Most invoice reminder tools send the same email on day 7, 14 and 30 no matter what the customer said. Collectly reads the replies first.
You connect the Gmail you already invoice from. When a customer writes back with "we'll pay Friday", "the amount's wrong" or "never got it", Collectly works out which one it is and drafts the right next message: it waits until Friday, stops chasing and flags the dispute for you, or resends the invoice the same day. Nothing goes out until you approve it, unless you turn on automatic sending for routine low-risk reminders.
Some rules are hard-coded and can't be talked around: it never chases a paid invoice, never sends a payment reminder on a disputed one, hands angry replies to a person, and leaves at least three days between reminders. Tone gets firmer only as an invoice gets older.
Built for small businesses, freelancers and agencies who invoice from Gmail and don't have an AR team. Invoices come in by CSV or by hand; QuickBooks and Xero connections are in beta.