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Data Federation: Foolproof Guide on Data Management

Data Federation: Foolproof Guide on Data Management

Businesses manage a wide variety of data to run their operations effectively.
by Sagar Joshi
How to Balance Consumer Privacy and Personalization in Marketing

How to Balance Consumer Privacy and Personalization in Marketing

Every day, consumers are inundated with generic advertisements on billboards, subway ads, and TV and radio commercials.
by Stephanie Graham
2020 Trends in Digital Design Software

2020 Trends in Digital Design Software

This post is one part of G2's 2020 digital trends series. Read more about G2’s approach to digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer.
by Tricia Dempsey
Investors Tackle Multicloud Security Needs with Service Mesh Funding

Investors Tackle Multicloud Security Needs with Service Mesh Funding

Despite relatively low chatter, service mesh businesses are booming as adoption expands. In October 2021, service mesh vendor Solo.io earned unicorn status after a $135 million Series C investment resulted in a $1 billion-plus valuation. 
by Aaron Walker
How to Incorporate Omnichannel into Holiday Retail Strategy

How to Incorporate Omnichannel into Holiday Retail Strategy

The time has come. Halloween has passed and Thanksgiving is right around the corner, which means the holiday shopping season has officially arrived.
by Lauren Fram
The Things Have Eyes: An Introduction to IoT

The Things Have Eyes: An Introduction to IoT

A moment, if you will, to appreciate that name, the “internet of things.”
by G2 Staff
Why Most Companies Mismanage Software Inventory and Overspend

Why Most Companies Mismanage Software Inventory and Overspend

As the number of software solutions used by companies continues to expand rapidly, software management is becoming an indispensable part of the IT management toolkit. Many IT managers use software asset management (SAM) software to better manage all the company software and save money on software purchases. 
by Tian Lin
G2's Four-Point HIPAA Compliance Checklist

G2's Four-Point HIPAA Compliance Checklist

Whether you are a hospital, private clinic, ancillary health care services provider, or health-related business, as long as you handle medical and patient data, you must adhere to HIPAA guidelines.
by Jasmine Lee
2021 Trends in Fintech

2021 Trends in Fintech

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Patrick Szakiel
What Is Cloud Integration? Why Join On-Prem and Cloud Apps

What Is Cloud Integration? Why Join On-Prem and Cloud Apps

Hybrid environments with clouds and on-premise systems make information technology (IT) delivery challenging.Organizations with multiple lines of businesses (LOBs) use multiple disparate software-as-a-service (SaaS) applications on top of existing legacy systems. These new applications become part of the IT ecosystem with little involvement from the internal IT team. As a result, businesses suffer from security issues and a lack of data intelligence. The way forward for these enterprises with a hybrid SaaS and on-premise applications lies in simplifying application integration. Businesses must adopt an integration platform as a service (iPaaS) software to aggregate, integrate, and manage cloud and non-cloud services reliably. iPaaS systems enable organizations to unify applications, integrate cloud data, manage application programming interfaces (APIs), automate workflows, and visualize business intelligence.
by Aaron Walker