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How to Sell Direct-to-Consumer With Field Marketing

How to Sell Direct-to-Consumer With Field Marketing

It's true, your buyers are online – but they're also at the grocery store, that conference your company is attending, and just living their everyday lives. 
by Lauren Pope
How WAN Connects Your Business to Success

How WAN Connects Your Business to Success

It’s no longer the big beating the small, but the fast beating the slow.
by Keerthi Rangan
How to Utilize Employee Self Service: Your HR Team Will Thank You

How to Utilize Employee Self Service: Your HR Team Will Thank You

Day in and day out, HR managers are inundated with requests.
by Mara Calvello
5 Clever Examples of How Machine Learning is Used Today

5 Clever Examples of How Machine Learning is Used Today

If you used Google, Spotify, or Uber in the past week, you’ve engaged with products that utilize machine learning.
by Devin Pickell
How COVID-19 Is Changing the Future of Virtual Events

How COVID-19 Is Changing the Future of Virtual Events

When I got my start in event management, I learned pretty quickly that there’s an event for everything. No matter what industry or business you work in, there’s an event for that.
by Stephanie Graham
Travel Tech’s Response to the Coronavirus Crisis

Travel Tech’s Response to the Coronavirus Crisis

With the world economy feeling the pressure and stress caused by the COVID-19 crisis, one of the industries seeing the biggest impact is the travel industry—including most business-related travel and the travel management software used to manage these trips.
by Nathan Calabrese
2019 Hospitality Trends (+Predictions for the Future)

2019 Hospitality Trends (+Predictions for the Future)

Last year G2 introduced predictions for 2018’s major digital trends, but this year the focus is on trends in specific industries and how digital transformation will affect them in 2019. 
by Lauren Fram
2021 Trends in Fintech

2021 Trends in Fintech

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Patrick Szakiel
Work Communications Surveillance and Accountability

Work Communications Surveillance and Accountability

In early December, The Verge published a tell-all piece on Away, a direct-to-consumer luggage company. Screenshots from the company’s Slack depicted a multitude of issues, and there’s lots to unpack.
by Jazmine Betz
What Is Robotics? (+ How It Impacts Society)

What Is Robotics? (+ How It Impacts Society)

Our cybernetic overlords are already among us. Luckily, they’re not all threatening...yet.
by Piper Thomson