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National Cybersecurity and Popular Products Across the World

National Cybersecurity and Popular Products Across the World

In a digital age, data security is a top priority, but it can be difficult to know who exactly is  responsible for securing sensitive information. While companies may feel they have sufficiently secured their own data, those that utilize SaaS vendors in their business put their sensitive information and business data in the hands of these vendors, who store it in the cloud or on-premises at their location. There are a number of security considerations and variables a business should keep in mind, especially related to cloud security. But it's helpful to remember one simple question when considering vendors or evaluating current protection efforts: Does the country housing my data care about security? Countries that do have taken action to protect personal and business data stored in their country or region. Other efforts to protect personal information include enforcing security standards, developing national cybersecurity strategies, and providing public awareness campaigns, among others. Countries that received lower scores have done less to ensure businesses are protecting data and require less transparency between data collectors and individuals.  In a globalized world, servers could be housed in any number of countries other than the one your business or a software vendor operates in. Still, it should be considered a potential red flag if vendors operate out of extremely vulnerable geographical regions.  Every year, the International Telecommunication Union (ITU) releases the results of a worldwide security survey titled the United Nations Global Cybersecurity Index (CGI). The index provides an overall security rating based on a number of factors related to legislative, organizational, technical, capacity building, and international cooperation.
by Aaron Walker
Automating Your IT System with AIOps: Dream Come True?

Automating Your IT System with AIOps: Dream Come True?

2021 is the time of growth in the software space. As more and more businesses are getting back to normal, many are struggling to manage their complex IT infrastructure with growing demand. 
by Tian Lin
Leveraging Data Governance Across Big Data Environments

Leveraging Data Governance Across Big Data Environments

Data is a critical asset to organizations today and the growing volume of diverse data generation is making data management and governance increasingly important and challenging. Managing the ever-increasing complexity in data sets has given rise to the concept of big data, but what exactly is big data, and why is it important for businesses?
by Isha Kaur
How to Use Customer Testimonials Across Your Marketing Channels

How to Use Customer Testimonials Across Your Marketing Channels

Customer testimonials are incredibly powerful. 
by G2
How Website Monitoring Can Help You Achieve Different Business Goals

How Website Monitoring Can Help You Achieve Different Business Goals

In the past year, there has been a surge of new online businesses because of the COVID-19 pandemic. One example is Facebook launching Facebook Shops last year. According to the United Nations, the e-commerce share of global retail trade had risen from 14% in 2019 to about 17% in 2020. However, with the new growth in online presence, businesses sometimes struggle to keep their website running and up to date, often due to a surge in traffic and demand. Many businesses have started buying website monitoring software to track their web performance, but they can do a lot more than that. This article will explain why companies should consider using the advanced features of website monitoring software.
by Tian Lin
How Generative Design Supports Sustainability

How Generative Design Supports Sustainability

About seven years ago, 3D printing was all the rage. For a few months, even years, it was one of the most discussed technologies on the market, with the potential to truly revolutionize how we manufacture.
by Michael Gigante
2020 Trends in Technology Ethics and Management

2020 Trends in Technology Ethics and Management

This post is one part of G2's 2020 digital trends series. Read more about G2’s approach to digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer.
by Tom Pringle
What Is A Webinar? How To Create Engaging Online Events

What Is A Webinar? How To Create Engaging Online Events

Imagine you can educate a global audience, capture high-quality leads, and train your remote team – all from the comfort of your desk. Webinars, a blend of "web" and "seminar," are powerful online workshops or conferences that can achieve all of this and more.
by Daniella Alscher
Retargeting

Retargeting

What is retargeting? Retargeting is a type of marketing that tracks visitors who have previously visited a site or engaged with a content piece and re-engages them with a higher level of assumed intent based on a user's past interactions. 
by Ninisha Pradhan
What Is ERP? How It Helps You Accelerate Growth and Profit

What Is ERP? How It Helps You Accelerate Growth and Profit

One of the amazing aspects of this fourth industrial revolution is that there is a software solution for nearly any issue under the sun.
by Piper Thomson