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2020 was a monumental year for the IT infrastructure sector. The onset of the pandemic changed the way that IT infrastructure was traditionally looked at—from several dusty servers at the back of a room, to companies earning billions of dollars in revenue with the explosive growth of the cloud. According to a report from Datacenter Dynamics, 2020 Q1 spend on cloud infrastructure services reached $29 billion, a year-over-year increase of 37%. In May 2020, AWS announced that the company passed $10 billion in revenue in a single quarter for the first time.

Cloud platforms are a necessity for any business trying to make a mark in the digital world.

Cloud services can grow expensive in the absence of effective cost management. Many businesses adopt different cloud computing platforms to run their operations and the size of their cloud infrastructure expands quickly as they keep on adding services. The cloud infrastructure’s size expands, and hefty bills start flooding your inbox before you realize it. Often, the cost goes unmonitored without a centralized system to visualize spending.

Just what is a CRM database anyway?

With the power of math and hindsight, you no longer need to sell your soul to demonic forces in order to predict the future.

G2’s Survey and Enterprise Feedback Management (EFM) software categories are among its most populated and active in terms of vendor engagement. We are fortunate to have so much input from industry experts to ensure these categories are reflective of the market even as it fluctuates.

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.

Sales and marketing. The ultimate interest-creating, revenue-generating, relationship-building power couple. The Beyonce and Jay-Z of business. The two business functions have plenty of similarities and differences, and one simply can’t exist without the other. 

There once was a time where file storage meant boxes piled around offices and conference rooms filled with important documents.

Sometimes it’s the little things in life that make all the difference.