--- title: Zoho Analytics Reviews meta_title: 'Zoho Analytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 290 reviews by the users' company size, role or industry to find out how Zoho Analytics works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 290 scale: '5' date_modified: '2026-10-19' parent_category: name: Analytics Tools & Software url: https://www.g2.com/categories/analytics-tools-software ---

Zoho Analytics Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Zoho Analytics, thanks to its intuitive interface and customizable dashboards. (39 mentions)
Users value the intuitive interface and customization of Zoho Analytics, enhancing their data reporting experience effortlessly. (34 mentions)
Users appreciate the seamless integrations of Zoho Analytics, enabling easy data import from various external sources. (28 mentions)
Users appreciate the user-friendly dashboards of Zoho Analytics, enabling easy customization and efficient data tracking. (22 mentions)
Users appreciate the intuitive data visualization in Zoho Analytics, making complex analysis accessible and straightforward. (22 mentions)
Users experience a steep learning curve with Zoho Analytics, especially for complex reports and advanced features. (22 mentions)
Users find the limited customization options in Zoho Analytics frustrating compared to other platforms, like Google Analytics. (14 mentions)
Users experience limited data integration options with Zoho Analytics, hindering seamless connectivity and overall functionality. (10 mentions)
Users face integration issues with Zoho Analytics, limiting connections to external data sources and complicating functionality. (10 mentions)
Users feel the missing features in Zoho Analytics limit functionality, especially for advanced data analysis tasks. (10 mentions)

5 Pros or Advantages of Zoho Analytics

5 Cons or Disadvantages of Zoho Analytics

Zoho Analytics Reviews (290)

View 1 Video Reviews
Reviews

Zoho Analytics Reviews (290)

View 1 Video Reviews
4.2
290 reviews
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
Krrish B.
KB
Krrish B.
Small-Business (50 or fewer emp.)
"A great decision to buy this"
4/5
What do you like best about Zoho Analytics?

the platform is quite easy to understand and provides a lot of features that one cannot explore within weeks. The AI integration helps me complete hours of work in minutes. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

The Interface is a bit heavy and hence laggy. Also sometimes it becomes confusing for a beginner to find the features that one wants to use. Also its on a bit expensive side and small business cannot afford. Review collected by and hosted on G2.com.

SG
Shivangi G.
Mid-Market (51-1000 emp.)
"Extract Informative Data from Raw data and Analysis it with ZOHO Analytics"
4.5/5
What do you like best about Zoho Analytics?

It provides the option of reporting and visualization. It provides the collaboration feature which helps to share the work among the team. It has a great ability to import data from cloud storage and different data sources. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

It creates issues while working with large data sets and complex data. Integration with other Zoho tool creates an issue in it. Review collected by and hosted on G2.com.

Verified User in Renewables & Environment
UR
Verified User in Renewables & Environment
Small-Business (50 or fewer emp.)
"Sharp and Snazzy Reports"
5/5
What do you like best about Zoho Analytics?

Zoho Analytics is a robust reporting platform that provides multiple options for visually appealing reports and dashboards. Using data in Zoho CRM, you can make geolocation maps, bar graphs, pie charts, etc. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Sometimes the geolocation data is hard to figure out and does not appear as expected. It takes some investigating to figure out how to create the maps reports show the correct information. Review collected by and hosted on G2.com.

VM
Vibhor M.
Mid-Market (51-1000 emp.)
"Helps Visualize, Analyze, and Transform the Raw Data"
4.5/5
What do you like best about Zoho Analytics?

It provides the data cleaning and data modeling tool to convert raw data into structured format data. It offers a Drag-and-Drop option to create analytics reports and charts. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

It contains some advanced features for data modeling which are complex to learn. It also creates issues in data modeling when the data is complex. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Verified User in Education Management
Small-Business (50 or fewer emp.)
"Powerful business intelligence tool"
4/5
What do you like best about Zoho Analytics?

Zoho analytics is a great tool to analyze large datasets, easy to understand because of its user-friendly interface. Coming from a non-technical background, I was able to use it with ease. Highly customizable, wide range of features like data visualization, dashboard creation, data integration, and much more. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

One potential downside of Zoho Analytics is that its extensive feature set and range of customization options may be overwhelming for some users, particularly those with limited technical expertise. However, this can be seen as a positive aspect for businesses that are looking for a robust analytics platform that can grow with their needs and provide a wide range of options for data analysis and visualization. Review collected by and hosted on G2.com.

Ryan B.
RB
Ryan B.
Founder
Small-Business (50 or fewer emp.)
"Easy to use for activity logging and CRM data visualization."
4/5
What do you like best about Zoho Analytics?

It's very flexible and usable within the Zoho Suite of products.

Integrates very nicely especially if you understand Zoho Deluge. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

I think some of the visualization and charts could have a slightly smoother interface. Also, for "geomapping", it does not leave me completely fulfilled. Review collected by and hosted on G2.com.

TA
Tirupathi Venkata Phaneendra A.
Enterprise (> 1000 emp.)
"Great Suite of applications for business"
4.5/5
What do you like best about Zoho Analytics?

Have used Zoho One in my previous organization. Its robust and comprehensive suite of business applications that offers excellent value for money. It simplifies day-to-day operations, promotes efficient collaboration, and provides a solid foundation for managing various aspects of a business. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Little overwhelming for some users to learn about such an extensive range of applications and features. Review collected by and hosted on G2.com.

Hasham .
H
Hasham .
senior inside sales specialist
Enterprise (> 1000 emp.)
"good tool to use and Analyze"
5/5
What do you like best about Zoho Analytics?

It gives automatic insights and a dashboard of the different landscapes, which makes it very easy to use and a good customer and user experience, and allows us more time Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Of few times, it takes more time to load and provide the detailed report if the file size is too large and a few times, it processes the dashboard late and takes more time to load Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Modern dash board with superior reporting"
5/5
What do you like best about Zoho Analytics?

We built Zoho from the ground floor to work best with our sales funnel and manage accounts and overall ROI for each Customer by creating, monitoring and running streamlined reports for all of our Sales and Management Team. We connected outside apps/programs that we used to this system. The Team loved Zoho's integration with our data, reporting, bookkeeping and sales leads. We believe in this Company and what it has to offer. Enormous scale if you ask me! It was why we successfully managed time, money and direct mail marketing campaigns for our Customers. Once you were trained, the program was so easy to use! Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

We used Zoho for everything! The only downfall for our Marketing company was the overall cost of building this platform from the bottom. We previously used QuickBooks and Office Excel to run the Company. This was a costly investment at first. Eventually, all investments paid off. Review collected by and hosted on G2.com.

CB
Courtney B.
Data Analyst
Small-Business (50 or fewer emp.)
"Easy to Use - Very Little Technical Experience Required"
4/5
What do you like best about Zoho Analytics?

It saves formulas that any user has created for anyone to be able to drag and drop to use in the future Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

It has a really hard time joining in between more than two tables, lots of times need to create a custom join to do so. Review collected by and hosted on G2.com.