---
title: Zillow Premier Agent Reviews
meta_title: 'Zillow Premier Agent Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 55 reviews by the users' company size, role or industry to
  find out how Zillow Premier Agent works for a business like yours.
aggregate_rating:
  rating_value: 2.2
  review_count: 55
  scale: '5'
date_modified: '2026-07-13'
parent_category:
  name: Real Estate
  url: https://www.g2.com/categories/real-estate
---

# Zillow Premier Agent Reviews
**Vendor:** Zillow  
**Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm)  
**Average Rating:** 2.2/5.0  
**Total Reviews:** 55
## About Zillow Premier Agent
Zillow Premier Agent is a comprehensive platform designed to empower real estate professionals by connecting them with active home buyers and sellers. By leveraging Zillow&#39;s extensive network, agents can enhance their online presence, manage client relationships effectively, and close more transactions. Key Features and Functionality: - Lead Generation: Receive live connections with motivated buyers through phone calls, emails, and tour requests. Zillow verifies buyer intent, ensuring high-quality leads. - Client Management Tools: Utilize the Zillow Premier Agent CRM to track lead sources, engagement history, and communications. The mobile-optimized app allows agents to respond promptly to leads, manage tasks, and set reminders on the go. - Brand Building: Enhance your professional profile with My Agent, which provides exclusive branding across Zillow and Trulia listings. This feature ensures that your clients see you as their primary point of contact throughout their home search. - Training and Development: Access resources and support to improve your skills and stay updated with industry trends. Primary Value and Solutions Provided: Zillow Premier Agent addresses the challenge of connecting real estate professionals with serious buyers and sellers. By offering targeted advertising, verified leads, and robust client management tools, the platform enables agents to streamline their workflow, enhance client relationships, and increase transaction volume. The integration of mobile capabilities ensures that agents can manage their business efficiently, regardless of location.



## Zillow Premier Agent Pros & Cons
**What users like:**

- Users find Zillow Premier Agent to be **easy to use** , facilitating seamless connections with motivated buyers effortlessly. (1 reviews)
- Users value the **lead generation capabilities** of Zillow Premier Agent, effectively connecting them with motivated buyers. (1 reviews)

**What users dislike:**

- Users find the **poor lead quality** of Zillow Premier Agent disappointing, leading to wasted time and resources on unqualified leads. (2 reviews)
- Users find the **expensive lead costs** challenging, especially for smaller agents competing in saturated markets. (1 reviews)

## Zillow Premier Agent Reviews
  ### 1. Clean, Easy Posting—But Listings Add an Extra Step and Notifications Are Easy to Miss

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2026

**What do you like best about Zillow Premier Agent?**

Super straight forward and clean interface. Easy to post rentals and update agent profile/listings.

**What do you dislike about Zillow Premier Agent?**

An extra step added to listings and rentals. Notifications are sometimes hard to find.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Getting information out to more people on their platform for our listings and rentals which saves us time and helps us sell or rent faster

  ### 2. Great exposure and client leads for real estate professionals

**Rating:** 5.0/5.0 stars

**Reviewed by:** Erika R. | Mortgage Loan Officer, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 10, 2025

**What do you like best about Zillow Premier Agent?**

I’ve been using Zillow Premier Agent as part of my real estate business, and it has proven to be an excellent tool for boosting visibility and generating leads. The platform connects you with motivated buyers who are actively browsing listings, making it easier and faster to establish those important connections.

**What do you dislike about Zillow Premier Agent?**

Lead costs can sometimes be quite high, especially in certain zip codes, which may make pricing less accessible for smaller agents. The quality of leads also varies; while many are promising, some need additional qualification before they become truly valuable. Additionally, competition can be intense in some markets where there are already many agents, and this saturation can impact your return on investment.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

High visibility is a major advantage—Zillow is often the first destination for buyers, and having Premier Agent status significantly increases your exposure.

  ### 3. Zillow Premier Agent

**Rating:** 3.5/5.0 stars

**Reviewed by:** Francine C. | Licensed Real Estate Agent - Elite Real Estate Solutions, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2024

**What do you like best about Zillow Premier Agent?**

Once a potential customer calls in you get them inside your app.

**What do you dislike about Zillow Premier Agent?**

The leads are terrible.  Most are not loyal to the agent they talk to, and will just call to get anyone to show a house.   Zillow needs to do a better job with screening.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Peope looking for help can get a hold of an agent very quickly.

  ### 4. Total waste of money

**Rating:** 0.0/5.0 stars

**Reviewed by:** Veronica C. | Realtor/ broker, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2024

**What do you like best about Zillow Premier Agent?**

The sale's person was nice and professional

**What do you dislike about Zillow Premier Agent?**

I was promised 11 to 13 leads per month per zip code. In my first month I got one lead which it wasn't good. I called Zillow to complained why I only got one lead in a month if I was promised between 11 and 13? They said my contract was only for ONE lead per month. It wasn't especified in the agreement. I asked to have it cancelled because that is not for what I signed up. They refused, so I am calling my bank to dispute the payment on basis of fraud.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

They aren't solving any problems because they aren't giving me what I was promised.

  ### 5. Zillow Premier Agent Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 31, 2023

**What do you like best about Zillow Premier Agent?**

What I find the most helpful, or my favorite feature is the dashboard. In the dashboard I am able to see all my past sales, reviews, current leads in my pipeline as well as past messages with clients.

**What do you dislike about Zillow Premier Agent?**

What I dislike the most about Zillow Premier Agent is the pricing and availability of new leads. Multiple times I have wanted to branch out in to a new zipcode/area, however due to the pricing I have been hesitant and eventually decided against it. Most times I am unable and also unwilling to pay the specified price in order to get leads in a zipcode, only to be at the bottom of the list of suggested agents when viewing a property. Consumers are rarely going to scroll all the way down to one of the bottom agents shown and reach out/choose them. I also had ongoing issues with leads being interested in renting a property instead of outright buying, and I/my office does not deal with rentals/leases, thus wasting my money on a lead that could not be converted into a client/deal.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Zillow Premier Agent is solving my problem of acquiring new leads. It shows my past sales and success, as well as it also allows me to send out a follow up congratulatory email after completing a deal with a client, and request a review/testimonial that will show on my Zillow profile for others/potential new clients to see.

  ### 6. Quality Leads? 50% of the time BUT for $2500 a LEAD?

**Rating:** 0.0/5.0 stars

**Reviewed by:** Shannon H. | Certified Peer Counselor - Supporting Women with Drug and Alcohol Abuse Challenges, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 24, 2023

**What do you like best about Zillow Premier Agent?**

If yall don't mind paying $$$$ for hit-or-miss leads. Sure

**What do you dislike about Zillow Premier Agent?**

Hit or miss at $2500 a lead. A dog walker checking on a house she thought her clients might like (she brought three kids from her daycare with her)  A father checking to see if his son got a good price on the house he just bought. 3 people just looking NEVER told anyone they wanted to buy. A man looking to get a tour of Puyallup NOT buying a house, just thought this was a good way to get a tour guide.  Four actual buyers two deals that closed and I almost broke even. When I started complaining, they terminated my contract without discussion.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

It solved NOTHING but I did max out several credit cards buying non-performing leads

  ### 7. Did Not Deliver on Billed Services

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 06, 2023

**What do you like best about Zillow Premier Agent?**

At first: leads were provided and visible on a dashboard.

**What do you dislike about Zillow Premier Agent?**

* Stopped Providing Leads
* Kept Charging my card
* Did not respond to multiple requests for help
* Refused to offer credit or refund
* Took months "searching for a resolution"
* Made up bogus reasons for refusing to offer a credit or refund

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Premier Agent was helping me find leads, but then the leads stopped, and my card kept getting charged.

  ### 8. A class action lawsuit is inevitable! Horrible company!

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 10, 2022

**What do you like best about Zillow Premier Agent?**

That's very difficult to say. I did get some leads but they are far from "qualified" like they say they are.

**What do you dislike about Zillow Premier Agent?**

Where do I start?! The so called business advisors are arrogant and far from helpful. They make you sign up for a 6 mos period and convinced me to spend about $1400 a month and I was lucky to get 3 leads a month. They don't screen the leads at all. I've been given fake information from buyers on multiple occasions. Also they sell over 100% of the market to agents! How they are getting away with these tactics I don't know. Basically they sell you a percentage of the market. When I noticed that I was paying the same monthly amount but getting less I was told by Zillow it was because they sell more than 100% of the market so my share will decrease based upon the number of Realtors who sign up for the service in my area. So I purchased say 7% of the market. It could shrink to 2% or 3% as they sell more. I have been asking for a copy of my contract for about 6mos and I have yet to receive it. One of the Zillow advisors couldn't answer my questions and got upset and actually hung up on me. These people are so unprofessional. The constant turnover of employees says it all. I've had 3 or 4 different advisors in a six month period because they left the company. It's obvious they hire young people and do a bad job of training them. They all have different explanations of how the program works. And don't even think of asking for a manager. They are just as incompetent as the business advisors. Save your money! This program is a waste of your time and money!

**Recommendations to others considering Zillow Premier Agent:**

Don't waste your money!

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I don't feel this program has any worthwhile benefits

  ### 9. Looking for decent leads, Zillow could work for you

**Rating:** 4.5/5.0 stars

**Reviewed by:** John T. | Professional Realtor, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 24, 2023

**What do you like best about Zillow Premier Agent?**

Zillow provides adequate leads if that is what you are seeking.

**What do you dislike about Zillow Premier Agent?**

You need to be sure you are ready and able to pay for leads that may not always pan out.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Premier Agent will send you leads but you better be strong in your communications to land and see the leads to the end. Some of these leads may take 6 months or more to bring to closing.

  ### 10. Not as good as it used to be

**Rating:** 4.0/5.0 stars

**Reviewed by:** Natalie A. | Broker & Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 12, 2022

**What do you like best about Zillow Premier Agent?**

The newer format for their buyer leads where they connect you live over the phone results in slightly more vetted and quality leads since you get to talk to the buyer right away. They also give you the option to be that buyer's designated agent on Zillow for at least 30 days so that the buyer doesn't get connected with other agents on Zillow right away.

**What do you dislike about Zillow Premier Agent?**

Of course the ever-increasing cost is frustrating, but isn't that surprising with the way the real estate market has been in recent years. My biggest complaint with Zillow Premier Agent is that you have to be ready to answer calls from them in order to be connected with the lead, which is really challenging for me. I can easily respond to a text or email (like with Realtor.com), but I often can't answer a call right away. If you don't answer, they call another agent. It's mainly because of this that I recently cancelled my advertising with Zillow. 

I also had issues with lead quantity. There were multiple months this past year where I received fewer leads than they had quoted me when I had signed up. I just feel like the quality overall has gone down hill over the past 7 years that I had been advertising with them.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I was receiving buyer leads, and I actually had very few closings with those leads over the past couple years compared to other lead generation sites.

  ### 11. Zillow is deceptive and hides behind HOMEBUYER reviews to mask it's terrible AGENT service

**Rating:** 0.0/5.0 stars

**Reviewed by:** Ben B. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2021

**What do you like best about Zillow Premier Agent?**

There is nothing to like about Zillow as an agent. It's expensive, limiting and ineffective as a lead generation or advertising platform.

**What do you dislike about Zillow Premier Agent?**

Zillow provides two services:

1. Free home search tools to homebuyers
2. Paid lead generation for real estate agents

The majority of the reviews online clearly are from the former group, reviewing the latter group (often excellent agents that are not affiliated with Zillow, outside of paying Zillow for those leads) or the home search tools at Zillow.com, which are decent.

The issue is, the paid lead generation (aka Zillow Premiere Agent), in our experience, is a HORRIBLE service for real estate agents like ourselves, and Zillow itself treats its paying customers (at least us and many other agents we've spoken to) terribly. So the ratings on this site are deceivingly positive, when the truth is that Zillow itself is destroying the livelihood of agents like us by not being upfront about their lead generation service.

We invested over $36,000 into Zillow lead generation and got nothing for it. Only after being locked into a contract for 6 months, did we find out that LEADS ARE NOT EXCLUSIVE. Agents, read that again. The leads you PAY FOR (in SoCal they're often $800+ per lead) are NOT exclusive to you. You have 30 days to get the lead to proactively opt-in to an exclusivity agreement with you—if they don't respond or decline the invite, they go back into the pool for other agents. 

As we all know, leads are often unresponsive in the beginning, so this system is designed for failure. This allows Zillow to make money on the same lead sent to multiple paying advertisers. I don't know about you, but if I had known that upfront I NEVER would have signed up. The contract doesn't mention this anywhere, neither does the sales representative. Neither does the website training documents, or the onboarding manuals/conversations you have with your account rep.  You are left to figure this hindrance out for yourself, and once you do, they refuse to let you out of your contract for any reason.

On top of this, the majority of the "leads" you get are people who think you're either a Zillow employee, or the listing agent. They very often already have agents representing them, and are just calling for info on the property, not because they're interested in hiring a buyer's agent. So you're paying hundreds of dollars to talk to waste-of-time tire kickers with absolutely no intention of ever using you.

In a response to my BBB complaint, Zillow claimed "We provide agent-ready buyer leads to local real estate agents and in that process, these leads remain exclusive to the agent we connect them with."  This is objectively false on several accounts. The leads are not agent-ready, as explained above, and they're not exclusive!

In my opinion, Zillow is destroying the real estate industry through deceptive practices. It's ironic, since Zillow can attribute its success directly to the realtors from whom it originally "borrowed" the MLS listings that realtors have to pay for the privilege to post to. Now, Zillow is opening its own brokerage, literally stepping on the heads of the industry professionals they used to get to where they are in the process.

This company, in my opinion, does NOT have agents' best interests at heart, and in fact deceives them with false promises and lack of transparency relating to the severe limitations voluntarily implemented by them in their own system.

Let this be a stern warning to any other agent thinking of investing, you could easily end up like me—out almost $40k with nothing to show for it.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

The problem we were attempting to solve was quickly generating leads to get us up and running in our new agency as fast as possible. Instead, the lack of performance wiped out our entire budget and now our business cannot advertise or market anywhere because the company budget has been completely tapped out with zero return.

  ### 12. Can't believe I fell for it

**Rating:** 0.0/5.0 stars

**Reviewed by:** Joseph D. | Real Estate Agent, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 01, 2020

**What do you like best about Zillow Premier Agent?**

The promises seemed to be a game changer for my business. Unfortunately none of what I was told was true.

**What do you dislike about Zillow Premier Agent?**

Lying about market shares. Zillow promised to deliver an estimated 10-11 per month yet the average of leads received was only 2 per month.

**Recommendations to others considering Zillow Premier Agent:**

Be honest and truthful. Do not mislead a client regarding your services. Only delivering on 20% of your promise is horrendous. Then not being willing to offer any type of compensation further reiterates how much of a scam your operation truly is.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Reached out to sales executive Vincent Nasca to help understand why when I was told I would receive 10-11 leads per month I only received 2. He tried talking in circles to appease me but at the end of day the truth is this, I signed up and paid for a service which is now only producing 20% of what I was promised. They refuse to increase lead production and refused to offer any type of refund. My only options are to continue paying for an inferior service until the contract expires or pay $700 to cancel the contract. Overall Zillow premiere agency is a scam and Vincent Nasca proved that to me. Lesson learned.

  ### 13. Zillow for leads

**Rating:** 3.0/5.0 stars

**Reviewed by:** Margarett K. | Real estate agent, Enterprise (> 1000 emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Zillow Premier Agent?**

Zillow will integrate with KVCore which is what I use as a CRM, so this way no leads are being missed.

**What do you dislike about Zillow Premier Agent?**

The downsides are the leads are of poor quality. Many of the leads are other agents and most of the others already have an agent and just wanted to ask a question.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I do not have any business problems that Zillow Premier Agent is helping me with.

  ### 14. Waste Of Money - Not Good Quality Leads

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about Zillow Premier Agent?**

When the connection calls are decent quality leads, which is rare, it provides a potentially good opportunity to convert that lead. You can build rapport and a more personable relationship by connecting immediately over the phone as opposed to other style leads. ZPA has good trainers that guide you and give great advice/tactics to use for converting leads.

**What do you dislike about Zillow Premier Agent?**

The quality of leads, for the most part, are awful. Zillow claims they are pre-screened, unshared leads, which is entirely FALSE. Many of the leads I have received are already actively working with Realtors.They just want your money. They do not give you a fair share of leads. The way Zillow pre-screens leads, and the pre-screening questions are a joke. They do not ask questions they should be asking, which does a disservice to all ZPA agents. I definitely WOULD NOT recommend ZPA to anyone, unless you enjoy throwing your money out the window. Don't fall for the sales pitch because they lie.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

None so far. If the leads were good quality, you'd have potential to build a decent, and even strong pipeline. But, I do not see that happening with Zillow and will be getting out of ZPA asap.

  ### 15. SCAM

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2022

**What do you like best about Zillow Premier Agent?**

Unfortunately there are not any upsides 

**What do you dislike about Zillow Premier Agent?**

Nothing works well with their premier agent program.

**Recommendations to others considering Zillow Premier Agent:**

BUYER BEWARE. ITS A SCAM. They will promise everything and deliver nothing.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

They have not helped at all. They promise the world, deliver nothing, and take your money. If your are a new agent thinking about buying their "leads" please, for your sake, DO NOT. Buyer Beware.

  ### 16. Save your money don't use Zillow.

**Rating:** 0.5/5.0 stars

**Reviewed by:** David S. | REALTOR®, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2022

**What do you like best about Zillow Premier Agent?**

Most of the zillow leads are only clients looking for an answer not for an agent. Many customers have agents already. I received 4 claims  clients that have agents and 3 clients that are just asking a question about the property. The clients they email you the information never respond.

**What do you dislike about Zillow Premier Agent?**

Very expensive just to receive customers information that don't lead to anything.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

There was no benefit of having Ziloow premium agent agent spent money with no results.

  ### 17. Just plan frustrated.

**Rating:** 0.0/5.0 stars

**Reviewed by:** A'ndrea Keating R. | Realtor

**Reviewed Date:** January 17, 2022

**What do you like best about Zillow Premier Agent?**

I enjoyed Premier agent until the system changes made kept placing my account on hold and my rep had to reactive my account all the time. Very frustrating

**What do you dislike about Zillow Premier Agent?**

The system changes made by Zillow  kept placing my account on hold and my rep had to reactive my account all the time. Very frustrating to update my CRM, maintain my stats all while sending screen shots and forwarding emails on a constant bases to my rep so. they could try and figure out why my account kept getting suspended.   I was asked to uninstall and reinstall the moble app on a regular bases , with no resolution.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Zillow was unable to solve the problem and I grew frustrated and terminated the relationship.

  ### 18. Quality Leads

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 03, 2018

**What do you like best about Zillow Premier Agent?**

I like the daily updates I receive on the homes my clients are interested in. I can see what they're clicking on and saving which helps me understand what they're looking for.

**What do you dislike about Zillow Premier Agent?**

I don't like having to send the email out regarding leads having to confirm me as their agent to "continue working with them" after the first month. Most of the time I get an error message that I have to try sending the email again later.

**Recommendations to others considering Zillow Premier Agent:**

Give them another chance, they've made significant changes over the past 4 years from when I advertised with them previously.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I like that if you're unavailable to answer a lead call, Zillow puts you next on the list!

  ### 19. Horrible customer service

**Rating:** 0.0/5.0 stars

**Reviewed by:** April H. | Publisher, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 28, 2021

**What do you like best about Zillow Premier Agent?**

My account representative was very nice.

**What do you dislike about Zillow Premier Agent?**

They keep continuing to charge my credit card. They were only feeding me leads to a home that was sliding down a hill. I called and they are not resolving the issue.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Will no longer do business with Zillow

  ### 20. Do Not waste your money

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2021

**What do you like best about Zillow Premier Agent?**

Easy to look up houses fast. Info on value of home is easy to see as a non payer its a great free service

**What do you dislike about Zillow Premier Agent?**

That they lied to me about how many leads in a zipcode I would receive. I had two customers who were patched through to me from the Zillow operator, and when they got on the phone, they told me they had an agent, and the operator put them through anyways they claimed, this in their eyes showed me they gave you two leads. Two weeks in, and I asked for a refund for the rest of the month, and they said NO....Other zip code they had refund after I was being sent customer not even looking and did not live in Houston, They had NO money. So I complained to Ryan, and he refunded my money if I bought into another zip code with more action and better price point, and I received three calls in 2 weeks, 2 had agents. I have ignored all leads since because I need my money back. They knew Amanda and Ryan I was a new agent with no money, so I begged them not to stir me wrong, and they did not care. Zillow is just a scam. Now I am out 690. for a program I do not use, you cannot even delete your account, nor is there a way to opt-out on a legit computer site. I am turning them into TREC and the attorney general's office of Texas. They do everything by phone, so there is no paper trail. Pass on this company.

**Recommendations to others considering Zillow Premier Agent:**

NOOOOOOOOOOOO

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

They refuse to refund me two months of nonuse. They refuse to even look at my complaints. Amanda informed me I had received 12 leads which is a lie. I received three lead's in the $690 a month zip code 77070. I have reached out to FB, the company, and they have not responded. Ryan my original rep has ignored me. This proves this is an unscrupulous company with no moral compass.

  ### 21. They are offering to coach me to take clients from other agents.

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 29, 2021

**What do you like best about Zillow Premier Agent?**

Absolutely nothing! They sold me on the fact that I would receive quality leads, and I fell for it. Don't Fall for it!

**What do you dislike about Zillow Premier Agent?**

They lied about the leads and are also encouraging buyer sign crossing.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I was told by Zillow that I would have good quality leads, and the only leads I've received are people with agents. I complained to Zillow about this and their response to me was that they would coach me on how to get these leads as my own. Sorry, I'm not into stealing clients. I've asked to be let out of my contract, refunded, and also filed a complaint with the BBB with no resolution. Not sure how they are able to get away with encouraging us stealing clients from each other and everyone is ok with it.

  ### 22. Well working app

**Rating:** 4.0/5.0 stars

**Reviewed by:** Levent U. | R, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 09, 2021

**What do you like best about Zillow Premier Agent?**

Great concierge app. Many options make customer management easy

**What do you dislike about Zillow Premier Agent?**

Price could be better. More options could be added. Calls could be filtered better.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Customer relationship management. This app is helpful for agents

  ### 23. Don’t do it - they sell you on vetted leads and that is not what you get

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2020

**What do you like best about Zillow Premier Agent?**

It sounded great when I was being sold the product. I was told leads were pre qualified and ready to talk to an agent. That is not the kind of calls I got at all.

**What do you dislike about Zillow Premier Agent?**

People didn’t even know they were being transferred to an agent. One “lead” was trying to get in touch with an agent on adjacent property to his because the lights on that property were bothering him. Another “lead” was a child, calling for his parents. Another lady was from the UK and said never contact her again.....  many others that were just a waste of time.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

None. No good leads. And can’t get out of contract.

  ### 24. Easy way to connect with prospective clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Paul E. | Realtor, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 11, 2021

**What do you like best about Zillow Premier Agent?**

Clients come to me with basic information in place.

**What do you dislike about Zillow Premier Agent?**

Calls can sometimes come at inconvenient times.

**Recommendations to others considering Zillow Premier Agent:**

Do the ROI analysis.  It works in my market but there are many in my state where the cost wouldn't justify it.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I like the automated drip campaigns.  They help keep me in front of my clients with little effort on my end.

  ### 25. LEADS ARE WORTHLESS!

**Rating:** 0.5/5.0 stars

**Reviewed by:** Connie  D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 10, 2020

**What do you like best about Zillow Premier Agent?**

Nothing...The leads were a total waste of money.

**What do you dislike about Zillow Premier Agent?**

I found that the tactics for getting you to purchase the leads were very deceiving.  When I asked for help, I was told that there was nothing they could do for me.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Nothing to resolve.  Will not resign.  Total waste of my money.  Stupid me...

  ### 26. Not worth the cost

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 30, 2020

**What do you like best about Zillow Premier Agent?**

People are actually interested in a house, but they are not pre-approved as they told me in the interview.

**What do you dislike about Zillow Premier Agent?**

Costly compared to the quality of the leads. They make it too hard to cancel the subscription.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

None

  ### 27. The more money you put in the more you get ouot of it. 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 06, 2019

**What do you like best about Zillow Premier Agent?**

I like the ease of use best. It is easy to see all of your past sales and you leads. It is nice when you have a featured listing that you can compare how your listing is doing against your competitors. 

**What do you dislike about Zillow Premier Agent?**

I don't always love the search interface. Also, I don't believe that the Zillow estimates are accurate. I find most of the time they are high. When they are that high they give sellers false expectations. I also feel like we don't get that many leads out of it. Zillow customer services is difficult to get in touch with, unless you need to pay for something/upgrade your account. 

**Recommendations to others considering Zillow Premier Agent:**

The more money you put into it the more you get out of it. You need to spend more money on Zillow than your competitors. Also, you need to be quick to respond to leads, or else you may lose them. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Trying to solve a way to generate new leads for our real estate team. 

  ### 28. Con artist-Biggest deceitful company in 2019

**Rating:** 0.0/5.0 stars

**Reviewed by:** Mary C. | Agent, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 29, 2019

**What do you like best about Zillow Premier Agent?**

My 1st experience in 2017-2018 was acceptable and  then it started changing to very poor leads later half of 2018 and I was told the company was undergoing changes to improve agent experiences.  I got out in October 2018 and returned  in Jan 2019....Drew,  my representative,  impressed me with his pitch....I regret the $12,000 I lost with the 6 month contract.  

**What do you dislike about Zillow Premier Agent?**

Everything Drew,  my Sales representative  said was a lie.  I was required to buy 3 leads per month minimum and if my spend was $2000 or more I’d get bonus and even seller leads.  I was told after I purchased my leads and my fellow associate purchased the remaining zip code area- no more advertising could be purchased.  I went into my 1st month at $2000/Month thinking I had 3 vetted leads (23% of zip code market) and would always have 3vetted leads per month to work with.  Unknown to me...Zillow continued to sell more advertising dollars the next month in my zip code and this drove my leads down from 3/month to .5 per month.  My phone number was not registered within the Zillow Help line until March so I could not get beyond the automated recording as my phone number was not recognized.  Really? 
Drew was constantly unavailable -sometimes for over a week.  I sent email, got in contact with another agents  representative and even got thru to the head supervisor who admitted didn’t ever read my letter laying out my complaints. 

I was told in my 3rd month Zillow decided not to VET calls after all and changed this policy.  The very policy i was sold on.  The very few and fewer leads I WAS GETTING were crazy calls from people with agents, mostly leads on unsaleable lots and relatives checking on what a house sold for...you name the crazy stuff I got since Zillow was not vetting the calls.  

Then I look at my advertising page in 3RD month of 6 month contract and surprised to realized more advertising was being sold in my zip code and I was now down from 23% to 16% - my representative was not returning my calls - in a panic I left message to up my advertising and nothing happened so the next day I tried again and he was out of office for a week and I missed my chance as the ad space sold out.  I contacted another sales representative  and she promised more ad opportunity and she did not preform. By now my original 3 leads in my 4 month were cut down to half a lead per month(11% of zipcode)  for the same $2000/month.  In other words....you get sucked into a contract with minimum 3 leads for a certain price and very quickly they sell more ad space to new agents  in zip reducing existing agents leads.... hope you can follow this as it a BIG SCAM IN 2019!!!! 

There is more and I could share about the new 2019 REAL ESTATE AGENT SCAM ZILLOW IS BENEFITING FROM....I did not get a sale in 6 months and spent $12,000.  
I got crazy people asking crazy questions but I did not get Vetted leads as promised and by the way....if your sales representative  says “just stop payment on your account if you want out of your contract early” - it’s a lie! They have insurance on your credit card that the payments will be made....No -you can not cancel your payment with your credit card company....The Sales Representatives  will say anything in the most sincere way to sell ad space.....CORRUPT COMPANY!!!!  

I also realized there was a Zillow Agent Finder and my name was on the 11th page and I purchased 23% of advertising dollars at time of contract -and agents with no advertising and less sales, reviews and experience were before me.  Even my closed Team Account was on page 4.  
They refused to move my name forward and repeated to me that the agent placement depended on agent sales....a flat out lie. Many agents before me were with no sales and some top agents are after me...regardless - I felt if I was paying 23% of advertising for the zip when I got into contract I might be placed in a better position. No way!  2019 ZILLOW A SCAM 
Email me if you have questions.  Mary.carver@cbnorcal.com

**Recommendations to others considering Zillow Premier Agent:**

DONT DO IT- Zillow was once a reasonable product- I even went to Zillow convention in LV - notice reviews were fine 2916-2017 even 2919- new management changed it in 2019.  It would be reasonable to believe REAgents are paying for Zillow to keep the good leads for their own benefit and pass on the poor leads to agents. All complaints in the reviews I read in the 2019 reviews herein-   I have experienced...so what I wrote included the others agents experiences as well.  

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

There is no solving problems in 2019 for Zillow agents....best advice - do not get sucked in!  What you think you are buying is not anything you were told you will get. 

  ### 29. Should I sign up to be a Zillow Premier Agent?

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2019

**What do you like best about Zillow Premier Agent?**

Nothing, they take your money and then do nothing in return.  They are deceitful and errogant.  There is a huge conflict of interest as they compete against you for listings.  

**What do you dislike about Zillow Premier Agent?**

Quality of leads, amount of leads, character of their employees. The employees are pushy, errogant, and deceptive.  They tell you what you want to hear to get you to sign up and once you do they back track on everything they said.  I recorded every conversation I had with Zillow and plan to hire an attorney.  I wish someone would start a class action lawsuit.   

**Recommendations to others considering Zillow Premier Agent:**

Just don't do it.  They lie and once they have your money good luck getting them to do anything.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Nothing is being solved.  They took my money didn't set up there lead system correctly, admitted to it, and still refuse to compensate me for the lost weeks of leads that I paid for.

  ### 30. Zillow advertising is like throwing money out the window

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2019

**What do you like best about Zillow Premier Agent?**

The nice thing about Zillow advertising is that you can specify how much you wanna spend it anytime and also move to a different ZIP Codes to advertise to different areas at the drop of a hat.

**What do you dislike about Zillow Premier Agent?**

The quality of the leads I would I just like the Most. This is the main reason for me leaving Zillow premier agent and putting my advertising dollars towards better use. Zillow just attracts a lot of bad leads that waste time and don’t turn into solid clients.

**Recommendations to others considering Zillow Premier Agent:**

I would stay far far away.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Lead generation for real estate clients

  ### 31. Terrible mistake!

**Rating:** 0.0/5.0 stars

**Reviewed by:** Laura H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2019

**What do you like best about Zillow Premier Agent?**

At the beginning it all sounds very pretty. Specially when the sales rep is constantly calling you to let you know there is space for you in the zipcode you want.

**What do you dislike about Zillow Premier Agent?**

It all starts to go downhill from there when all theleads you get think they are speaking to the listing agent of the property they were looking at. The worst part is you start to realize your sales rep isn’t available for your frustrations and if you ask for the manager she will also avoid the calls!

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Zillow Premier has only added to my problems on a monthly basis since they won’t cancel the 6 month contract they make you sign ripping your bank account with bogus leads!

  ### 32. Disappointed as my customers reviews do not post automatically, after numerous attempts

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2019

**What do you like best about Zillow Premier Agent?**

It is a popular website but not the best customer service or tech support

**What do you dislike about Zillow Premier Agent?**

Disappointed as my customers reviews do not post automatically, after numerous attempts they have tried. It is unfair business practice on Zillow's part, as I have spoken to other agents who indicated that if you do not pay and sign up for Zillow Premier agent, your customers reviews most likely will not be posted to your profile page. 

**Recommendations to others considering Zillow Premier Agent:**

Disappointed as my customers reviews do not post automatically, after numerous attempts they have tried. It is unfair business practice on Zillow's part, as I have spoken to other agents who indicated that if you do not pay and sign up for Zillow Premier agent, your customers reviews most likely will not be posted to your profile page. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

No benefits and no resolution as of yet. Disappointed as my customers reviews do not post automatically, after numerous attempts they have tried. It is unfair business practice on Zillow's part, as I have spoken to other agents who indicated that if you do not pay and sign up for Zillow Premier agent, your customers reviews most likely will not be posted to your profile page. 

  ### 33. Terrible customer service, bogus leads

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 19, 2018

**What do you like best about Zillow Premier Agent?**

They used to be more customer service oriented a few months back. Not sure when things started to change but now they could care less about you or how much money you spend with them. Avoid going under contract as it's truly not worth it.

**What do you dislike about Zillow Premier Agent?**

The customer service is terrible, no matter how much money you spend per month. Most of the leads are horrible, out of 40 you'd be lucky to actually qualify 2.

**Recommendations to others considering Zillow Premier Agent:**

Do not. Unless you're in an area with low to no competition and can actually get a return on investment. But keep in mind that they're making a lot of changes to make it harder on Realtors on the customer-service end of things. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

None really. You spend a ton of money per lead depending on the zip code, and about 99% of those leads you will not be able to convert. I advise you do not go under their 6-month contract as they've made a lot of changes to make it impossible for you to be able to walk away even if they under-perform.

  ### 34. Rip off

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 15, 2019

**What do you like best about Zillow Premier Agent?**

Absolutely not one darn thing do I like the best.

**What do you dislike about Zillow Premier Agent?**

The leads I received were never vetted.  I got people who were really not interested in buying anything, they just wanted to know what the "catch" was on properties that were listed quite low.  

**Recommendations to others considering Zillow Premier Agent:**

Don't use this if you have other options.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Zillow is great on signing you up and taking your money, but when you want to cancel, they never return your calls or respond to emails.  I contacted my sales rep on Dec. 12th, 2018 to cancel my subscription.  On January 10th I received a cancellation notice and a pro-rated refund.  I was happy.  But then on January 12th my debit card was charged again even though my budget was set to zero.  As of today I have attempted to contact my sales rep numerous times via phone and email, left several voicemail messages and have not received a response.  You cannot talk to anyone in the company except your personalized sales rep. I tried to get through to customer support and my account number is not recognized as an active account so the call gets disconnected.  I am totally dissatisfied

  ### 35. Absolute Waste of Money

**Rating:** 0.0/5.0 stars

**Reviewed by:** Casey T. | Licensed Realtor, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 25, 2019

**What do you like best about Zillow Premier Agent?**

My customer service rep, Nas Zahir, was really nice and helpful.

**What do you dislike about Zillow Premier Agent?**

95% of these “leads” aren’t legitimate leads. Most of the time, these people either have an agent and lie by saying they aren’t working with an agent, so you waste your time with them. They just want you to answer questions and aren’t serious about buying. You pay hundreds and maybe even thousands a month just to have someone waste your time and money.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

None. Literally none. The problem was that I signed a 6 month contract and wasted money. Once the 6 month contract was done is when the problem was solved. 

  ### 36. It's okay 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** March 19, 2019

**What do you like best about Zillow Premier Agent?**

It gets you some exposure and a fair amount of leads.

**What do you dislike about Zillow Premier Agent?**

The leads tend to be people who seem to be accidentally inquiring or just aren't serious.

**Recommendations to others considering Zillow Premier Agent:**

My company paid for this, but I wouldn't pay too much out of pocket for this. It probably great if you're in an area where most people contact the listing agent. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

It kind of solves the problem of lead generation, but like I said the quality of leads isn't great. 

  ### 37. Excellent Product and Helps your Listing Stand Out! 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 27, 2018

**What do you like best about Zillow Premier Agent?**

Very intuitive and easy to use! Videos uploaded well onto the app from the field, even when there wasnt great service. 

**What do you dislike about Zillow Premier Agent?**

There were a few times that the video did not fully upload, and instead of it being saved locally it got completely deleted. 

**Recommendations to others considering Zillow Premier Agent:**

It really improves the performance of your listing. Listing performance is a numbers game and this gets more people to see it. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Posting photo and video content directly onto our company's zillow listings. This great increased the performance of these listings, which resulted in successful sales, increased revenue etc. 

  ### 38. Premier Agent

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** January 19, 2019

**What do you like best about Zillow Premier Agent?**

Simple, easy to use and very user friendly. Zillow offers 24/7 support which is very convenient.

**What do you dislike about Zillow Premier Agent?**

There aren't many features to premier agent as other 3rd part CRM's i've used in the past.

**Recommendations to others considering Zillow Premier Agent:**

Cost effectiveness, conversion rates

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

There are many benefits to enrolling in Premier Agent. I've worked with several buyer clients through Premier Agent, but the conversion ratio i've seen hasn't been what was described.

  ### 39. Use to manage leads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jenna S. | Real Estate Agent, Real Estate, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2018

**What do you like best about Zillow Premier Agent?**

I like that I get notified when I receive a new lead. I also really like the concierge service, as I am not always able to call the lead right away.

**What do you dislike about Zillow Premier Agent?**

I don’t like that concierge will set an appt for you to talk to a client without your consent. I’ve had appts set for times Im not available and that makes me look bad. I also have failed to receive notifications of my appts in the past, but that seems to have been resolved recently.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Ability to manage leads and capture them more effectively as clients. The concierge is honestly the greatest help!

  ### 40. Great Source for Leads

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kerri R. | Communications Manager, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2017

**What do you like best about Zillow Premier Agent?**

Premier agent connects you quickly with leads, calling you directly, or sending an email/text/notification. Connecting to someone that inquires instantly gives us a greater chance of converting the lead to a serious buyer. I also like that can we change zip codes depending on what is available, and what we want to spend.

**What do you dislike about Zillow Premier Agent?**

I do not like the concierge program, I think some leads were lost because having an "assistant" text/speak with the lead. I removed from this program quite quickly. 

**Recommendations to others considering Zillow Premier Agent:**

If you are looking for more leads, I would highly recommend Premier Agent. You are able to invest as little or as much as you want. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Lead generation has greatly increased, as has conversion. In one year, we have realized a 43% return on investment, which is absolutely huge in real estate. No other marketing source has net us such a ROI. 

  ### 41. Not worth it

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Government Administration | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2018

**What do you like best about Zillow Premier Agent?**

I like the ability to be one of the first three agents to pop up when potential clients are looking online for properties.

**What do you dislike about Zillow Premier Agent?**

The benefit never did outweigh the cost.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I was able to get my face in front of many potential clients. Although, I never received any benefit from being a premier agent.

  ### 42. Great tool to get leads generated automatically 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rob M. | Regional Public Affairs Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 29, 2018

**What do you like best about Zillow Premier Agent?**

Leads populated from Zillow when people are interested in your listing

**What do you dislike about Zillow Premier Agent?**

I wish I could create a tool for whole brokerage firm to send leads to other agents

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Leads and linking people to sales

  ### 43. Managing Leads Easily

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 29, 2017

**What do you like best about Zillow Premier Agent?**

It is a great way to keep track of leads, what properties they are seeking and their contact information

**What do you dislike about Zillow Premier Agent?**

Don't like the email features, very basic and not as nice as some otheres.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I don't have to write everything down by hand and I can go back and refer to my notes. Plus I can see how other colleagues are interacting with the clients.

  ### 44. Get leads from the place everyone is looking for homes. 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 27, 2017

**What do you like best about Zillow Premier Agent?**

Zillow is the main place people do their home searching, so it makes a ton of sense to go to them for real estate leads.

**What do you dislike about Zillow Premier Agent?**

Since it is the place everyone looks at homes, you get a lot of people who aren't looking very seriously, as well as a lot of competition from other agents on Zillow. 

**Recommendations to others considering Zillow Premier Agent:**

Call your leads super quick, and try to treat as customer service, not sales. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

We have worked with many clients through zillow and those clients have referred me to others. 

  ### 45. Useful Tool for Leads

**Rating:** 3.5/5.0 stars

**Reviewed by:** Taylor R. | Area Product Coordinator; Transportation Specialist, Oil & Energy, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 10, 2017

**What do you like best about Zillow Premier Agent?**

Anyone can reach out and message a real estate agent if they are interested in finding a home. Great to make connections.

**What do you dislike about Zillow Premier Agent?**

Most of the leads we get are not serious. Information transferred from MLS is not usually correct. It's time consuming to go back and edit a listing and 90% of the time it says there was an Error after editing. We have to keep up with zillow because so many possible clients use it.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Another outlet to have our listings advertised. 

  ### 46. Zillow Review

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2017

**What do you like best about Zillow Premier Agent?**

I like the user friendly interface Zillow has both for mobile and desktop. 

**What do you dislike about Zillow Premier Agent?**

I can't think of anything we dislike about Zillow.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Most of our clients use Zillow, so it is easy to show them, and update our properties through Zillow Premier Agent. 

  ### 47. Great way to explore new business!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2017

**What do you like best about Zillow Premier Agent?**

This is a great tool to get your info out to the public and have live communications with interested leads. 

**What do you dislike about Zillow Premier Agent?**

There are very few limits to this program!

**Recommendations to others considering Zillow Premier Agent:**

This program is worth the money and time to invest!

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

I really like the communication within this program to leads and clients. The information accuracy highly important. 

  ### 48. Great exposure, ok leads

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 24, 2017

**What do you like best about Zillow Premier Agent?**

Easy to set up your profile and receive reviews from past clients.

**What do you dislike about Zillow Premier Agent?**

The lead generation is not very strong. 

**Recommendations to others considering Zillow Premier Agent:**

Do not fall for their leads selling sale-pitch.

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Getting my properties advertised.

  ### 49. Very convenient and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** June 14, 2016

**What do you like best about Zillow Premier Agent?**

Getting in touch with leads quickly is a must in this business and utilizing this platform to the fullest cuts that time down by a lot. I would recommend all realtors who utilize Zillow or Trulia to get this and implement it in their business. 

**What do you dislike about Zillow Premier Agent?**

There really isn't anything that stands out as a dislike at this time. 

**Recommendations to others considering Zillow Premier Agent:**

I would highly recommend Zillow Contact Management. In this business you have to be able to connect with leads quickly and regularly and this platform makes that as easy as it can get. It is easy to keep track of all the clients that come through and manage them in an efficient way that has really helped our business flourish. If you are on Zillow as a professional I would highly recommend taking advantage of this tool to help your business grow like it has mine. 

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

This platform helps solve the problem of not getting in touch with potential clients quickly enough. If you don't get in touch and stay in touch with leads consistently and quickly chances are high they will go somewhere else and this platform, I have realized, has solved much of that problem. Of course there are people who are just toying around online and aren't truly interested in Real Estate that will never follow up with you, but this platform greatly helps staying in touch with them and organizing the potential each one has. 

  ### 50. Lead Management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 20, 2016

**What do you like best about Zillow Premier Agent?**

Leads are steady which makes it easier to convert

**What do you dislike about Zillow Premier Agent?**

Leads can't be verified at times so it's hard when you get a lead that is not a real person or a fake account

**What problems is Zillow Premier Agent solving and how is that benefiting you?**

Lead conversation systems


## Zillow Premier Agent Discussions
  - [An Open Letter for  Real Estate Agents by Norman Szobotka](https://www.g2.com/discussions/37913-an-open-letter-for-real-estate-agents-by-norman-szobotka) - 3 comments, 1 upvote
  - [Do Zillow leads work?](https://www.g2.com/discussions/do-zillow-leads-work) - 2 comments
  - [Is Zillow Premier Agent worth it?](https://www.g2.com/discussions/is-zillow-premier-agent-worth-it) - 1 comment

- [View Zillow Premier Agent pricing details and edition comparison](https://www.g2.com/products/zillow-premier-agent/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-15+06%3A24%3A39+-0500&secure%5Bsession_id%5D=02e041d8-5f40-4b25-a53a-c18727926e9e&secure%5Btoken%5D=d2d2e21964ff369a65c8d0b21b191dbb8776d2bc17496834a6665add25cdfeeb&format=llm_user)

## Zillow Premier Agent Features
**Client Management**
- Lead Scoring
- Contact Management
- Lead Generation

**Task Management**
- Marketing Automation
- Document Management
- Third-Party Integration

**Platform Features**
- Contact & Account Management
- Opportunity & Pipeline Management
- Task / Activity Management
- Listing Management
- Email Marketing
- Transaction Management
- Lead Management
- CMA Management
- Forecasting & Reporting
- Dashboards

**Agentic AI - Real Estate CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Natural Language Interaction
- Decision Making

## Top Zillow Premier Agent Alternatives
  - [BoomTown](https://www.g2.com/products/boomtown/reviews) - 4.7/5.0 (564 reviews)
  - [Market Leader](https://www.g2.com/products/market-leader/reviews) - 3.2/5.0 (255 reviews)
  - [CINC](https://www.g2.com/products/cinc/reviews) - 4.4/5.0 (193 reviews)

