At Ysquared.io, full-stack growth marketing is a holistic approach to market expansion and customer acquisition based on data and analytics driven insights. It is a rigorous and methodical process of designing, creating and optimizing growth funnels that combines both sales and marketing to build, grow, and retain company’s customer base. More importantly, Ysquared’s full-stack growth marketing method collects and analyzes user data, and tracks, automate and respond to it in real time.