Walnut Pricing Overview

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Walnut Pricing Key Insights

Last updated on Apr 30, 2026

Walnut offers 3 pricing editions, starting at $750. Walnut pricing tiers are designed to support different usage levels and team sizes. Walnut also offers a free trial. Higher-tier plans are available via direct consultation with the vendor. Compare the Walnut pricing table below to figure out the best fit for your needs.

Ignite — $750 / 3 Editor seats Per Year

Accelerate — $1,550 / 10 Seats (5 editor seats, 5 presenter seats) Per Year

Scale — Contact Us / Per Year

Rated 4.5 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Ignite

$750.00

3 Editor seats Per Year

Best for teams starting their guided demo journey to drive qualified opportunities. *Prices are shown per month, billed annually

Accelerate

$1,550.00

10 Seats (5 editor seats, 5 presenter seats) Per Year

Best for teams creating tailored demos for diverse use cases with advanced analytics. *Prices are shown per month, billed annually

Scale

Per Year

Best for enterprises standardizing demo excellence across global teams for global scalability. *Custom seat limit

Walnut's transparent pricing grows with your team and demo maturity:

IGNITE - $750/year (3 editor seats)
Ideal for teams beginning their demo journey. Create unlimited demos with AI-powered capture, build choose-your-own-adventure Playlists, track engagement analytics, and integrate with your marketing and CRM tools. Includes scaled success program and campaign-specific onboarding sessions. Best for driving qualified opportunities through guided product experiences.

ACCELERATE - $1,550/year (10 seats: 5 editors, 5 presenters)
For teams creating tailored demos across diverse use cases. Adds Sandbox demos for technical validation, prospect personalization, Video Overlays, advanced analytics with AI-powered insights, deal tracking, Walnut Uncover intelligence, and dedicated CSM support.

SCALE - Custom pricing (enterprise)
Enterprise solution for global standardization. Includes everything plus SSO/SCIM, white-labeled experiences, multi-language support, Strategic CSM, professional services, and quarterly business reviews.

All tiers include our complete AI Demo Engine. 14-day free trial. Annual billing.

Pricing information for Walnut is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Walnut must be conducted with the seller.

All plans include our complete AI Demo Engine with StoryCaptureAI, EditsAI, and InsightsAI. 14-day free trial available (no credit card required). Annual billing. Volume discounts and custom enterprise packages available. Startups (<50 employees, <$5M funding) qualify for special pricing—book a demo at walnut.io

Pricing information was last updated on October 21, 2025

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Walnut Pricing FAQs

Generated using AI

Is Walnut free, or does it offer a free trial?

Walnut does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

How much does Walnut cost in 2026?

According to G2 data, Walnut pricing in 2026 starts at $750.00 and can reach $1,550.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Walnut's official pricing page for the most current details.

Who is Walnut pricing best suited for?

According to G2 reviews, Walnut's pricing is best suited for small business and mid-market sales teams in SaaS, IT services, consulting, and computer software that conduct frequent product demos. G2 reviewers from these segments consistently praise Walnut for eliminating live demo risks and scaling personalized presentations without engineering support. The Ignite tier fits smaller teams beginning their demo automation journey, while Accelerate suits growing sales organizations needing advanced personalization and analytics. Walnut's Scale tier targets enterprise teams requiring SSO, white-labeling, and global localization. G2 reviewers from a few smaller businesses flag cost as a concern, suggesting Walnut's pricing structure rewards teams with higher demo volume and larger sales operations.

What are the key differences between the free and paid versions of Walnut?

Walnut does not offer a permanent free tier, but a free trial is available for teams evaluating the platform before committing. Walnut's entry-level Ignite plan at $750 per year covers unlimited demos, AI-powered creation, CRM and marketing integrations, and basic analytics. Walnut's Accelerate tier at $1,550 per year adds prospect personalization, sandbox demos, video overlays, advanced analytics, AI-powered insights, deal analytics, and a dedicated CSM. Walnut's Scale tier, available via custom quote, layers in enterprise capabilities like SSO, SCIM, white-labeling, and advanced localization. G2 reviewers note that analytics depth and personalization features are key drivers for upgrading beyond the Ignite tier.

Is Walnut considered good value for its pricing?

G2 reviewers broadly consider Walnut a strong value for sales teams that rely heavily on interactive demos. The majority of reviews carry high ratings, with users frequently citing measurable improvements in conversion rates, reduced reliance on live demo environments, and significant time savings. G2 reviewers from small businesses and mid-market companies highlight that Walnut's pricing pays for itself through deal acceleration and reduced engineering dependency. However, a few G2 reviewers, particularly from smaller teams and individual users, flag Walnut's pricing as steep, noting the jump between tiers feels significant. One reviewer explicitly called the cost a barrier for smaller development teams, suggesting Walnut's pricing of Walnut is best justified at scale.

Top-Rated Alternatives

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Walnut Alternatives Pricing

The following is a quick overview of editions offered by other Demo Automation Software

Product	Price	Features
Storylane Free	Free1 Seats	Interactive Demos (Screenshot + Video) 1 Published Demo Unlimited Shares & Views AI Creation Suite - Free Lead Capture Blur, Track & Zoom Basic Analytics Slack Integration Download GIF
Navattic Starter	Free1 Seat	Test one free interactive demo 1 demo (HTML or media) Unlimited views Basic analytics Default theme AI Copilot
Supademo Starter	Free1 Creator Per Month	Start building engaging interactive product demos with AI. 5 guided interactive demos Unlimited screenshots Intuitive demo editor Share as link or embed Export as video or SOP Figma plugin 50 video recordings (4K)

Various alternatives pricing & plans

Free Trial

Pricing information for the above various Walnut alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

Walnut Pricing Reviews

(2)

Usama S.

Chief Operating Officer

Small-Business (50 or fewer emp.)

1/26/2026

"Time-Saving Interactive Demos That Feel Truly Customized"

5/5

What do you like best about Walnut?

I think the interactive demo is really cool since I can set up the demo differently for all my prospects and not have to remake the whole thing. That helps me save a lot of time since I may do many demo's in one day. I can quickly modify the text and switch out some data to make the demo look customized and it is also great as a leave behind so the prospect can click through the demo at their own leisure. Review collected by and hosted on G2.com.

What do you dislike about Walnut?

Honestly I am just tired and sitting on the couch after work, but anyway. The price increase between tiers is kind of steep. You have basic demo capabilities and then you have to pay a lot more money to access capabilities that seem to be standard. If I want to make minor edits it usually requires more mouse clicks than it should. And this is petty, but I would like to see more pre-made templates available instead of having to create everything myself. Review collected by and hosted on G2.com.

What problems is Walnut solving and how is that benefiting you?

Before walnut we had to give a live demo for every single prospect, which consumed a lot of our time. If a prospect wanted to go back over the demo we would either have to schedule another call or send a boring static deck. Now we can send an interactive demo that actually shows the product instead of us telling them about it. This frees up our sales team to spend their time working on actual deals that are progressing versus doing the same demo walk through 20 times a week. Review collected by and hosted on G2.com.

Response from Tia Wucher of Walnut

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Thank you for sharing your positive experience with our interactive demo feature! We're glad to hear that it's helping you save time and customize demos for your prospects. We appreciate your feedback and will take your comments about pricing and template availability into consideration for future improvements.

Vanderlei G.

Expert Consultant

Small-Business (50 or fewer emp.)

10/24/2025

"Intuitive and practical platform that boosts productivity, but the price is a major barrier."

3/5

What do you like best about Walnut?

I truly appreciate how practical Walnut is. It simplifies the process of creating demos, and the end results always look impressive. I also enjoy how smooth and intuitive the platform's navigation feels. Review collected by and hosted on G2.com.

What do you dislike about Walnut?

I think Walnut’s pricing is quite high. I would like to use it for my personal projects, but the cost is simply too much for an individual user. Even when we looked into using it for smaller corporate projects, the price was still a major obstacle. Our team manager also felt it was too expensive given the size of our development team. Review collected by and hosted on G2.com.

What problems is Walnut solving and how is that benefiting you?

Walnut streamlines the creation of interactive demos without requiring advanced technical knowledge or taking time away from the engineering team. It saves time, enhances the quality and presentation of our demos, and enables us to deliver a more personalized and professional experience to potential clients. This increases efficiency and helps communicate the product’s value clearly and quickly. Review collected by and hosted on G2.com.

Response from Tia Wucher of Walnut

edit

Thank you for the thoughtful review! We take pricing feedback seriously and are constantly evaluating how to provide value across different company sizes. Would you be open to a brief call to share what would make Walnut feel like a better fit for your needs? Here’s my calendly: https://shorturl.at/mSZeB