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Upsales Sales and Marketing Platform Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

15 months

User Insights

Average based on 182 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Upsales Sales and Marketing Platform Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Upsales Sales and Marketing Platform, and what problem is it built to solve?

Upsales Sales and Marketing Platform is a sales and marketing platform that brings CRM, marketing automation, and account-based marketing together. It is designed to help businesses streamline growth and customer interactions while addressing the disconnect between sales and marketing.

What languages does Upsales Sales and Marketing Platform support?

Upsales Sales and Marketing Platform supports 8 languages: Danish, Dutch, English, Finnish, German, and others.

What company sizes and industries is Upsales Sales and Marketing Platform the best fit for?

Upsales Sales and Marketing Platform is used most often by small-business teams, with mid-market teams also represented. The industries with the clearest presence include:
  • Small businesses: The most represented company-size segment.
  • Mid-market: Also a recurring company-size segment.
  • Marketing and advertising: A prominent industry among users.
  • Accounting and telecommunications: Both have a notable presence.
  • Staffing and recruiting: Another recurring industry.

How long does it take to implement Upsales Sales and Marketing Platform across a team?

Go-live is most commonly reported as taking less than a month, though implementation time can vary. The reported ranges include:
Time to go live Relative frequency
Less than 1 month Most common
Less than 1 day Also reported
1–3 months Also reported
More than 12 months Less common

What customer support options does Upsales Sales and Marketing Platform provide, and how do users find the overall support experience?

Support is available through options including a knowledge base, chat, and phone support. The experience is often described as responsive and helpful, with users appreciating knowledgeable, personal assistance; some also find that support can be busy or not proactive enough.

What is the experience like for teams switching to Upsales Sales and Marketing Platform from another tool?

Teams have moved to Upsales Sales and Marketing Platform from other CRM and marketing systems, including HubSpot, SuperOffice, Pipedrive, and Salesforce. The change is often driven by a need for clearer sales pipelines, easier day-to-day use, or closer alignment between sales and marketing. Users describe better visibility into leads and activities after switching, though getting workflows and imported data set up can take effort, and some teams encounter a learning curve.

What tools and platforms does Upsales Sales and Marketing Platform integrate with, and how do these integrations help users get more value from the product?

Upsales Sales and Marketing Platform offers 3 integrations. They span events, time tracking, and team communication:
  • Events: Eventbrite
  • Time tracking: Harvest
  • Team communication: Slack
In everyday use, connected tools can help keep related activities in the same workflow. Users also describe email and calendar connections as useful for keeping communications and scheduling in sync.

What features or capabilities could make Upsales Sales and Marketing Platform even more useful?

The most useful improvements would make workflows easier to tailor and reduce the manual effort involved in follow-up. Recurring requests include:
  • More flexible reporting and customization: Make it easier to build tailored reports, dashboards, and sales-process views.
  • More capable task and follow-up tools: Add options such as recurring tasks, bulk follow-ups, and more interactive task handoffs.
  • Richer marketing tools: Expand newsletter, form, and event-marketing design options and capabilities.
  • A fuller mobile experience: Bring more desktop functionality to mobile devices.

Upsales Sales and Marketing Platform Reviews (182)

Reviews

Upsales Sales and Marketing Platform Reviews (182)

4.5
182 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

Generated from real user reviews
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IL
Isandro L.
Mid-Market (51-1000 emp.)
"The perfect CRM-system."
5/5
What do you like best about Upsales Sales and Marketing Platform?

The perfect CRM-system to find and generate new leads Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Nothing, I think that all functions that I want and need are there. Review collected by and hosted on G2.com.

Verified User in Wholesale
UW
Verified User in Wholesale
Small-Business (50 or fewer emp.)
"Very satisfied!"
5/5
What do you like best about Upsales Sales and Marketing Platform?

The interface is perfect! Also like how you can measure everything from the number of calls to upcoming sales. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Can't think of anything I'm not satisfied with at the moment. Review collected by and hosted on G2.com.

Verified User in Wholesale
UW
Verified User in Wholesale
Small-Business (50 or fewer emp.)
"Great CRM for The Salesteam!"
4/5
What do you like best about Upsales Sales and Marketing Platform?

Very easy CRM to work with, great to see the business sales every year/month and also I also like the follow-up system. I can really recommend it! Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Can't find anything bad about it. It's really good! Review collected by and hosted on G2.com.

Kalle R.
KR
Kalle R.
Sales Manager
Small-Business (50 or fewer emp.)
"Upsales adds great value to our business"
4.5/5
What do you like best about Upsales Sales and Marketing Platform?

Upsales is a great tool like most CRM platforms but what separate Upsales is their fantastic and incredibly service-minded staff. They are always ready to solve my challenges. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Sometimes I can feel that Upsales is not so logical/pedagogic and easy to find my way around. Also sometimes I feel that the development of features can be faster. Review collected by and hosted on G2.com.

ÅA
Åsa A.
Small-Business (50 or fewer emp.)
"Good support to keep track of my customers"
4/5
What do you like best about Upsales Sales and Marketing Platform?

Activities: I get reminders and can set reminders for tasks

Pipeline: who to contact to get an order Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Offer the template:

We can't make an offer the way we like. It's very complicated to make the template and we have received not much help. We still use Fortnox. Review collected by and hosted on G2.com.

CH
Carl H.
Small-Business (50 or fewer emp.)
"Helps me keep in contact with high volume of customers at a fast space"
5/5
What do you like best about Upsales Sales and Marketing Platform?

The function called "blixtläge". The use of that tool as improved my efficency alot and cant see my self work without it today. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

In some cases i would like an autosave function while making notes on a acitivity window. Review collected by and hosted on G2.com.

Verified User in Information Services
UI
Verified User in Information Services
Small-Business (50 or fewer emp.)
"Easy to use, comprehensive in functionality, and a human support function for very occasional issues"
5/5
What do you like best about Upsales Sales and Marketing Platform?

A first class user interface, simple reporting and good bulk email function Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Data import can be a little cumbersome and time consuming Review collected by and hosted on G2.com.

Isabelle M.
IM
Isabelle M.
FOUNDER
Mid-Market (51-1000 emp.)
"Easy to navigate!"
4/5
What do you like best about Upsales Sales and Marketing Platform?

Easy to navigate and great tool to remember my daily tasks and plan my week. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Sometimes it double registrates activities and tasks. Review collected by and hosted on G2.com.

RL
robert l.
Small-Business (50 or fewer emp.)
Originally submitted 5/16/2023
"Competence platform that handles a lot"
5/5
What do you like best about Upsales Sales and Marketing Platform?

I think it is a potent solution that handles both prospecting, simple marketing, and all CRM functions. It gathers everything in one place. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

The platform is not very intuitive. It is difficult to understand the solutions without involving support and other external help. Review collected by and hosted on G2.com.

Verified User in Building Materials
UB
Verified User in Building Materials
Small-Business (50 or fewer emp.)
"Easy to use system"
4/5
What do you like best about Upsales Sales and Marketing Platform?

Easy manuals, and accurate up to date information about companies Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

The integration with Fortnox is sometimes slow, and the emailsystem is a bit hard to understand Review collected by and hosted on G2.com.

Questions about Upsales Sales and Marketing Platform? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Nisha Y.
NY
Nisha Yadav
•
Last activity 6 months ago

How has Upsales helped you unify CRM, marketing, and sales work in one place?

Erik R.
ER
Erik Rindborg
•
Last activity almost 5 years ago

What is the best way to use Upsales and with that said regarding the offers and sales reports? Is it essy to create your own offers in the system?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

15 months

Average Discount

9%

Upsales Sales and Marketing Platform Comparisons
Upsales Sales and Marketing Platform Features
Contact & Account Management
Partner Relationship Mgmt. (PRM)
Opportunity & Pipeline Mgmt.
Email Marketing
Campaign Management
Lead Management
Reporting
Dashboards
Forecasting