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Upsales Sales and Marketing Platform Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

15 months

User Insights

Average based on 182 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Upsales Sales and Marketing Platform Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Upsales Sales and Marketing Platform, and what problem is it built to solve?

Upsales Sales and Marketing Platform is a sales and marketing platform that brings CRM, marketing automation, and account-based marketing together. It is designed to help businesses streamline growth and customer interactions while addressing the disconnect between sales and marketing.

What languages does Upsales Sales and Marketing Platform support?

Upsales Sales and Marketing Platform supports 8 languages: Danish, Dutch, English, Finnish, German, and others.

What company sizes and industries is Upsales Sales and Marketing Platform the best fit for?

Upsales Sales and Marketing Platform is used most often by small-business teams, with mid-market teams also represented. The industries with the clearest presence include:
  • Small businesses: The most represented company-size segment.
  • Mid-market: Also a recurring company-size segment.
  • Marketing and advertising: A prominent industry among users.
  • Accounting and telecommunications: Both have a notable presence.
  • Staffing and recruiting: Another recurring industry.

How long does it take to implement Upsales Sales and Marketing Platform across a team?

Go-live is most commonly reported as taking less than a month, though implementation time can vary. The reported ranges include:
Time to go live Relative frequency
Less than 1 month Most common
Less than 1 day Also reported
1–3 months Also reported
More than 12 months Less common

What customer support options does Upsales Sales and Marketing Platform provide, and how do users find the overall support experience?

Support is available through options including a knowledge base, chat, and phone support. The experience is often described as responsive and helpful, with users appreciating knowledgeable, personal assistance; some also find that support can be busy or not proactive enough.

What is the experience like for teams switching to Upsales Sales and Marketing Platform from another tool?

Teams have moved to Upsales Sales and Marketing Platform from other CRM and marketing systems, including HubSpot, SuperOffice, Pipedrive, and Salesforce. The change is often driven by a need for clearer sales pipelines, easier day-to-day use, or closer alignment between sales and marketing. Users describe better visibility into leads and activities after switching, though getting workflows and imported data set up can take effort, and some teams encounter a learning curve.

What tools and platforms does Upsales Sales and Marketing Platform integrate with, and how do these integrations help users get more value from the product?

Upsales Sales and Marketing Platform offers 3 integrations. They span events, time tracking, and team communication:
  • Events: Eventbrite
  • Time tracking: Harvest
  • Team communication: Slack
In everyday use, connected tools can help keep related activities in the same workflow. Users also describe email and calendar connections as useful for keeping communications and scheduling in sync.

What features or capabilities could make Upsales Sales and Marketing Platform even more useful?

The most useful improvements would make workflows easier to tailor and reduce the manual effort involved in follow-up. Recurring requests include:
  • More flexible reporting and customization: Make it easier to build tailored reports, dashboards, and sales-process views.
  • More capable task and follow-up tools: Add options such as recurring tasks, bulk follow-ups, and more interactive task handoffs.
  • Richer marketing tools: Expand newsletter, form, and event-marketing design options and capabilities.
  • A fuller mobile experience: Bring more desktop functionality to mobile devices.

Upsales Sales and Marketing Platform Reviews (182)

Reviews

Upsales Sales and Marketing Platform Reviews (182)

4.5
182 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

Generated from real user reviews
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MB
Maria B.
Project manager
Small-Business (50 or fewer emp.)
"Upsales is essential for my daily work"
5/5
What do you like best about Upsales Sales and Marketing Platform?

The layout and functions. It helps me sort out and prioritize my day's work Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

I don't have any negative thoughts about the platform right now Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Easy to use CRM with good flow (säljtavla) for tracking opportunities."
4/5
What do you like best about Upsales Sales and Marketing Platform?

The native prospecting tool, it makes it easy for me to find new clients. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

The mobile app, please implement the full upsales functionality in the mobile app Review collected by and hosted on G2.com.

Verified User in Arts and Crafts
CA
Verified User in Arts and Crafts
Small-Business (50 or fewer emp.)
"Easy to use"
5/5
What do you like best about Upsales Sales and Marketing Platform?

There are many features that are good in this system, but for me, who primarily uses it as a customer database, it's the simplicity that is best. Being able to track events and keep track of when I should contact the customer (and how) as well as being able to see purchases and history. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

I wish there were more ways to sort the order in which I should contact the customers. "Date" is a blunt tool when you have a large customer database and mixed levels of importance. Just setting priority or not priority is not enough. Review collected by and hosted on G2.com.

Verified User in Business Supplies and Equipment
UB
Verified User in Business Supplies and Equipment
Small-Business (50 or fewer emp.)
"Helps me gain control of my customers and when they need to be called!"
4.5/5
What do you like best about Upsales Sales and Marketing Platform?

I like that you can write your own notes to specific customers so I can easily get ahead of what the topic is about! Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

It can be hard to connect your excel files and get them to transfer to the right list in Upsales sometimes. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Flexible CRM for small businesses"
4.5/5
What do you like best about Upsales Sales and Marketing Platform?

Clear overview of upcoming activities. A great planning tool for the current and upcoming weeks that we both use in our planning meetings and as a day to day work tool when interacting with customers via phone and email. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

I can't come up with anything specific. The price is good in comparison to the benefit the platform provides for us as a small business. There are advanced features that we do not use. Review collected by and hosted on G2.com.

Eric H.
EH
Eric H.
Account Manager
Small-Business (50 or fewer emp.)
"Easy to use and stylish system."
4/5
What do you like best about Upsales Sales and Marketing Platform?

structure for writing, calling, and adding contacts for each company/lead Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

The way to organize into folders and the sorting of leads overall. Review collected by and hosted on G2.com.

Verified User in Media Production
EM
Verified User in Media Production
Small-Business (50 or fewer emp.)
"Flexible"
4.5/5
What do you like best about Upsales Sales and Marketing Platform?

Good and quick overview of the current situation both overall and for individual sellers. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Trouble syncing with Fortnox in connection with the creation of orders. Review collected by and hosted on G2.com.

AS
Anton S.
Account Executive Team Lead
Small-Business (50 or fewer emp.)
"Easy to use CRM"
5/5
What do you like best about Upsales Sales and Marketing Platform?

The email integrations, sales boards and the focus mode feature are the most useful ones. Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Creating follow up campaigns to event attendees. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"Easy to use, good overview"
4/5
What do you like best about Upsales Sales and Marketing Platform?

The Sales board overview for sales opportunities Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Would like to be able to distinguish opportunities with the same customer already on the sales board Review collected by and hosted on G2.com.

CK
Christian K.
General manager
Small-Business (50 or fewer emp.)
"Provide a great overview of sales activities. Access from China have been somehow slow though"
4/5
What do you like best about Upsales Sales and Marketing Platform?

visibility and overview. Statistics broken down to individual sales resource Review collected by and hosted on G2.com.

What do you dislike about Upsales Sales and Marketing Platform?

Slow response when accessing from China ..Difficult to login. Review collected by and hosted on G2.com.

Questions about Upsales Sales and Marketing Platform? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Nisha Y.
NY
Nisha Yadav
•
Last activity 6 months ago

How has Upsales helped you unify CRM, marketing, and sales work in one place?

Erik R.
ER
Erik Rindborg
•
Last activity almost 5 years ago

What is the best way to use Upsales and with that said regarding the offers and sales reports? Is it essy to create your own offers in the system?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

15 months

Average Discount

9%

Upsales Sales and Marketing Platform Comparisons
Upsales Sales and Marketing Platform Features
Contact & Account Management
Partner Relationship Mgmt. (PRM)
Opportunity & Pipeline Mgmt.
Email Marketing
Campaign Management
Lead Management
Reporting
Dashboards
Forecasting