--- title: Twilio SendGrid Email Marketing Campaigns Reviews meta\_title: 'Twilio SendGrid Email Marketing Campaigns Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 325 reviews by the users' company size, role or industry to find out how Twilio SendGrid Email Marketing Campaigns works for a business like yours. aggregate\_rating: rating\_value: 4.0 review\_count: 325 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

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# Twilio SendGrid Email Marketing Campaigns Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Twilio SendGrid Email Marketing Campaigns but has limited features.  
  
Are you part of the Twilio SendGrid Email Marketing Campaigns team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Simplify the way that you drive customers engagement and achieve your business goals with SendGrid Marketing Campaigns! Enjoy powerful, yet straightforward segmentation, flexible and frustration-free campaign editing, and industry-leading deliverability—all powered by the leading email service provider trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. We help marketers like you send with confidence by providing: :: MORE EFFICIENT EMAIL BUILDING Our campaign building process is free from frustrating, rigid step-by-step wizards that slow you down. Choose-your-path editing options save you time, whether you prefer code, design or a mix of both. The result? More time to focus on what matters most to your marketing goals. :: EASY, HIGH-IMPACT SEGMENTATION & PERSONALIZATION Sending relevant, personalized email that drives results is easier than ever. Our intuitive, clean UI makes it clear who you’re targeting, and personalizing campaign subject lines and content is as easy as dreaming up the custom fields you want to import. :: INTUITIVE, IMPACTFUL EMAIL TESTING Make smart, data-driven decisions without getting lost in data overload. We bring the most important campaign stats front and center so you can quickly gauge performance and iterate When it’s time to dig deeper, take advantage of robust email activity data, inbox and geography insights and more. :: PROVEN DELIVERABILITY & SCALE Choosing Marketing Campaigns means choosing the proven scale, deliverability and expertise of SendGrid. Getting your messages to the inbox is at the core of everything we do; it’s why we’re trusted by today’s fastest growing brands. Upgrade to 24/7 support and expert services to bring your email program to new heights.

* * *

Seller
[Twilio](https://www.g2.com/sellers/twilio)
Discussions
[Twilio SendGrid Email Marketing Campaigns Community](https://www.g2.com/products/twilio-sendgrid-email-marketing-campaigns/discuss)
Languages Supported

English

Solution Type

All-in-One

Overview by
Mike Pace

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## Typical Contract Price

Pricing provided by BetterCloud and others.

$$k - $$k

Per Year

[Log in to unlock pricing](/auth/linkedin?return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftwilio-sendgrid-email-marketing-campaigns%2Freviews%3Fpage%3D2)

## User Insights

Average based on 325 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Year

[Log in to unlock pricing and user insights](/login)

## Twilio SendGrid Email Marketing Campaigns Integrations
(4)

What do users say about integrations?

Integration information sourced from real user reviews.

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 ![Anjelica R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anjelica R.")
AR

Anjelica R.

Digital Marketing Copywriter and Strategist

Small-Business (50 or fewer emp.)

1/27/2026

"Seamless Email Creation and Effortless Editing Tracking"

4/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

It was seamless to create the emails and when I had to go back and edit them (I had 86) it was easy to keep track, log changes and find emails that still needed edits. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

I did not have any notable issues during this project process, as of now I would use it again. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

The client I was working with needed a place to build these automated messages that we could build simple templates, upload, and make changes easily on the fly. Review collected by and hosted on G2.com.

Show More

4/14/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Trevor G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Trevor G.")
TG

Trevor G.

12/9/2025

"Powerful APIs, Great for Small Businesses"

4.5/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

I really like the powerful APIs and the feature-rich, broad functionality of Twilio SendGrid Email Marketing Campaigns. It offers a wide range of services, like messaging and voice, which could make it a one-stop communication solution for businesses needing more than just SMS. The security is a big plus, as all API requests are authenticated using credentials, which is very important to us. The support team was also helpful during the onboarding process, walking us through the issues over a few days, and once we understood what we were working with, it was easy. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

The cost can escalate over time. We are a small business, so we are always trying to find ways we can save, and we noticed that Twilio SendGrid Email Marketing Campaigns can get a little pricey. The onboarding did take some time, but the support was able to walk us through the issues over a few days. Once we understood what we were working with, it was easy. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

I use Twilio SendGrid Email Marketing Campaigns to automate campaigns, send emails efficiently, and ensure they reach inboxes. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

12/9/2025

"Drag-and-Drop Editor with Powerful Code Block Support"

4/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

I really like the ability to add code blocks in the drag and drop editor. This makes it easier to achieve certain objectives. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

There is no approval functionality built in. Also, the data available in the dashboards is not in a very user-friendly format and doesn't retain the data for very long. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

We are able to have both a standard drag-and-drop editor while also being able to add code blocks for more complex designs. The hybrid ability on SendGrid Marketing makes it so designers of varying technical levels can work on it. Review collected by and hosted on G2.com.

Show More

3/17/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

4/28/2026

"Flexible Email Templates and Reusable Sender Lists"

5/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

1. We can reuse the sender list that we used for other campaigns.

2. I can design an email template according to our required design.

3. I can create different conditions to analyse the campaign.

4. Performance is good.

5. I integrated with Excel via app script, working fine. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

1. The interface (UI/UX) is not good. It should be more attractive and user-friendly.

2. While designing the email, it is very confusing to create the design because of the interface. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

1. I can send an email with multiple campaigns using different criteria.

2. It helps me analyse the email campaign performance with different combinations. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Ricardo A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ricardo A.")
RA

Ricardo A.

Mid-Market (51-1000 emp.)

6/26/2026

"Easy to Use and Delivers Every Time"

5/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

With excellent usability and above-average email delivery. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

Difficult to contact developers and there is no support team. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

Delivery control and reputation rate help manage the quality and quantity of shots. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 inviteAI Translated

 ![Olayinka A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Olayinka A.")
OA

Olayinka A.

Mid-Market (51-1000 emp.)

4/28/2026

"Powerful Automation with Easy Setup"

4/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

I like the automations and the simple drag-and-drop design in Twilio SendGrid Email Marketing Campaigns, which are particularly helpful. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

none Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

I use Twilio SendGrid Email Marketing Campaigns for marketing emails and SMS notifications, leveraging its automation and simple drag-and-drop design for ease. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Angela R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Angela R.")
AR

Angela R.

Senior Manager

Small-Business (50 or fewer emp.)

3/26/2026

"Twilio SMS + Email Integration: Seamless Experience"

3/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

I love Twilio for SMS and the email platform integrates very seamlessly with that experience. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

Very slow and confusing UI - I don't think its operating at its best right now Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

Connecting SMS and Email is always desirable Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

IG

Idrees G.

CMO

Small-Business (50 or fewer emp.)

7/8/2025

"Reliable, Scalable, and Intuitive Email Marketing Solution"

4.5/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

What I appreciate most is its clean and intuitive interface, which makes it easy to build and managed email campaigns even for non-technical users. The drag-and-drop editor is smooth and flexible, and I like how the platform handles contact segmentation—it is simple yet powerful.

Additionally, deliverability rates are excellent, and detailed performance analytics (open rates, click-throughs, bounces) provide the insights needed to optimize campaigns effectively. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

The HTML code editor can be a bit hit or miss. At times, the platform does not render custom code as expected, and making precise design adjustments through HTML can be inconsistent. It would be great if SendGrid offered more reliable support for advanced HTML editing or better preview/debugging tools. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

Email deliverability analytics Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Beybin E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Beybin E.")
BE

Beybin E.

Managing Partner &amp; Director of Operations

Small-Business (50 or fewer emp.)

9/5/2025

"Switched from Mailchimp."

5/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

The UI is very clean, the themes are much more better. Mailchimp drove me crazy. I'm using it to view and approve product emails. We drew the whole onboarding - trial funnel with email marketing along with regular product mailings. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

Nothing yet and I've been using it over 7-8 months. Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

There are too many email marketing tools but we tried it and loved it. I'm very allergic to bad UI, so sendgrid is helping me with its clean one, so happy. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Massimiliano B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Massimiliano B.")
MB

Massimiliano B.

Gestore Appalti Pubblici Sintel e Regione Lombardia

Small-Business (50 or fewer emp.)

6/24/2025

"Powerful deliverability, but not the most marketer-friendly tool"

4/5

What do you like best about Twilio SendGrid Email Marketing Campaigns?

What I like best about Twilio SendGrid Email Marketing Campaigns is their excellent deliverability and scalability. Here are the key highlights:

High Deliverability: SendGrid is known for its ability to consistently land emails in inboxes rather than spam folders. This is critical for marketers who rely on results.

Technical Scalability: Whether you're sending 100 or 1 million emails, the platform performs reliably without slowdowns or issues.

Advanced Segmentation & Automation: SendGrid allows you to target your audience precisely and trigger emails based on user behavior, timing, or attributes.

User-Friendly Drag-and-Drop Editor: Their email builder is intuitive, letting you create beautiful, responsive emails even without HTML knowledge.

Powerful API Integration: Developers love how easily SendGrid integrates with custom apps, CRMs, and other platforms — it's ideal for both transactional and marketing emails.

Detailed Analytics: Comprehensive reports on opens, clicks, bounces, unsubscribes, and spam complaints help optimize performance over time.

In short, SendGrid strikes the right balance between power and ease of use, making it a reliable choice for marketers who want full control over their email campaigns. Review collected by and hosted on G2.com.

What do you dislike about Twilio SendGrid Email Marketing Campaigns?

What I dislike about Twilio SendGrid Email Marketing Campaigns is the steeper learning curve compared to more beginner-friendly platforms. Here are a few key pain points:

Complex UI for New Users: The interface can feel technical and less intuitive for marketers who are not familiar with APIs or more advanced segmentation logic.

Limited Design Flexibility: While the drag-and-drop editor is useful, it lacks some of the advanced design customization options found in competitors like Mailchimp or Brevo.

Basic Marketing Automation: Automation features are more limited than those offered by platforms focused entirely on marketing automation. Complex workflows or customer journeys can be harder to build.

Support Can Be Slow: Some users report slow response times from customer support, especially on lower-tier plans.

A La Carte Pricing: You may need to pay extra for features that are included by default in other platforms, such as dedicated IPs, advanced analytics, or A/B testing Review collected by and hosted on G2.com.

What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?

Twilio SendGrid Email Marketing Campaigns solve several key problems related to email communication at scale:

Email Deliverability Issues: Many platforms struggle with getting emails into inboxes. SendGrid’s infrastructure is optimized to ensure high deliverability, which means more of my messages actually reach the audience — leading to higher open and conversion rates.

Lack of Scalability: As businesses grow, sending high volumes of email can become technically challenging. SendGrid handles millions of emails efficiently, allowing me to scale campaigns without performance drops.

Inconsistent Branding and Formatting: With its template editor, I can create professional, responsive emails that reflect brand identity, ensuring consistency and user engagement.

Limited Data and Insights: SendGrid provides real-time analytics on open rates, click-throughs, bounces, and more, helping me make data-driven decisions and improve future campaigns.

Complex Integration Needs: Its powerful APIs let me integrate email campaigns into broader CRM and automation workflows, simplifying operations and enhancing personalization. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

## Questions about Twilio SendGrid Email Marketing Campaigns? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Twilio SendGrid Email Marketing Campaigns
](https://www.g2.com/products/twilio-sendgrid-email-marketing-campaigns/discussions/new)

 ![cassandra b.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "cassandra b.")
CB

cassandra broderick
•
Last activity about 4 years ago

ood softwear or email marketing plateform

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/ood-softwear-or-email-marketing-plateform)

GU

Guest User
•
Last activity about 1 year ago

What is Twilio SendGrid Email Marketing Campaigns used for?

1 Upvote

0

[
Join the conversation
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## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

11 months

### Average Discount

10%

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/twilio-sendgrid-email-marketing-campaigns/pricing)

## How much does Twilio SendGrid Marketing Campaigns cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 19 purchases.

Get Price Estimate

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##### 
##### Twilio SendGrid Email Marketing Campaigns Features

Integration

Data Import & Export Tools

Integration APIs

Email Marketing

Email and Mobile Preview

Manage Email Lists

High-Volume Sending

Reporting & Analytics

A/B Testing

Basic Reporting

Tracking

Processing Time

Open Rate

[
View More Features
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