Treasure Data Customer Data Platform Features

Data Sourcing (4)

Data Enrichment: Based on 103 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Uses external data sources to improve customer profiles.
Expandability: Based on 99 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Can be updated to accept new sources and types of data.
Content Marketing: Based on 88 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Can act as a content marketing platform.
Multiple Devices: Based on 93 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Can engage with customers across any device with a consistent message.

Marketing Metrics: Based on 91 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Provides analysis of marketing program ROI and efficiency.
Predictive Modeling: Based on 85 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Predicts outcomes based on statistical models; can give insight to "what-if" scenarios.
Recommendation Engine: Based on 80 Treasure Data Customer Data Platform reviews and verified by the G2 Product R&D team. Uses artificial intelligence to provide suggestions based on desired outcomes.

Templates: Provide templates for customer journey mapping to jumpstart the process. 25 reviewers of Treasure Data Customer Data Platform have provided feedback on this feature.
Exporting: Based on 29 Treasure Data Customer Data Platform reviews. Ability to export customer journey maps in a variety of formats to present and analyze.
Multi-user Access and Collaboration: Allow team members to invite others to collaborate on journey maps and make direct changes. 29 reviewers of Treasure Data Customer Data Platform have provided feedback on this feature.
Multiple Personas: Provide the ability to compare the experiences of multiple personas in one journey map. This feature was mentioned in 25 Treasure Data Customer Data Platform reviews.
Data Analytics: Ability to integrate with cross-channel, real-time data analytics to power customer journey map creation. 28 reviewers of Treasure Data Customer Data Platform have provided feedback on this feature.
Dynamic Segmentation: Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.). This feature was mentioned in 36 Treasure Data Customer Data Platform reviews.
Journey Optimization: Based on 34 Treasure Data Customer Data Platform reviews. Automates the testing and optimization of customer-facing messaging and campaigns.

Journey Reporting: Based on 33 Treasure Data Customer Data Platform reviews. Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s).
Trends Reporting: As reported in 33 Treasure Data Customer Data Platform reviews. Ability to measure product usage by feature, campaign performance by source, and other trending metrics.
Dashboards: Provides dashboards to combine and visualize quantitative and qualitive customer journey data. 35 reviewers of Treasure Data Customer Data Platform have provided feedback on this feature.
Advanced Data Filtering: As reported in 35 Treasure Data Customer Data Platform reviews. Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data.

Journey Mapping: As reported in 33 Treasure Data Customer Data Platform reviews. Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data.
Integrations: Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics. 38 reviewers of Treasure Data Customer Data Platform have provided feedback on this feature.
Automated Alerts: Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements. This feature was mentioned in 34 Treasure Data Customer Data Platform reviews.