[ Shopify Reviews ](https://www.g2.com/products/shopify/reviews) [ Shopify Reviews ](https://www.g2.com/products/shopify/reviews) # Shopify Pricing Overview [Editedit](https://my.g2.com/shopify/pricings) ## Shopify Pricing Key Insights Last updated on Apr 09, 2026 * * * Shopify offers **3 pricing editions** , starting from **$29** to **$299**. Shopify pricing tiers are designed to support different usage levels and team sizes. Shopify does not offer a **free trial**. Compare the Shopify pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Shopify** for **custom pricing**. * * * Basic — $29 / / per month Professional — $79 / / per month unlimited — $299 / / per month Rated 4.4 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Basic $29 / per month Professional $79 / per month unlimited $299 / per month Pricing information for Shopify is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Shopify must be conducted with the seller. Pricing information was last updated on May 14, 2019 Show More ## Shopify Pricing FAQs Generated using AI ### Is Shopify free, or does it offer a free trial? No. According to G2 data, Shopify does not offer a free plan or free trial. Users need to purchase a paid plan to access the product. Visit the seller's official pricing page for current pricing details and plan options. ### Who is Shopify pricing best suited for? Based on G2 reviewer demographics and sentiment, Shopify's pricing is best suited for small businesses and early-stage entrepreneurs seeking a fast, low-technical-barrier path to selling online. The overwhelming majority of G2 reviewers identifying as small businesses praise Shopify's Basic plan for covering essential e-commerce needs affordably. Mid-market G2 reviewers gravitate toward the Professional tier for expanded reporting and lower transaction fees. G2 reviews from retail, apparel, and consumer goods industries are especially prominent, reflecting Shopify's strength in product-based commerce. Enterprise reviewers on G2 note that advanced needs often require Shopify Plus, which sits well above the standard $299 Unlimited tier and may be cost-prohibitive for scaling mid-sized businesses. ### What are the key differences between the free and paid versions of Shopify? Shopify does not offer a permanent free version, but G2 reviewers frequently mention a limited-time free trial as the entry point for evaluating the platform. Shopify's paid plans start at $29 for Basic, $79 for Professional, and $299 for the Unlimited tier. According to G2 users, the Basic plan covers core e-commerce needs including unlimited products, payment processing, and basic analytics, while higher Shopify tiers unlock advanced reporting, lower transaction fees, and more staff accounts. G2 reviewers consistently note that features like gift cards, detailed analytics, and checkout customization are gated behind higher-tier Shopify plans or require paid third-party apps. ### Is Shopify considered good value for its pricing? Shopify is broadly considered a strong value by G2 reviewers, particularly for small businesses that benefit from its all-in-one approach to hosting, payments, inventory, and order management. G2 users frequently highlight that Shopify eliminates the need for expensive developers and separate hosting costs, making the monthly fee justifiable. However, a recurring concern across hundreds of G2 reviews is that real-world costs escalate quickly once third-party apps, transaction fees for non-Shopify Payments, and premium themes are factored in. Several G2 reviewers note that what starts at $29 can easily double or triple monthly. Reviewers comparing Shopify to WooCommerce cite cost as a trade-off for Shopify's superior ease of use and reliability. [ ![Cetec ERP](https://images.g2crowd.com/uploads/product/hd_favicon/9098ca10e523b1d22e49b6a0032e420a/cetec-erp.svg "Cetec ERP") Sponsored Cetec ERP 4.1/5 (40) Visit Website ](javascript:void(0)) ## Top-Rated Alternatives [ ![2Checkout Monetization Platform](https://images.g2crowd.com/uploads/product/hd_favicon/8475877e2f361733806ab174f316376f/2checkout-monetization-platform.svg "2Checkout Monetization Platform") 2Checkout Monetization Platform 3.9/5 (185) ](https://www.g2.com/products/2checkout-monetization-platform/reviews) [ ![FastSpring](https://images.g2crowd.com/uploads/product/hd_favicon/5b5a3cae72998f7a14f01ea85287a0ce/fastspring.svg "FastSpring") FastSpring 4.5/5 (178) ](https://www.g2.com/products/fastspring/reviews) [ ![Cleverbridge](https://images.g2crowd.com/uploads/product/hd_favicon/589ec396b4507af36b66542fc40fe384/cleverbridge.svg "Cleverbridge") Cleverbridge 4.4/5 (59) ](https://www.g2.com/products/cleverbridge/reviews) [ View All Alternatives ](https://www.g2.com/products/shopify/competitors/alternatives) ## Shopify Alternatives Pricing The following is a quick overview of editions offered by other [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) | ![2Checkout Monetization Platform](https://images.g2crowd.com/uploads/product/image/small_square/small_square_44fbda024e9226eb2efb0262c5097271/2checkout-monetization-platform.png) [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) ##### 2SELL | 3.5% + $0.35per successful sale | Easy and simple way to sell globally - Sell instantly in 200 countries / territories - Integrate quickly with any of 120+ carts - Scale up for international growth - Sell any type of product - Access to recurring billing | | ![Wix](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c1309f9c31f9c3bd6f946d5e864cffca/wix.png) [Wix](https://www.g2.com/products/wix/reviews) ##### Free | Free | Get started - Intuitive drag and drop editor - AI creation tools - Wix subdomain only - 500MB Storage space - Reliable web hosting - 1 site collaborator - Light marketing suite [Show More](javascript:void(0);) | | ![Adobe Commerce (formerly Magento Commerce)](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png) [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) ##### Adobe Commerce Pro | Contact Us | The all-in-one package for merchants of any size or business model. - Adobe Commerce Application - Core Application Support - Single-tenant, dedicated infrastructure - Deployment Tools - Dedicated staging environment - Increased customization available - 50 GB of testing - Disaster recovery and data retention - Varnish-based CDN - Image Optimization - DDoS protection and WAF - Performance Monitoring Tools - Infrastructure support - Technical Account Manager - High Availability Architecture - Automated data backup - Expansive monitoring and alerting - Scale globally on AWS and Azure - Secure & dedicated cloud infrastructure - Incident service level target - Surge capacity monitoring & response - Infrastructure security - Infrastructure level 99.9% SLA [Show More](javascript:void(0);) | Various alternatives pricing & plans Pricing information for the above various Shopify alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller. ## Shopify Pricing Reviews (2) ![Krishan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Krishan K.") KK Krishan K. Ecommerce Officer Building Materials Mid-Market (51-1000 emp.) 8/29/2024 More Options - "Best ecommerce building plateform" 5/5 What do you like best about Shopify? Easy to setup, free templates, easy payment gateway integration, user freindly dashboard. Review collected by and hosted on G2.com. What do you dislike about Shopify? Plateform cost is little high, lack of free application. Review collected by and hosted on G2.com. What problems is Shopify solving and how is that benefiting you? Promote and sell our products easily, user freindly dashboard, seo freindly store, easy integration and setup. Review collected by and hosted on G2.com. Show More 12/9/2025 Current UserValidated ReviewerSource: Organic ![Sip L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sip L.") SL Sip L. Owner Small-Business (50 or fewer emp.) 6/2/2026 More Options - "AVOID SHOPIFY!" 0/5 What do you like best about Shopify? E-commerce integration between online store and POS system. Review collected by and hosted on G2.com. What do you dislike about Shopify? So much, it constantly makes updates that don't provide any meaningful benefit to businesses. I'm convinced these updates are just made to justify the wages of the UI designers. It's incredibly frustrating that these updates are made with no ability to revert back to the old settings. The support line is useless, their agents aren't able to provide help in any way. If it wasn't for e-commerce and POS integration we would bail so fast. It's a premium cost platform with bells & whistles made of glass. Review collected by and hosted on G2.com. What problems is Shopify solving and how is that benefiting you? They do not solve problems. Instead they constantly create new ones. Review collected by and hosted on G2.com. Show More 6/4/2026 Current UserValidated ReviewerSource: Organic Shopify Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a2b5c8c4fbfb28dabc7a8fa25eec7a6f/magento-open-source.gif "Product Avatar Image") Magento OS 4/5 (268) [ Compare Now ](https://www.g2.com/compare/magento-open-source-vs-shopify) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image") BigCommerce 4.2/5 (580) [ Compare Now ](https://www.g2.com/compare/bigcommerce-vs-shopify) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_680d5c5c7fe5e939586391b032bcda0a/miva.png "Product Avatar Image") Miva 4.4/5 (190) [ Compare Now ](https://www.g2.com/compare/miva-vs-shopify) ##### Categories on G2 [ E-Commerce Platforms ](https://www.g2.com/categories/e-commerce-platforms)[ Merchant of Record ](https://www.g2.com/categories/merchant-of-record) ##### Explore More [ Recommendations for PRM software ](https://www.g2.com/discussions/seeking-recommendations-for-prm-software-beyond-the-usual-suspects)[ Best provider for managed file transfer services ](https://www.g2.com/discussions/best-provider-for-managed-file-transfer-services)[ Top-rated privacy management platforms for regulated industries ](https://www.g2.com/discussions/what-are-the-top-rated-privacy-management-platforms-for-regulated-industries) [ What are the most trustworthy encryption platforms based on comprehensive user reviews for strong incident response? ](https://www.g2.com/discussions/what-are-the-most-trustworthy-encryption-platforms-based-on-comprehensive-user-reviews-for-strong-incident-response)[ Top digital experience tools for software companies ](https://www.g2.com/discussions/top-digital-experience-tools-for-software-companies)[ Pros and Cons Details ](https://www.g2.com/products/shopify/reviews?qs=pros-and-cons) Show More [ Recommendations for PRM software ](https://www.g2.com/discussions/seeking-recommendations-for-prm-software-beyond-the-usual-suspects)[ Best provider for managed file transfer services ](https://www.g2.com/discussions/best-provider-for-managed-file-transfer-services)[ Top-rated privacy management platforms for regulated industries ](https://www.g2.com/discussions/what-are-the-top-rated-privacy-management-platforms-for-regulated-industries) [ What are the most trustworthy encryption platforms based on comprehensive user reviews for strong incident response? ](https://www.g2.com/discussions/what-are-the-most-trustworthy-encryption-platforms-based-on-comprehensive-user-reviews-for-strong-incident-response)[ Top digital experience tools for software companies ](https://www.g2.com/discussions/top-digital-experience-tools-for-software-companies)[ Pros and Cons Details ](https://www.g2.com/products/shopify/reviews?qs=pros-and-cons)