# Miva vs Shopify Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Shopify excels in **ease of use** , with many users highlighting how they can manage their entire business operations seamlessly. One user mentioned, "I really appreciate how Shopify makes it easy for us to run our business without getting stuck in the backend."
- **Users say** that Miva offers a **stable and scalable platform** for serious ecommerce needs, with one reviewer noting its ability to handle everything from product catalogs to order management effectively. This makes it a solid choice for businesses looking for a comprehensive solution.
- **Reviewers mention** that Shopify's **quick implementation process** is a significant advantage, with users praising its intuitive onboarding wizard that allows for a straightforward setup. One user stated, "It's straightforward to set up a Shopify store, where I can quickly create products."
- **According to verified reviews** , Miva shines in **customer support** , with users appreciating the responsiveness and helpfulness of their support team. One user remarked, "They have a lot of improvement and their support is very good and we use it often."
- **G2 reviewers highlight** that Shopify consistently introduces **new features** that keep it at the forefront of ecommerce, which users find beneficial for adapting to market changes. A user noted, "It seems like they're always at the forefront of ecommerce, regularly bringing out new features for people to test."
- **Users report** that while Miva has strong **customization options** , it may not be as user-friendly as Shopify, with some users facing challenges in navigating its interface. One user mentioned, "good B2B platform," but also hinted at the need for improvements in usability.



| | Miva | Shopify | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 190 | 5,091 | 
| **Largest Market Segment** | Small-Business (85.4% of reviews) | Small-Business (79.9% of reviews) | 
| **Entry Level Price** | Contact Us | $29/ per month | 

---
## Top Pros & Cons

### Miva

Pros:
- B2B (1 reviews)
- Customer Support (1 reviews)

Cons:
- Difficult Modifications (1 reviews)
- Inefficient Search (1 reviews)

### Shopify

Pros:
- Ease of Use (283 reviews)
- Easy Integration (104 reviews)

Cons:
- Expensive (156 reviews)
- Limited Customization (98 reviews)

---
## Ratings Comparison
| Rating | Miva | Shopify | 
|---|---|---|
  | **Meets Requirements** | 8.8 (168 reviews) | 8.8 (4276 reviews) | 
  | **Ease of Use** | 8.2 (168 reviews) | 8.9 (4302 reviews) | 
  | **Ease of Setup** | 7.9 (123 reviews) | 8.8 (2589 reviews) | 
  | **Ease of Admin** | 8.6 (128 reviews) | 8.9 (2317 reviews) | 
  | **Quality of Support** | 9.1 (168 reviews) | 8.4 (4014 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (127 reviews) | 8.8 (2275 reviews) | 
  | **Product Direction (% positive)** | 8.2 (168 reviews) | 8.8 (4150 reviews) | 

---
## Pricing

### Miva

#### Entry-Level Pricing

Plan: Pricing

Price: Contact Us

Description: With Miva’s hybrid SaaS system, overhead costs are less than Open Source / On-Premise competitors and Time to Go Live is faster. You’ll get a return on your investment faster, too. Miva came out on top in The Spring 2018 G2 Crowd Results Survey, with an Estimated ROI of 7.3 months compared to an average of 11.1 months. Best of all, Miva’s system will scale seamlessly as your business grows.

Key Features:
- B2B, B2C, or B2B / B2C: Expand sales channels with customer group logins 
- Personalized Shopping: Add configurators, visualizers, kits and more
- Product Discovery: Enhanced search capabilities including ‘Make, Model, Year’ lookup 

[Learn more about Miva](https://www.g2.com/products/miva/reviews)

#### Free Trial

No

### Shopify

#### Entry-Level Pricing

Plan:  Basic

Price: $29 / per month


[Browse all 3 editions](https://www.g2.com/products/shopify/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Miva** | 8.3/10 | 153 |
| **Shopify** | 8.4/10 | 3901 |

#### Headless Commerce

| Feature | Miva | Shopify | 
|---|---|---|
| **Decoupling** | 7.8 (6 reviews) | 8.2 (456 reviews) | 
| **REST APIs** | 8.3 (9 reviews) | 8.4 (472 reviews) | 
| **Data Orchestration** | 8.5 (11 reviews) | 8.3 (491 reviews) | 
| **Customization** | 9.1 (11 reviews) | 8.3 (584 reviews) | 
| **Extensibility** | 8.2 (11 reviews) | 8.5 (534 reviews) | 

#### Generative AI

| Feature | Miva | Shopify | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.0 (235 reviews) | 
| **AI Text Summarization** | Not enough data | 7.9 (229 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Miva | Shopify | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.8 (81 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (81 reviews) | 
| **Adaptive Learning** | Not enough data | 7.9 (78 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.8 (78 reviews) | 
| **Proactive Assistance** | Not enough data | 7.8 (78 reviews) | 
| **Decision Making** | Not enough data | 8.0 (79 reviews) | 

#### Merchandising/Marketing

| Feature | Miva | Shopify | 
|---|---|---|
| **Storefront Design Tools** | 8.3 (131 reviews) | 8.6 (3489 reviews) | 
| **Product Visualization** | 8.5 (135 reviews) | 8.6 (3492 reviews) | 
| **Recommendations / Personalization** | 8.1 (120 reviews) | 8.3 (3412 reviews) | 
| **Promotions and Discounts** | 8.4 (126 reviews) | 8.3 (3378 reviews) | 
| **Shopping Cart Abandonment** | 7.1 (95 reviews) | 8.4 (3199 reviews) | 
| **Product Reviews** | 6.9 (91 reviews) | 8.4 (3135 reviews) | 
| **SEO** | 8.1 (124 reviews) | 8.2 (3113 reviews) | 

#### Product Catalog

| Feature | Miva | Shopify | 
|---|---|---|
| **Content Management** | 9.0 (139 reviews) | 8.6 (3405 reviews) | 
| **Product Configuration** | 8.8 (133 reviews) | 8.5 (3328 reviews) | 
| **Product Search and Filtering** | 8.1 (134 reviews) | 8.5 (3375 reviews) | 
| **Intangible Products** | 8.3 (68 reviews) | 8.4 (2740 reviews) | 

#### Order Process

| Feature | Miva | Shopify | 
|---|---|---|
| **Checkout Process** | 8.6 (141 reviews) | 8.8 (3482 reviews) | 
| **Shipping Options** | 8.7 (136 reviews) | 8.6 (3391 reviews) | 
| **Tax Display and Processing** | 8.8 (128 reviews) | 8.6 (3330 reviews) | 
| **Payment Processing** | 9.2 (135 reviews) | 8.9 (3457 reviews) | 
| **Order Management** | 8.8 (125 reviews) | 8.8 (3434 reviews) | 
| **Returns / Refunds** | 8.4 (94 reviews) | 8.5 (3127 reviews) | 
| **Inventory Management** | 8.1 (86 reviews) | 8.6 (3220 reviews) | 
| **Multi-Channel Fulfillment** | 7.8 (56 reviews) | 8.5 (2805 reviews) | 

#### Multi-Channel Support

| Feature | Miva | Shopify | 
|---|---|---|
| **Omnichannel** | 8.5 (88 reviews) | 8.5 (3004 reviews) | 
| **Mobile** | 8.5 (116 reviews) | 8.8 (3226 reviews) | 
| **Social Commerce** | 7.7 (76 reviews) | 8.7 (3027 reviews) | 
| **Customer Service** | 8.4 (97 reviews) | 8.5 (3151 reviews) | 
| **Store Locator** | 7.6 (50 reviews) | 8.3 (2447 reviews) | 
| **3rd-Party Store Integration** | 8.0 (66 reviews) | 8.4 (2507 reviews) | 
| **B2B** | 7.8 (68 reviews) | 8.2 (2327 reviews) | 

#### Platform

| Feature | Miva | Shopify | 
|---|---|---|
| **APIs** | 8.4 (96 reviews) | 8.3 (2531 reviews) | 
| **Customization** | 8.8 (132 reviews) | 8.4 (3256 reviews) | 
| **Integrations to Add-on Tools** | 8.5 (121 reviews) | 8.6 (3123 reviews) | 
| **User Management** | 8.8 (130 reviews) | 8.7 (3178 reviews) | 
| **Reporting / Analytics** | 7.5 (117 reviews) | 8.5 (3236 reviews) | 
| **Security** | 9.2 (137 reviews) | 8.9 (3194 reviews) | 
| **Multi-Site Management** | 8.2 (16 reviews) | 8.4 (2493 reviews) | 
| **Admin Access Rights** | 9.0 (130 reviews) | 8.8 (3103 reviews) | 
| **Test-to-Product Migration** | 8.4 (103 reviews) | 8.4 (2579 reviews) | 
| **Internationalization** | 7.5 (68 reviews) | 8.5 (2557 reviews) | 
| **Cross Browser Support** | 8.8 (123 reviews) | 8.7 (2907 reviews) | 
| **Performance and Reliability** | 9.4 (137 reviews) | 8.9 (3232 reviews) | 

### Merchant of Record

| Product | Score | Reviews |
|---|---|---|
| **Miva** | N/A | N/A |
| **Shopify** | 8.4/10 | 31 |

#### Payment processing - Merchant of Record

| Feature | Miva | Shopify | 
|---|---|---|
| **Automation** | Not enough data | 8.6 (29 reviews) | 
| **Cross Border
** | Not enough data | 8.5 (28 reviews) | 
| **Payment Options** | Not enough data | 8.5 (28 reviews) | 
| **Multi-Currency** | Not enough data | 8.1 (28 reviews) | 
| **Reconciliation** | Not enough data | 8.3 (27 reviews) | 
| **Chargeback** | Not enough data | 7.9 (28 reviews) | 

#### Tax management - Merchant of Record

| Feature | Miva | Shopify | 
|---|---|---|
| **Automated tax calculation** | Not enough data | 8.4 (26 reviews) | 
| **Standard compliance** | Not enough data | 8.4 (26 reviews) | 
| **Tax reporting** | Not enough data | 8.2 (26 reviews) | 

#### Security and Compliance - Merchant of Record

| Feature | Miva | Shopify | 
|---|---|---|
| **AML-KYC** | Not enough data | 8.3 (26 reviews) | 
| **Secure SLC** | Not enough data | 8.5 (26 reviews) | 
| **PCI-DSS** | Not enough data | 8.7 (26 reviews) | 
| **Encryption and tokenization** | Not enough data | 8.5 (26 reviews) | 

#### Administration - Merchant of Record

| Feature | Miva | Shopify | 
|---|---|---|
| **E-commerce Integration** | Not enough data | 8.3 (29 reviews) | 
| **Reporting & Analytics** | Not enough data | 8.4 (27 reviews) | 
| **Customer support** | Not enough data | 8.4 (27 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)


**Unique to Shopify (1):** [Merchant of Record Software](https://www.g2.com/categories/merchant-of-record)


---
## Reviewer Demographics

### By Company Size

| Segment | Miva | Shopify | 
|---|---|---|
| **Small-Business** | 85.4% | 79.9% | 
| **Mid-Market** | 11.1% | 15.3% | 
| **Enterprise** | 3.5% | 4.8% | 

### By Industry

#### Miva

- **Retail:** 16.2%
- **Automotive:** 7.3%
- **Wholesale:** 7.3%
- **Internet:** 6.1%
- **Apparel & Fashion:** 3.9%
- **Consumer Goods:** 3.9%
- **Marketing and Advertising:** 3.9%
- **Information Technology and Services:** 3.4%
- **Sporting Goods:** 2.8%
- **Arts and Crafts:** 2.8%
- **Other:** 42.5%

#### Shopify

- **Retail:** 26.1%
- **Apparel & Fashion:** 8.9%
- **Marketing and Advertising:** 7.4%
- **Consumer Goods:** 5.4%
- **Information Technology and Services:** 3.6%
- **Internet:** 3.2%
- **Computer Software:** 2.6%
- **Health, Wellness and Fitness:** 2.5%
- **Food & Beverages:** 2.2%
- **Design:** 1.9%
- **Other:** 36.0%

---
## Alternatives

### Alternatives to Miva

- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1273 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (580 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (579 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (322 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (266 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [Oracle Commerce](https://www.g2.com/products/oracle-commerce/reviews) — 4.0/5 stars (187 reviews)
- [HCL Commerce](https://www.g2.com/products/hcl-commerce/reviews) — 4.0/5 stars (182 reviews)
- [Volusion](https://www.g2.com/products/volusion/reviews) — 3.2/5 stars (68 reviews)
- [Cleverbridge](https://www.g2.com/products/cleverbridge/reviews) — 4.4/5 stars (59 reviews)

### Alternatives to Shopify

- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [FastSpring](https://www.g2.com/products/fastspring/reviews) — 4.5/5 stars (187 reviews)
- [Cleverbridge](https://www.g2.com/products/cleverbridge/reviews) — 4.4/5 stars (59 reviews)
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — 4.1/5 stars (4757 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1873 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1273 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (600 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (580 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (579 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)

---
## Top Discussions

### Miva

- Title: [What is Miva?](https://www.g2.com/discussions/44167-what-is-miva) — 2 comments, 1 upvote
  > **Top comment:** "MIva is an eccomerce shopping cart SAAS (software as a service) platform. They host your store as well. 
They are more expensive and inferior in features to..."
- Title: [What is Miva?](https://www.g2.com/discussions/44162-what-is-miva) — 2 comments, 1 upvote
  > **Top comment:** "MIVA used to be good. They had Taylor Swift at one point. They also had Linentablecloth.com, but LTC left for Shopify because of cost and features. MIVA is..."
- Title: [How can I deal with MAP and MRP restrictions required by some of our vendors?](https://www.g2.com/discussions/24946-how-can-i-deal-with-map-and-mrp-restrictions-required-by-some-of-our-vendors) — 2 comments, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [What if I go over my allotted bandwidth or space?](https://www.g2.com/discussions/bandwidth-e0bb94f6-1eda-4853-9be9-bf6c30c0a61e) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "If you go over your allotted space, we do have minor overage charges of $2 per GB of transfer, and $2 per 100MB of storage."
- Title: [Is support included in every plan?](https://www.g2.com/discussions/support-2c5cc815-fc49-4795-bd6e-7ab2dc4ea89d) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Yes! Our in-house support team located in San Diego, California, is here to help you 7 days a week."

### Shopify

- Title: [What is Shopify used for?](https://www.g2.com/discussions/what-is-shopify-used-for) — 6 comments, 5 upvotes
  > **Top comment:** "CMS to manage store content, build custom landing pages, and run marketing campaigns."
- Title: [What are the features of Shopify?](https://www.g2.com/discussions/what-are-the-features-of-shopify) — 5 comments, 1 upvote
  > **Top comment:** "Shuffle-style music"
- Title: [How are entrepreneurs leveraging Shopify to build and grow their online retail businesses?](https://www.g2.com/discussions/how-are-entrepreneurs-leveraging-shopify-to-build-and-grow-their-online-retail-businesses) — 4 comments, 4 upvotes
  > **Top comment:** "Shopify is the backbone of any business selling products online. It has also been expanding native features, requiring less and less widgets/apps, as well as..."
- Title: [What does the basic Shopify plan include?](https://www.g2.com/discussions/what-does-the-basic-shopify-plan-include) — 3 comments
  > **Top comment:** "According to me, In Shopify basic plan you can customize your store and for that you get layouts. You can create blogs to rank for Seo. Even you can use ..."
- Title: [What software does Shopify use?](https://www.g2.com/discussions/what-software-does-shopify-use) — 3 comments
  > **Top comment:** "Shopify is the software. It is accessed via the web. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/miva-vs-shopify)