# Retargeting Reviews **Vendor:** Retargeting **Category:** [Retargeting Software](https://www.g2.com/categories/retargeting) **Average Rating:** 4.1/5.0 **Total Reviews:** 13 ## About Retargeting Retargeting is an eCommerce marketing automation and personalization platform. This add-on tracks every action that your visitors are doing on your website in order to provide personalized messages aimed towards closing more orders, faster. This add-on provides user level analytics and enables key decision makers to improve each aspect of the buying funnel and discover pain points. You can uncover which of your site categories is more popular, which are your most loyal customers, and how long is your buying cycle. Retargeting includes 4 different types of messages that are automatically sent based on a set of predetermined rules. Message types already included in Retargeting: On-site messages are displayed while visitors are still browsing, and can be used to offer discounts for email newsletter subscription, present special offers for products a visitor has shown interest in, or target visitors navigating away from the page. Email messages are sent to visitors after they have navigated away from the site, based on visitor behavior, or linked to particular events such as visitors’ birthdays or Black Friday sales. SMS messages are purposely send to act as an reminder to the rest of the messages. Using SMS you can assure yourself that you are reaching all of your customers, even those who aren't constantly checking their email. Push notifications are a series of messages (automate & manual) that are sent to your visitors in order to increase sales, to reduce user inactivity or to recommend similar products. Each type of message can be customized 100% by you, to better suit every need that you might have. The setup process is very easy, needing only to setup the rules and message templates once, while the rest will be done automatically by Retargeting. Multitesting and Analytics If you are passionate about A/B testing, Retargeting offers a comprehensive multitesting feature, where you can test any number of message versions that you want. You can make and test multiple message modifications at the same time, in order to determine a winning version based on live results. You can then choose the winning version either manually or you can let the platform make the choice based on the results. Retargeting has also an integrated dashboard that gives you access to key metrics related to your retargeting campaigns. You can easily track the performance of your campaigns and compare the results with your website traffic, from one unified dashboard. Results For live results you can visit this page: https://retargeting.biz/en/live-results Pricing Retargeting uses a performance based pricing. It means that you only pay a commission for the orders generated by Retargeting. Commision tiers are as follows (depending on the total value of the sales generated by Retargeting): Free trial Retargeting offers a 14 days free trial so you can test the app for yourself. ## Retargeting Reviews ### 1. Retargeting customers **Rating:** 5.0/5.0 stars **Reviewed by:** Reymundo E. | Chief Executive Officer, Hospital & Health Care, Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Retargeting?** This will give accurate solution for advertisers and also helpful in saving time and struggle also. The engine for recommendation is not too much tricky and is helpfull not for all but its somewhat won my heart. **What do you dislike about Retargeting?** The pricing for lead compain is really high and not affordable for me and small business or firm owners. This will not give proper help and guidance for problems. **What problems is Retargeting solving and how is that benefiting you?** The issue of captured the hided client is resolved now. We can easily do more work in less time with this great platform called as Retargeting. ### 2. Retargeting is a solution for E-Commerce world in terms of automation. **Rating:** 4.5/5.0 stars **Reviewed by:** Jaspreet K. | Full Stack Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2023 **What do you like best about Retargeting?** Retargeting is a key to automate e commerce business in terms of increase in leads by track every action on websites. Through this track it becomes easy to connect target audience and sales increased. **What do you dislike about Retargeting?** I think when I started using it becomes little bit difficult to understand the UI but after some time it become user friendly but response through support team was little bit delay as per expectations. **What problems is Retargeting solving and how is that benefiting you?** It helps us to track the leads who visited our website and provided aimed messages to increase the sales automatically. It's a huge thing for a e commerce business to handle and increase number of sale. ### 3. Great Add-on to the business for tracking customer actions online **Rating:** 5.0/5.0 stars **Reviewed by:** Ruth P. | Senior Allocator , Apparel & Fashion, Mid-Market (51-1000 emp.) **Reviewed Date:** July 25, 2023 **What do you like best about Retargeting?** Its amazing how it picks up on visitors to our online portals. Really outstanding how it mines those activities to inform whom, how and when to retarget prospects and existing clients! **What do you dislike about Retargeting?** A downside I've noted is slow response sometimes, not all the time. Which i know they wil improve on going by the platform's rising popularity. **What problems is Retargeting solving and how is that benefiting you?** It tracks online user activity on our portals and helps us utilize that data to retarget target markets better. The increased rate of conversions as a result have been nothing short of amazing. ### 4. Works for performance **Rating:** 4.5/5.0 stars **Reviewed by:** Binny A. | Freelance, Small-Business (50 or fewer emp.) **Reviewed Date:** July 21, 2023 **What do you like best about Retargeting?** All in one platform and very easy to use. Even a newbie can use this tool. **What do you dislike about Retargeting?** As of now, everything is fine with the tool. My client is happy with the performance. **What problems is Retargeting solving and how is that benefiting you?** Automation and ad targeting. I like the features and the way the tool helps with automating the tasks. ### 5. Expect the expected **Rating:** 2.5/5.0 stars **Reviewed by:** Sujatha . | teacher, Small-Business (50 or fewer emp.) **Reviewed Date:** July 18, 2023 **What do you like best about Retargeting?** Periodical functions and teminders to users **What do you dislike about Retargeting?** If a company is in small scale, periodic functions are not so accurate **What problems is Retargeting solving and how is that benefiting you?** Bringing back consumers and reminding existance of respective business era ### 6. Retargeting got us increased sales. Great & Profitable experience wit h Retargeting ! **Rating:** 5.0/5.0 stars **Reviewed by:** umesh j. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 22, 2022 **What do you like best about Retargeting?** Our sales figures increased after using retargeting and it really helped us to understand the behaviour of our customers. Retargetting helped us to create more effective and optimised ad campaign for our products. **What do you dislike about Retargeting?** UI can be a little improved at times when I was a beginner I struggled little other than this I didn't find any flaws in retargeting. **What problems is Retargeting solving and how is that benefiting you?** When I was working with google ads without any other ad software like retargeting I used to be puzzled by the targeting and retargeting of customers and That also led us to spend more money on ad campaigns. ### 7. Retargeting: An automated and easy tool for advertisers and increase sales. **Rating:** 5.0/5.0 stars **Reviewed by:** Sameer B. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2022 **What do you like best about Retargeting?** We are delighted to use retargeting more than any other advertising tool. The best thing about retargeting is that it generates revenue for our company with decreased advertising costs. **What do you dislike about Retargeting?** We have noticed no such specific issue in retargeting but faced some problems during the support. Their response time are little delayed. **What problems is Retargeting solving and how is that benefiting you?** We are into software development industry, and we use to hunt our clients online by running ads on Google and retargeting helped us to create personalised ads for the clients who already visited our website and therefor more chances of conversion. ### 8. Good product can do with some more features **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 03, 2023 **What do you like best about Retargeting?** Creative gallery and email templates are quite handy. The feedback feature really lets you find out what the users thinking and you can then tweak your campaigns accordingly. **What do you dislike about Retargeting?** We have struggled with the analytics part especially being able to track them down to their individual marketing activity was quite a task for us. But gradually we got used to it. **What problems is Retargeting solving and how is that benefiting you?** Running marketing campaigns and ads from one tool instead of depending on a tech stack and trying to build integrations to get the data from each software tool. ### 9. Overall good solution & value for money for any Ad agency or individual marketer . **Rating:** 4.5/5.0 stars **Reviewed by:** Shivanshu S. | Full Stack Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Retargeting?** Retargeting has the most effective algorithm system that tracks the product customer searched for and retarget them for the same product and i that way the cost of ads are reduced then the regular advertisement. **What do you dislike about Retargeting?** Customer support needs to be improved otherwise its a great solution to the advertisers. **What problems is Retargeting solving and how is that benefiting you?** It helped us to retarget the customer on Facebook & Google who had shown their interest on any products on any e-commerce site. The retargeting setup is effortless and really helped us save our costs. ### 10. Review on Retargeting -Platform for marketing automation **Rating:** 3.5/5.0 stars **Reviewed by:** Prem R. | Project Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 01, 2022 **What do you like best about Retargeting?** Its accuracy of sending ad campaigns on time,fast setup and tracking results. Behavioral segmentation of audience and customized targeting feature was great to have on this platform in all in one single platform **What do you dislike about Retargeting?** Not much, Recommendation engine can be improved for all types of ads **What problems is Retargeting solving and how is that benefiting you?** Its an all in one marketing platform, bringing the best performances of ad campaigns and it recommends the users to buy the products in a powerful manner ### 11. Noce experience **Rating:** 3.5/5.0 stars **Reviewed by:** Sofiane I. | CEO, Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** December 05, 2022 **What do you like best about Retargeting?** Personalization, email marketing, and Ads **What do you dislike about Retargeting?** features for Linkedin, Tiktok, Youtube and other similare websites **What problems is Retargeting solving and how is that benefiting you?** It retarget a qualified visitors, and alomost of leads ### 12. Best retargeting tool **Rating:** 4.0/5.0 stars **Reviewed by:** Swarna N. | Client Partner, Enterprise (> 1000 emp.) **Reviewed Date:** October 13, 2022 **What do you like best about Retargeting?** Easy to use , accuracy of data makes it work interms of efficiency **What do you dislike about Retargeting?** Nothing as such as I had no issues using this tool **What problems is Retargeting solving and how is that benefiting you?** I was able to retargeting the audience and bring them to lower funnel to convert them ### 13. All-in-One marketing platform for your e-commerce **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Retargeting?** Very comprehensive dashboard and very versitile **What do you dislike about Retargeting?** Pricing and the non disclosure of pricing on the website. Show the prices up front! **What problems is Retargeting solving and how is that benefiting you?** Makes it easy to track ads on mutliple outlets - [View Retargeting pricing details and edition comparison](https://www.g2.com/products/retargeting/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+23%3A35%3A07+-0500&secure%5Bsession_id%5D=aef7e61e-d84f-4758-b33b-26de05e70745&secure%5Btoken%5D=f80dbfc6bbb3ed0ec8b3098c74ad3b73e8a9ac686abe07c21fc615e268797e03&format=llm_user) ## Retargeting Features **Retargeting** - A/B Testing - Audience Segmentation - Behavioral Targeting - Reporting & Analytics - Geo Targeting - Cross-channel Retargeting - Personalization **Agentic AI - Retargeting** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Retargeting Alternatives - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (753 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - 4.4/5.0 (5,189 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) - 4.3/5.0 (646 reviews)