--- title: Outbrain Direct Response by Teads Reviews meta\_title: 'Outbrain Direct Response by Teads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 91 reviews by the users' company size, role or industry to find out how Outbrain Direct Response by Teads works for a business like yours. aggregate\_rating: rating\_value: 3.4 review\_count: 91 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- ### Outbrain Direct Response by Teads Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) ### Top Cons or Disadvantages of Outbrain Direct Response by Teads ##### 1. Insufficient Training Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 2. Poor Customer Support Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 3. Poor Support Services Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 4. Time-Consuming Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ## Top-Rated Alternatives [ ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth") Criteo Commerce Growth 3.8/5(242) ](https://www.g2.com/products/criteo-commerce-growth/reviews) [ ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll") AdRoll 4.1/5(787) ](https://www.g2.com/products/adroll/reviews) [ ![Realize](https://images.g2crowd.com/uploads/product/hd_favicon/2c46a4d5a2e9c098024ac826bf7369cc/taboola-realize.svg "Realize") Realize 3.7/5(69) ](https://www.g2.com/products/taboola-realize/reviews) [ View All Alternatives ](https://www.g2.com/products/outbrain-direct-response-by-teads/competitors/alternatives) ![Elisa T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elisa T.") ET Elisa T. Advertising Specialist Marketing and Advertising Mid-Market (51-1000 emp.) 11/5/2019 "Brand categories are shown in Outbrain" 4/5 What do you like best about Outbrain Direct Response by Teads? Outbrain's distribution network is great as it allows us to be more organic than traditional graphics advertising on a wide range of websites. We can easily navigate the app and use it. In terms of having a more detailed targeting feature, this helps you to configure content or where the data will be advertised. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? It has not a very appealing learning curve in comparison with other marketing tools. Also, some technology is badly configured on the platform as the advertisements cannot be rotated equally to display the advertising performance in general. It allows me to only submit certain articles pieces, which can be very restrictive. Honestly, I can't tell what's good and wrong for advertisements to maximize new content on this platform. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Customers form and specific advertising goals are highly influenced by Outbrain. Outbrain provides a great deal of range, but the difficulty is to grasp how it can be used and calculated effectively. I would suggest you to incorporate an attribution system that implies more than half of Outbrain's total reach, as a default range for your brand. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? My company was looking for a marketing platform for our goods and we decided to try Outbrain. While we don't normally use such technology, we chose to try Outbrain and see whether it was effective, and results were positives. Outbrain generally provides the material we publish for our brand categories to an audience in an effective way. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Milly D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Milly D.") MD Milly D. Marketing Staff Mid-Market (51-1000 emp.) 10/17/2019 "Make your website content more conscious" 4.5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain is easy to run and install. It connects you with high-quality places on the network so that you can get the appropriated audience for you. The dashboard is simple to use and really works for training for you or someone on your team. Also, Outbrain has given us a better and cheaper CPC than other similar options. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? A couple of times I have been unable to send links through Outbrain, as they stated that, although they were secure, the content I was trying to send violated Outbrain's terms and conditions. Also, Outbrain optimizes immediately what it considers to be the most effective and don't consider the rest, which makes me loose some important data. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: In order to use Outbrain to expand your reporting, it will be necessary to include your brand's name in the articles in which it will be published on social media accounts. By doing this, we have accomplished our goal to increase the rates of clicks, increasing our interactions and, therefore, our exposure. However, I think Outbrain does not work well when you want to specifically target or even reach a particular audience. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? We typically use Outbrain on consumers who want to make their website content more conscious. In order to increase the customer base of readers of our blog and the visibility of our tag, we compose material that is beneficial for all and we share posts on the Outbrain network. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Milly A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Milly A.") MA Milly A. Marketing Staff Marketing and Advertising Mid-Market (51-1000 emp.) 10/15/2019 "Spread product pieces on your website with Outbrain" 4.5/5 What do you like best about Outbrain Direct Response by Teads? It has allowed us to put our brand into line with publications that contains our contents or quotes from experts with the goal to improve business exposure. Also, they have a great response to the customer support. The rating proportional to the importance of a product helps to develop the templates and the value of Outbrain's traffic. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? The panel looks a bit messy. I'm used to Outbrain-like web providers, but unfortunately this one was frustrated given its complexities when it comes to adding new material. I find very hard to introduce a wave of new data to your board, as it always shows an error message. Also, the number of rules you need to adopt is considerably greater than in any other ad software. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Before purchasing Outbrain, you should make sure that you figure out specifically what your type of content is, so you can get the best out of Outbrain. However, Outbrain can be too confusing for a client who's used to a basic’s boards. You must also consider Outbrain does not provide a White List Suggestion in a community of similar Websites. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? In order to increase perceptions and experiences, we use Outbrain to spread product pieces on our website, as it offers additional exposure across points of view that the community can stay in. We have seen several services from multiple providers while operating within our organization, and Outbrain wasn’t just the most integral, but also the easiest. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Milly W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Milly W.") MW Milly W. Sales and Marketing Management Trainee Events Services Mid-Market (51-1000 emp.) 10/9/2019 " A project specific media tool" 4.5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain helps you to view exclusive coverage through online advertising without a direct marketing request from the publisher. It has affordable prices, as Outbrain offers a CPC that is less expensive than other tools. It is unique in its design and visuals in general, as we can enter the sales room and see everything in a different point of view from the normal sidebars and skyscrapers. We see this as the best solution for main marketing processes. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? A particular group cannot have a real address, so it's hard to specify. I think Outbrain should be designed to support more connections when it's working on advertisement, except on the case of 1:1, as the traffic generated to our particular website is limited. Also, I would like to be able to receive comments on our marketing development. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Although Outbrain may provide useful information, the website or journal is a long way toward the Outbrain requirement. I think Outbrain would not be ideal for processing or analyzing parts. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Outbrain is used as a project specific media tool to extend the scope of our brand when it's published, mentioned and quoted in media sources. We primarily use this form in areas where we want to increase our yearly traffic. We know there are alternate options are present, but we found Outbrain to be much more established and thus efficient and that’s why we have been using it for more than 2 years now Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mark L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mark L.") ML Mark L. Marketing Manager Marketing and Advertising Mid-Market (51-1000 emp.) 10/7/2019 "Engage some prospective customers with Outbrain" 5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain generates comparatively low-cost access to news websites that have been published on other websites. From setup to optimization, the Outbrain system is extremely easy to use. Also, it allows us to modify all the content before posting it on the Outbrain system through the command board. When it comes to Customer Service, they generally answer every question very well, giving short and concise solutions to every issue we have ever had. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Although I think Customer Service is great, in a couple of occasions I found hard to contact them, specially the first time as there is no "talk" function and no phone number is instantly accessible. Also, except for the CPCs and the budget, Outbrain does not allow you to change any related information with the site. Finally, I would like to see more granular monitoring capacities. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Outbrain is ideal if you have time to address all its characterizations and complications. If a brand benefits from press stimuli powered by business public relations, Outbrain certainly needs to include the contents of the brand if the articles are collected. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? We started using Outbrain in my company in attempt to engage some prospective customers to the page, to clarify the breadth of some of our most successful contents, and that’s exactly what we got with this tool. We used another delivery system before, but it ran too slow and we were seeking a faster option and Outbrain does the job in a breeze. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite SP Spencer P. Social Media Marketing Specialist Small-Business (50 or fewer emp.) 5/27/2019 "Expand your content with Outbrain! " 5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain enables you to take a bit of significant substance and drive it out past what most organizations are able to do. You can see your substance highlighted on some high DA destinations, which means you'll get more eyes on it. Rather than customary presentation advertisements, these give significant substance to site guests and can help direct traffic your direction. In the event that you have an extraordinary bit of substance, Outbrain can be an incredible instrument to get it the perceivability it merits and develop your image. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? It's not financially savvy for everybody. There is a base spend, so it may not be in everybody's financial limit. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: I truly welcome the enthusiasm focusing on highlight and they have one of the most minimal least advertisement spends in the business. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Outbrain is extraordinary on the grounds that they enable website proprietors and brands to promote on various huge name brand over the web. They take the necessary steps and connect with these locales, while giving you a simple to utilize stage that takes into consideration simple crusade the executives. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 10/25/2019 "My Favorite Traffic Platform" 4.5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain is one of the most legitimate traffic platforms available. Their publishers provide a lot of quality traffic. If you know how to optimize your campaigns, you will do fine. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? I am not a fan of their inability to bulk edit campaigns. I wish we could bulk duplicate campaigns. Additionally, their traffic is pretty expensive. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? We use Outbrain to tap into a steady stream of traffic. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Small-Business (50 or fewer emp.) 4/27/2019 "No Support, Random Charges, No service" 0/5 What do you like best about Outbrain Direct Response by Teads? I didn't find any, sorry. Wish I did. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? No support, just lots of spam emails with no relevant information. I was randomly charged and didn't even use it, couldn't figure it out. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: don't Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Digital advertising, no benefit just wasted money, charges were not authorized. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Andrea S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrea S.") AS Andrea S. Freelance Marketing Manager Small-Business (50 or fewer emp.) 4/10/2018 "best native platform out there!" 5/5 What do you like best about Outbrain Direct Response by Teads? Overall it is just a great platform, with a a genuinely good dashboard. Where feasibile, you even got real time data (for the spend) and the rest of the data follows suit in a timely manner. Ad creation is fast, simple and to the point (in contrast to their closest competitor, which is tedious) and customer service is top (really nice people over there always eager to help - again in stark contrast to their closest competitor - where it is hard to get a hold onto someone there) Always on the front to get new features released - which is great. Look alike audiences? Yes. They got that and it is working like a charm. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Nothing much to dislike here - maybe just the day-time parting could be on CPC level, so you could catch the "cheap" traffic in the off hours Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Always try out new features - the earlier you get in the better. Traffic is then relatively cheap. But you should work a bit conceptually before. You can also always ask them for insights on the algoryrthm, how to optimize campaigns. It is a good way to get a second opinion and they are always helpful. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? At the moment a bit of branding and getting our product as a test case out there Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Enterprise (\> 1000 emp.) 3/29/2019 "Usage for targeting audiences (media)" 3.5/5 What do you like best about Outbrain Direct Response by Teads? The ability to deliver impressions as needed and to the right audiences Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? The ad units are sometimes not the best in terms of visuals Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Reaching the right audiences Review collected by and hosted on G2.com. 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