# Marigold Liveclicker Reviews **Vendor:** Zeta Global **Category:** [Personalization Engines](https://www.g2.com/categories/personalization-engines) **Average Rating:** 4.2/5.0 **Total Reviews:** 13 ## About Marigold Liveclicker Marigold Liveclicker helps brands bring meaning to their messages and spark connections at key moments of opportunity. We make it easy to design captivating experiences that drive conversions, loyalty, and ROI. Leading enterprises around the world use our intuitive platform to engage customers with personalized marketing that adapts in real time for the greatest relevance and business impact. Our advanced personalization, dynamic content, and insanely responsive support make every marketing touch an opportunity to engage across channels, develop 1:1 relationships, and drive revenue. Learn how to make moments that matter at liveclicker.com. ## Marigold Liveclicker Reviews ### 1. Liveclicker Review **Rating:** 4.0/5.0 stars **Reviewed by:** Kai Z. | CRM Campaign Manager **Reviewed Date:** February 11, 2021 ### 2. Best Personalization Tool - Designed for Marketers In Mind **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** July 03, 2020 **What do you like best about Marigold Liveclicker?** The ease of use and the ability to get what I need from a campaign level basis faster without the help from support. **What do you dislike about Marigold Liveclicker?** Nothing really. It comes down to how creative you are in the usage of strategies you can build for email programs. **Recommendations to others considering Marigold Liveclicker:** If you're looking for new and innovative ways to increase real engagement and overall ROI for your business. LiveClicker can help you. **What problems is Marigold Liveclicker solving and how is that benefiting you?** Have significantly improved engagement metrics across email campaigns where the codes are used. We also have the ability to launch and measure different types of campaigns like timers in email, sliders, tying in forecast with product merchandising and so much more. ### 3. Would HIGHLY Recommend **Rating:** 5.0/5.0 stars **Reviewed by:** Delaurah M. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2020 **What do you like best about Marigold Liveclicker?** My Account Manager is incredibly helpful in working with us and support as needed. She brings great ideas and examples to help us navigate current trends and best practices. They are open to feedback in order to improve their products and client needs. **What do you dislike about Marigold Liveclicker?** There have been some issues in the past, but my Account Manager has always gone above and beyond to make it right. No issue goes unnoticed. They respond very quickly to issues and problems you have and are always willing to help troubleshoot. **What problems is Marigold Liveclicker solving and how is that benefiting you?** Interactive emails. The ability to change emails after they've been deployed in case there was a mistake or issue. We wanted to show videos, countdown timers, etc. This allows us to directly track email engagement. ### 4. Liveclicker has really changed the game for us! **Rating:** 5.0/5.0 stars **Reviewed by:** Katy F. | CRM Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2020 **What do you like best about Marigold Liveclicker?** There are so many different features that can be used both alone and in tandem to create fully engaging and conversion driving emails. The features are very user-friendly with many of our team not only being able to but actually enjoying creating some of the many features available with Liveclicker. The ongoing support we have received from our account manager has been amazing, from reviewing performance to thinking of innovative ideas - they have been a godsend! the option to have their support team building custom features has meant integration with our brand and style is seamless and easy. **What do you dislike about Marigold Liveclicker?** It would be great if it was easier to dd custom styling to all features (without knowledge of coding). availability of more features in all domains would be great! **Recommendations to others considering Marigold Liveclicker:** I would recommend using Liveclicker to any company that wants to take their email marketing to the next level. This software allows you to incorporate amazing features at the click of a button - what's not to like? **What problems is Marigold Liveclicker solving and how is that benefiting you?** -Driving urgency and therefore conversion with promotions. -Adding engaging content such as videos to emails - our proposition can't just be summed up in words and video in email has made brand awareness and understanding that much easier. -adding the fun back into email marketing - which can be missing sometimes. We want our emails to be fully engaging for our members and adding features with liveclicker allows us to do this ### 5. My Favorite Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Matt B. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2020 **What do you like best about Marigold Liveclicker?** Not only is the program really easy to use and a great product, but they are always providing great ideas. I view them as an extension of our team. **What do you dislike about Marigold Liveclicker?** I don't really have any dislikes, but if I had to pick something it is that I can't leverage these services in other channels such as SMS. **Recommendations to others considering Marigold Liveclicker:** If you want a partner that will feel like they are part of your team and really moving you in the right direction, then Liveclicker is a great fit. **What problems is Marigold Liveclicker solving and how is that benefiting you?** We are solving lots of problems with them. They help create sense of urgency with the timers. The weather element helps us be realtime with factors outside of our control. Videos, slides, & liveimage help us provide more meaningful content to our guests. We can personalize a lot of the elements with our own data. Elements such as add to calendar and scratch to reveal help us to keep engagement high. ### 6. I Love Liveclicker **Rating:** 4.5/5.0 stars **Reviewed by:** Jasmine G. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2020 **What do you like best about Marigold Liveclicker?** I love the ability to have method to try to engage subscribers with content in different methods. Which ultimately allows us to get our points across better. **What do you dislike about Marigold Liveclicker?** In a perfect world, I would like to be able to collect data from liveclicker elements such as polls at an unique email level versus unique user id. Those id numbers does not match our database so we are not utilizing the data to its fullest potential. **Recommendations to others considering Marigold Liveclicker:** Learn every element that they have to offer and in order to see which is best for implementation. There are some hidden gems. **What problems is Marigold Liveclicker solving and how is that benefiting you?** One benefit is to better showcase our message with liveclicker for example providing urgency with Timers and Using the weather element as a way to push for a perfect day at our properties. The weather element especially has been helpful with engagement. ### 7. Fun tool for eye catching emails **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 30, 2018 **What do you like best about Marigold Liveclicker?** The possibilities are great! They have lots of fun examples of different ideas on their website to get your ideas flowing. Fairly easy to use, as well. **What do you dislike about Marigold Liveclicker?** For my industry, the uses have been limited. Would be great for a retail business, though! **Recommendations to others considering Marigold Liveclicker:** If you work in a retail space and do lots of promotions, this would be a great tool. Maps would be great for people whose customer base is not heavy Gmail or Yahoo - ours is very heavily skewed to those two, so the maps don't work well - showing "nearby" locations is practically impossible because these two email clients will show customer locations as their headquarters, which is not helpful. **What problems is Marigold Liveclicker solving and how is that benefiting you?** We've mostly used slideshows, which get people's attention in our emails. We'd like to use maps if they are able to accurately determine the user's location even with gmail or yahoo. Add to Calendar is something we want to try and implement soon. **Official Response from Gretchen Scheiman:** > We're so happy to hear you're interested in using Liveclicker even more. You mentioned that Gmail and Yahoo are a barrier to accurate location information. That's definitely true. We have some solutions that can help with this, including our geo-predictions tool. Please reach out to your account manager if you'd like to learn more. ### 8. Always Ready & Willing to Help Execute Our Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2020 **What do you like best about Marigold Liveclicker?** I've worked with a couple of account managers at LiveClicker and they are consistently reliable and willing to do whatever it takes to help us execute any new campaigns we want to launch. On our biweekly touch bases they also keep us up to date with new releases and examples of new campaigns we can introduce. The tool itself is easy to use and whenever we need assistance support is always willing to help with a pretty fast turnaround. **What do you dislike about Marigold Liveclicker?** I find myself not using the reporting tool inside the platform (I use the metrics on our ESP instead), because it can take a while to load as well as seeing a large discrepancy in the KPIs. **Recommendations to others considering Marigold Liveclicker:** I've never used any other competitor but I've heard reviews that LIveClicker uses the same features (they're highly competitive in the market) at a more affordable price from colleagues. **What problems is Marigold Liveclicker solving and how is that benefiting you?** 1) We've managed to align branding guidelines in our Loyalty & daily Marketing emails to provide our customers with a personalized experience. 2) We've had some issues with our product feeds and we utilize a LiveFeed/LiveScrape to instead pull from products live on our website to ensure we are displaying products with enough inventory. ### 9. Liveclicker is great! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2020 **What do you like best about Marigold Liveclicker?** We like being able to update content after it's been sent. We like creating more interactive content than we've had in the past. It has allowed us to think more creatively about the emails we send out, rethinking all of our templates. The ability to update links after the fact is great. The ability to scrape the website to show the most up to date content is very helpful. The support has been great and we are always able to ask questions and render our emails to see how they appear across all devices. **What do you dislike about Marigold Liveclicker?** I'd like to be able to type anything onto a Liveimage without needing a field - this would allow us to replicate designs without needing new jobs creatied by our design team. I'd like to be able to format more things in one line on a Liveimage such as easily superscripting a dollar sign. I'd like to be able to target devices that have Dark Mode turned on. **Recommendations to others considering Marigold Liveclicker:** Liveclicker has great support and a good pricing structure, compared to when we looked at Movable Ink. They seem to have an easier platform for our needs as well. **What problems is Marigold Liveclicker solving and how is that benefiting you?** We've had a few occasions where the wrong group of guests received a targeted email. We were able to switch out content after the fact so they would see the correct content. We know that since it's an image, it will show correctly across multiple devices. We've adapted our templates to be Responsive and was an easy transition. We're able to target different content to show on different devices for iPhone vs. Android, as well as target their language settings to show the most accurate language. ### 10. Such a valuable product! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2020 **What do you like best about Marigold Liveclicker?** Great features, continuous improvement, great Account Manager (Ivan Costa) and Support! **What do you dislike about Marigold Liveclicker?** No downside as it works perfectly with Salesforce, our main system. **What problems is Marigold Liveclicker solving and how is that benefiting you?** Duration of opens and return to emails significantly increased, which is key for our Organisation ### 11. Stepping up our email content game **Rating:** 4.5/5.0 stars **Reviewed by:** Ryan O. | Director, Digital Design, Real Estate, Enterprise (> 1000 emp.) **Reviewed Date:** June 23, 2018 **What do you like best about Marigold Liveclicker?** A lot OOTB to easily implement. And more challenging setups have lots of help from the help sections plus the LiveClicker support is great. **What do you dislike about Marigold Liveclicker?** My company doesn't technically sell anything (products) and I can see a lot of the LiveClicker real-time content tools being used for b2c product sales and promotion. **Recommendations to others considering Marigold Liveclicker:** RealTime Email (LiveClicker) gives your email campaigns the needed set of tools you've been lacking. **What problems is Marigold Liveclicker solving and how is that benefiting you?** Showing our closest property for shopping to the email subscriber via the geolocation map capabilities in LiveClicker's tools. ### 12. Great idea, but the product just plain does not work **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** January 18, 2017 **What do you like best about Marigold Liveclicker?** Their blog email scraper is the only part of the platform we have used that actually works. **What do you dislike about Marigold Liveclicker?** We've had countless technical issues with this platform. Their support is decent, so with a lot of the problems we've had, we have submitted support tickets, and their support team goes and mysteriously fixes something on the back-end. For example, on multiple occasions when we have uploaded images to use with the liveslides product, the image files mysteriously become corrupted and have to be fixed by support using the same original image that we uploaded directly through their platform. This causes delays with campaigns and is also just annoying to have to work with support every time we want to get something done. We have had a ton of problems with the embedded video tool and haven't even gotten a resolution from support on it. We deployed one big campaign with an embedded video, and then got a flood of complaints form our audience about the video autoplaying with sound turned on, when we clearly set it in the platform to autoplay with sound muted. In this case, their support hasn't even been able to tell us why it happened or give us a resolution, which is really frustrating. It makes the tool sort of useless if we can't trust it. Why have the mute option in the platform if it doesn't work?? They also have contract terms that are not very clear. Read your contract carefully and makes sure you negotiate removal of auto-renewal and other unfavorable terms in their contract. They are not easy to do business with from that perspective. **Recommendations to others considering Marigold Liveclicker:** I would recommend looking at another platform like moveable ink or scratch-it. **What problems is Marigold Liveclicker solving and how is that benefiting you?** - We adopted this tool to try to make our emails stand out in the inbox and increase engagement in the email channel. This product on the surface seems to offer the functionality to do that, but they don't deliver on it. The product needs serious work before it's usable at all. As it is today, it's completely useless for achieving that objective. - No benefit yet realized, just problems and a lot of wasted time trying to get things to work, ### 13. Email Manager **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** March 01, 2016 **What do you like best about Marigold Liveclicker?** Ability to send and iterate real time-user level email. Improves email engagement by firing off a pixel at the open, bringing email to the next level. **What do you dislike about Marigold Liveclicker?** pricing structure does not work with the large scope of email sends. Should be a cpm, not on the open **What problems is Marigold Liveclicker solving and how is that benefiting you?** ability to do a store locator and weather targeting at a user level. ## Marigold Liveclicker Discussions - [Do you see discrepancies in the reporting tool in your emails when comparing it to your ESP metrics?](https://www.g2.com/discussions/24459-do-you-see-discrepancies-in-the-reporting-tool-in-your-emails-when-comparing-it-to-your-esp-metrics) - 1 comment, 1 upvote - [View Marigold Liveclicker pricing details and edition comparison](https://www.g2.com/products/marigold-liveclicker/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-04+06%3A32%3A28+-0500&secure%5Bsession_id%5D=688c25d0-e8b5-41b0-bea4-085af851adf7&secure%5Btoken%5D=9276f214443a5cfb58dd1bcf56bcd47152922ed5e28277870ec4a88c9037aef8&format=llm_user) ## Marigold Liveclicker Features **Segmentation** - A/B Testing **Targeting** - Behavioral Targeting - Contextual Targeting **Triggered Content** - Geofencing - Triggered Messages **Personalized Content** - Website Personalization **Agentic AI - Personalization Engines** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Marigold Liveclicker Alternatives - [Movable Ink](https://www.g2.com/products/movable-ink/reviews) - 4.4/5.0 (10 reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - 4.2/5.0 (598 reviews) - [Iterable](https://www.g2.com/products/iterable/reviews) - 4.4/5.0 (813 reviews)