---
title: Luna from Unity Reviews
meta_title: 'Luna from Unity Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 81 reviews by the users' company size, role or industry to
  find out how Luna from Unity works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 81
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Digital Advertising Tech
  url: https://www.g2.com/categories/digital-advertising-tech
---

# Luna from Unity Reviews
**Vendor:** Unity  
**Category:** [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 81
## About Luna from Unity
Luna, part of the Unity solutions portfolio, is an all-in-one app marketing platform for improving performance across 30+ UA channels. Luna enables marketers to surface actionable insights by unifying campaign data from channels, MMPs, and BI, and then optimize accordingly with automations. As an Apple Search Ads partner, Luna offers dedicated tools and services for scaling Apple Search Ads campaigns, such as keyword discovery, bid optimization, robust analytics, custom product page development, and more. To close the marketing loop, Luna also offers highly advanced creative production tools. Leading app and game companies such as Activision, Bumble, King, Zynga, and Miniclip, among others, use Luna to power their marketing. Learn more at luna.is.com




## Luna from Unity Reviews
  ### 1. Bidalgo review

**Rating:** 4.0/5.0 stars

**Reviewed by:** JIALE X. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about Luna from Unity?**

(1) in-time customer support (2) intergration of data from different platforms (3) analysis and recommendation of creatives

**What do you dislike about Luna from Unity?**

need to wait for the update of new function already on Facebook

**Recommendations to others considering Luna from Unity:**

Useful for those who want to analyze the datas of several accounts and make it visulized. But you have to spend time checking the datas on all platforms at first to make sure they are correct .

**What problems is Luna from Unity solving and how is that benefiting you?**

(1) compare data of several regions in different accounts (2)know about de condition of all images and videos (3) know the roas of specific creative whithout long-time caculation

  ### 2. Useful tool for UA management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tingyuan Y. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2020

**What do you like best about Luna from Unity?**

I can check results of several channels according to different data source in one place.

**What do you dislike about Luna from Unity?**

There are bugs sometimes, but their support team is very nice and responsible who respond very fast and the feedback is very timely.

**What problems is Luna from Unity solving and how is that benefiting you?**

- Analyzing data of all channels
- Analyzing creatives' performance
- Check data data gap between BI and FB

  ### 3. Bidalgo significantly optimizes my way of collecting and analyzing data of different creatives.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Yoel B. | Marketing Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about Luna from Unity?**

The platform, the way of collecting and analyzing data and performance.

**What do you dislike about Luna from Unity?**

The UX/UI of the platform can be improved and can be more friendly.

**What problems is Luna from Unity solving and how is that benefiting you?**

As a creative marketing lead and an art director in a performance-focused marketing organization, Bidaldo helping me make data-driven decisions about our next concepts and creative briefs.

  ### 4. Flexible and powerful campaign management tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2020

**What do you like best about Luna from Unity?**

Bidalgo allows for the ability to quickly analyze campaign performance. You can get a high level look at performance or drill down to see very detailed reports.

**What do you dislike about Luna from Unity?**

There are small things about the campaign setup process that are slightly clunky but it's still better than Adwords or Facebook setup.

**Recommendations to others considering Luna from Unity:**

It's definitely worth a try. The costs are reasonable and the added benefits are worth it.

**What problems is Luna from Unity solving and how is that benefiting you?**

We're getting a full and accurate look at campaign level performance in a robust and flexible way.

  ### 5. Great Martech Platform!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Xue G. | Global Digital Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** November 24, 2020

**What do you like best about Luna from Unity?**

Pros:
- Easy to use
- Great analytics functions for ads review
- Great platform for multi-accounts operation
- Great customised report for different metric analytics

**What do you dislike about Luna from Unity?**

Cons: 
Page loading spead is a little bit slow

**What problems is Luna from Unity solving and how is that benefiting you?**

Bidalgo helps us with multi-paltform ads buying and customised report analyzing. It improved our efficiency on optimizing ads and communicating cross-departments.

  ### 6. One Place Visualisation Solution!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about Luna from Unity?**

It's a great tool to see data from multiple marketing channels in a single place.

**What do you dislike about Luna from Unity?**

To be honest, there is nothing so far, which I haven't liked.

**Recommendations to others considering Luna from Unity:**

It's a great tool for efficiency and making the right choice for your marketing strategy.

**What problems is Luna from Unity solving and how is that benefiting you?**

Data visualization in Bidalgo is the best. It's a one-stop solution for the marketer who is managing multiple marketing channels.

  ### 7. Best Platform for UA Manager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Xianjue L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about Luna from Unity?**

Data Visualization across different ads platform.

We can control all running ads in one place where is Bidalgo.

Warmly Customer Service

Creative Rank

Creative Gallery

Creative Hashtag

Custom Metric

Custom Filters

Auto Offer

**What do you dislike about Luna from Unity?**

If the pricing could be lower that will be better.

**What problems is Luna from Unity solving and how is that benefiting you?**

Analyzing the data more clear and fast than before.

Creating new campaigns get into easily and conveniently.

Auto-Sync new creatives.

  ### 8. A powerful tool with room to grow.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2020

**What do you like best about Luna from Unity?**

The ease of use after getting acquainted with terminology.

**What do you dislike about Luna from Unity?**

It isn't very visually appealing and can often lead to confusion when dealing with large amounts of data.

**What problems is Luna from Unity solving and how is that benefiting you?**

We are solving the issue of artists not being data driven. I had joked that Tuesday was like report card day, waiting to see whether a creative has done good or bad. This anxiety has been removed.

  ### 9. Smart management and optimizations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 12, 2020

**What do you like best about Luna from Unity?**

The Bidalgo team has been very transparent in their management of our account.

**What do you dislike about Luna from Unity?**

Communication can be tricky with different time zones & weekdays.

**What problems is Luna from Unity solving and how is that benefiting you?**

Their management has freed up my time to support our other game launches. The creative they provide has also been very helpful, though it can take a bit to get approved due to brand accuracy.

  ### 10. User-friendly SAAS

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.)

**Reviewed Date:** November 20, 2020

**What do you like best about Luna from Unity?**

It's very convenient for analyzing data and managing campaigns across platforms and accounts.
Prompt support from customer service agents.
The webinar is very helpful and useful.

**What do you dislike about Luna from Unity?**

Loading time is a little bit long in China

**What problems is Luna from Unity solving and how is that benefiting you?**

1. Data is vital for promoting, We can review campaigns' performance and optimize because bidalgo linked all of data from several platforms.
2. I like the creative library part, it's not only a collection of creatives but also a powerful report, you can rank the creatives by different dimensions.

  ### 11. Great product

**Rating:** 4.5/5.0 stars

**Reviewed by:** Omer G. | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2020

**What do you like best about Luna from Unity?**

Reporting and optimization, easy to manage the campaigns with.
matching MMP data with channels data.
Great customer success and support

**What do you dislike about Luna from Unity?**

Creation flows can be better in all channels

**What problems is Luna from Unity solving and how is that benefiting you?**

MMP <> channel data matching. creative analysis and aggregation

  ### 12. Very happy with bidalgo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Gambling & Casinos | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 21, 2020

**What do you like best about Luna from Unity?**

That I can easily create FB campaigns and I can easily analyze the performance of my activity and optimize.

**What do you dislike about Luna from Unity?**

That I cant open data in a new tab without needing to log in and start over again

**Recommendations to others considering Luna from Unity:**

The support team is always there to help in the more efficient way. The system is easy to use and makes advertising on FB fun and simple.

**What problems is Luna from Unity solving and how is that benefiting you?**

Campaign performance issues.
Full control of my activity.

  ### 13. Bidalgo Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about Luna from Unity?**

The reporting system is helpful for campaigns management and optimization.

**What do you dislike about Luna from Unity?**

Creation flows can be better in all channels

**What problems is Luna from Unity solving and how is that benefiting you?**

Matching MMP data with channels data

  ### 14. Very user-friendly platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 03, 2020

**What do you like best about Luna from Unity?**

The platform is easy to navigate, I use it mainly for Facebook and Google creative evaluation.

**What do you dislike about Luna from Unity?**

There is nothing specific I dislike about the platform.

**Recommendations to others considering Luna from Unity:**

I recommend the platform for creative management to other users as well.

**What problems is Luna from Unity solving and how is that benefiting you?**

There were some discrepancies between our internal BI and Bidalgo. Our AM was very helpful with these

  ### 15. easy to use the platform with plenty of useful insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2020

**What do you like best about Luna from Unity?**

data is shown in easy and comfort way to monitor and improve performance

**What do you dislike about Luna from Unity?**

sometimes loading time of data or dashboards can be a bit long

**What problems is Luna from Unity solving and how is that benefiting you?**

starting from day to day overview and optimization and up to complex analysis

  ### 16. Bidalgo are top professionals in their field and a great pleasure to work with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yael T. | Director of Marketing, Computer Games

**Reviewed Date:** December 06, 2018

**What do you like best about Luna from Unity?**

Their customer support is top notch - high dedication and devotion, problem solvers, innovators, always make themselves available for our needs. Their UI is super intuitive and easy to use, has all the reporting fields and breakdowns we need to analyze our data at the highest level possible, simplifies other platforms' campaign creation for quick and easy campaign management across platforms.

**What do you dislike about Luna from Unity?**

Having to pay fees, I wish it was free! ; ) 

**Recommendations to others considering Luna from Unity:**

Go for it!

**What problems is Luna from Unity solving and how is that benefiting you?**

Advertising platforms like Facebook and Apple Search Ads are quite complicated to use and lack a lot of features and capabilities. Bidalgo's product solves these problems by providing advanced features both for campaign creation as well as reporting, by connecting through these platforms' APIs they're able to slice the data in ways that are extremely beneficial to us and to offer quick bulk-editing type solutions. 

  ### 17. Great acquisition campaigns management system for apps

**Rating:** 4.5/5.0 stars

**Reviewed by:** Dawid K. | Senior Performance Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 06, 2018

**What do you like best about Luna from Unity?**

Mostly I like the shortcuts it provides when it comes to management of the campaigns, like copying FB campaigns across ad accounts. There are also some useful features like lookalike intersections or conversion lookalikes. On top of a great product, there's a very helpful customer service that understands meme language.

**What do you dislike about Luna from Unity?**

I think the UX should be better, the UI is not very intuitive.

**Recommendations to others considering Luna from Unity:**

If you're looking for a solution that will help you promote your app, just talk to the guys.

**What problems is Luna from Unity solving and how is that benefiting you?**

Bidalgo lets us run all our acquisition within a very small team. It also helps us in tracking the in-depth events and have better control over what we're spending money on across all channels. It makes it easier to compare the results from different channels, too.

  ### 18. Bidalgo Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kevin W. | Senior Media Buyer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 30, 2018

**What do you like best about Luna from Unity?**

The creative refresh and reporting system makes things a lot simpler, and as a person running Adwords, having more line graphs about performance, spend, and network distribution is a view that Adwords currently doesn't expose, so that's very valuable.

**What do you dislike about Luna from Unity?**

The UI could use some work. Some things like Shift+click don't work the way they do in other platforms, and things can be hard to find and navigate around.

**Recommendations to others considering Luna from Unity:**

They're good if you like getting in the weeds, but can be difficult to navigate or manage for teams with less experience with the level of granularity Bidalgo can provide.

**What problems is Luna from Unity solving and how is that benefiting you?**

Bidalgo helps us manage more products by automating some of the more mundane tasks of uploading assets, adding them to campaigns, and doing some budget allocation. 

  ### 19. My experience with Bidalgo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thanasi C. | User Acquisition Manager, Entertainment, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2018

**What do you like best about Luna from Unity?**

Our AM's attention to our account. They do a great job about keeping tabs on everything and making sure that we are fully taking advantage of everything we should be. 

**What do you dislike about Luna from Unity?**

Some of the functionality in Bidalgo still takes a long time. If I a m uploading a couple campaigns sometimes it takes up to 5 minutes for the campaigns to be fully launched. That is slightly annoying.

**What problems is Luna from Unity solving and how is that benefiting you?**

Efficiency with time, and data visualization. Bidalgo gives us the ability to get lots of things fired up quickly, and in doing so save time. It also allows us to see things that we are not able to see on the Facebook dashboard threw custom options.

  ### 20. Long term Bidalgo Saas User - 3 companies so far

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 29, 2018

**What do you like best about Luna from Unity?**

dash is typically very intuitive; in the event that i can't figure out where/how to do a task the live customer support is really good about helping; as a whole, Bidalgo is quick to add native platform features; when there is a bug in the live product, it's addressed quickly; account reps are really great!; analytics are accurate and useful

**What do you dislike about Luna from Unity?**

there can be a lag sometimes; some workarounds for fb issues don't work well

**What problems is Luna from Unity solving and how is that benefiting you?**

Both the FB and ASA provided interfaces to create campaigns are difficult to use and unreliable (same can be said for AdWords but my current company does not advertise on that platform) - Saas platform is more intuitive and much more reliable; creative analysis is very helpful in producing well preforming ads; rep does a great job of providing an addition set of eyes on campaigns as well as recommendations for tests and optimizations; 

  ### 21. Professional and Outstanding

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2018

**What do you like best about Luna from Unity?**

The easy and smooth communication between Bidalgo and us. Always fast response to any issue happened. Staffs at Bidalgo replies to email/slack/phone calls and really helped us a lot on user acquisition.

**What do you dislike about Luna from Unity?**

Need more data regarding the market competitor's performance to improve ours.

**Recommendations to others considering Luna from Unity:**

They can meet your UA requirements with a professional and knowledgeable team!

**What problems is Luna from Unity solving and how is that benefiting you?**

Fast scale up while keeping the ROAS target. The results are pretty good so far. We have acquired a lot of quality users with Bidalgo.

  ### 22. Best customer support I've ever had with any partner

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 27, 2018

**What do you like best about Luna from Unity?**

The quick response and eagerness to evolve product as needed for custom solutions

**What do you dislike about Luna from Unity?**

The dashboard leaves a lot to be desired in terms of usability for daily optimizations and ad launches, particularly for Facebook campaigns

**Recommendations to others considering Luna from Unity:**

Consider where your company is at in terms of their level of UA investment. Bidalgo works best with at least $1K/day per channel investment.

**What problems is Luna from Unity solving and how is that benefiting you?**

Multichannel reporting and in some case better visibility at the granular cohort level for some channels

  ### 23. Can't wait for the new UI!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 30, 2018

**What do you like best about Luna from Unity?**

I appreciate the time saved on creative refreshes and uploads involving many ads/adsets.

**What do you dislike about Luna from Unity?**

Current UI is a bit confusing/lackluster since it doesn't follow Ads Manager's flow exactly. Hopefully this will be addressed with the UI update.

**What problems is Luna from Unity solving and how is that benefiting you?**

Time savings when it comes to building campaigns and refreshing creatives. Bidalgo AI campaigns have also been strong performers so far.

  ### 24. Great UA platform for mobile apps

**Rating:** 3.5/5.0 stars

**Reviewed by:** Steven C. | Director of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2018

**What do you like best about Luna from Unity?**

Creating bulk campaigns seems to be pretty easy and fast. UI is very clean. 

**What do you dislike about Luna from Unity?**

At times the platform is slow/buggy. At times it would seem like it's better to use to native ad platform instead. 

**What problems is Luna from Unity solving and how is that benefiting you?**

Scale UA campaigns at a healthy ROAS%. The AI at times seems to be able to achieve high ROAS.

  ### 25. Great Saas for UA

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2018

**What do you like best about Luna from Unity?**

Being able to see the performance of the creative that is in-depth. Allowing us to understand not only what's working but why it's working. The dashboard is robust but easy to use interface that helps you create campaigns and optimize efficiently.

**What do you dislike about Luna from Unity?**

So far there's nothing we can think of. 

**What problems is Luna from Unity solving and how is that benefiting you?**

No more guessing on what new creatives we should design and being able to optimize taking advantage of the AI mechanism that helps us to find best keywords and find opportunities that we might have missed out on.

  ### 26. Thank you Bidalgo, very cool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taylor L. | Digital Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 27, 2018

**What do you like best about Luna from Unity?**

Combining multiple channels seamlessly into one report and cross optimization.

**What do you dislike about Luna from Unity?**

I'd like to see more pivot options available for the table.

**Recommendations to others considering Luna from Unity:**

Highly recommended, especially the AI campaigns and if your app is on multiple channels.

**What problems is Luna from Unity solving and how is that benefiting you?**

Reporting that has been a huge pain is very simple with Bidalgo.

  ### 27. Very friendly dashboard, clear split by channel and the App

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 03, 2018

**What do you like best about Luna from Unity?**

Trend chart analysis and tech quick response

**What do you dislike about Luna from Unity?**

No machine learning help auto change bids

**Recommendations to others considering Luna from Unity:**

Save marketer time of manual work, mutitple easy use functions.

**What problems is Luna from Unity solving and how is that benefiting you?**

Launch Marketing campaigns, get users converted. Very good recipe function

  ### 28. The most hi-tech FMP

**Rating:** 4.0/5.0 stars

**Reviewed by:** Pavel K. | User Acquisition Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2018

**What do you like best about Luna from Unity?**

Creative dashboards, AI-managed campaigns. Helpful technical support and guidance.

**What do you dislike about Luna from Unity?**

Slow UI, inconvenient creation section, bugs.

**What problems is Luna from Unity solving and how is that benefiting you?**

Time-saving automation which performs good. You can delegate almost all micro-control to AI.

  ### 29. Wonderful Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.)

**Reviewed Date:** November 30, 2018

**What do you like best about Luna from Unity?**

I love how responsive Bidalgo's support team is. Everyone is so helpful, no matter what. From small questions to product suggestions to advertising strategy, I know I can depend on them.

**What do you dislike about Luna from Unity?**

For the most part, the UX of the Bidalgo platform is intuitive, but it does have some quirks that are sometimes difficult to get used to.

**What problems is Luna from Unity solving and how is that benefiting you?**

Digital ad optimization (both creative and targeting optimization)

  ### 30. Extremely good for mobile acquisition. Perfect customer service.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 06, 2018

**What do you like best about Luna from Unity?**

Direct contact with Bidalgo's experts :)

**What do you dislike about Luna from Unity?**

Bidalgo is a tool for gaming (what is understandable) but for mobile<>web businesses it requires additional tools to manage whole UA.

**What problems is Luna from Unity solving and how is that benefiting you?**

Direct & regular contact with Bidalgo's experts helps us a lot - new ideas, another pair of eyes to challenge our results and find the best solutions.

  ### 31. Great to work with people that try to understand your business and build solutions to help scale. 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 29, 2018

**What do you like best about Luna from Unity?**

Customer Success representative and product team communication

**What do you dislike about Luna from Unity?**

Working through the kinks, but that's part of building something for the long haul. 

**What problems is Luna from Unity solving and how is that benefiting you?**

Scalability, localization, dynamic ads. 



- [View Luna from Unity pricing details and edition comparison](https://www.g2.com/products/luna-g2/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-05+21%3A21%3A25+-0500&secure%5Bsession_id%5D=4a28a764-4c9a-4eb1-aba2-b75ed684dd86&secure%5Btoken%5D=81af3b17e92130793238bfcfb142a5b69952d0cb00a72e620d07e1d766025b9f&format=llm_user)

## Luna from Unity Features
**Campaign Management & Optimization**
- Paid Keyword Optimization
- Bid Rules
- Ad Creation and Editing
- Scenario Planning
- Portfolio Bid Optimization
- Advanced Targeting Options
- Budget Execution & Monitoring
- Audience Targeting
- Social Media Monitoring
- Web Traffic Monitoring
- Real-Time Monitoring
- Conversion Rate Optimization
- Campaign Planning

**Authoring Tools**
- Ad Templates
- Automated Ad Creation
- Customizable Templates
- WYSIWYG Editor

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Agentic AI - Cross-Channel Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Creative Management Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Analytics & Administration**
- Ad and Conversion Tracking
- Attribution
- Reports
- ROI Tracking
- Engagement Tracking
- Goal Setting/Tracking
- Keyword Tracking
- Scheduled/Automated Reports

**Testing Tools**
- Dynamic Versioning

**Agentic AI - Social Media Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Social Functionality**
- Social Functionality

**Platform**
- APIs
- Notifications
- Customization
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Workflow Capability
- Internationalization
- Performance Management
- SEO Management
- Bid Management
- Campaign Management
- Advertising Management
- Budget Management

**Publishing Tools**
- Demand Side Platform Built-in
- Demand Side Platform Integration
- Campaign Scheduling
- Task Scheduling
- Third-Party Integrations

****
- Task Management
- Generative AI
- Role-Based Permissions
- Activity Tracking
- Collaboration Tools
- Publishing/Sharing
- Customizable Reports
- Asset Library
- AI Copilot
- Customizable Branding
- Advertising Management
- API
- Drag & Drop
- Reporting & Statistics
- Search/Filter
- Resource Management
- Secure Data Storage
- Tagging
- Single Sign On
- Document Review
- To-Do List
- Time Tracking
- Deadline Management
- Project Management
- File Sharing
- Real-Time Notifications
- Task Progress Tracking
- Access Controls/Permissions
- Content Management
- Approval Process Control
- Workflow Management
- Client Management
- @mentions
- Activity Dashboard
- Configurable Workflow
- Status Tracking
- Billing & Invoicing
- Video Support
- Version Control
- Project Tracking
- Commenting/Notes
- Digital Asset Management

****
- Activity Dashboard
- Account Alerts
- Campaign Segmentation
- For PPC Campaigns
- Data Import/Export
- Performance Metrics
- A/B Testing
- Geotargeting
- Visual Analytics
- Trend Analysis
- Data Visualization
- Fraud Detection
- Real-Time Analytics
- Multi-Campaign
- Landing Pages/Web Forms
- Real-Time Updates
- Keyword Research Tools
- URL Builder
- Real-Time Reporting
- AI Copilot
- Generative AI
- Campaign Analytics
- Web Traffic Reporting
- Third-Party Integrations

**Mobile Functionality**
- Mobile Functionality

**Agentic AI - Mobile Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities
- Activity Dashboard
- Retargeting Ads

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting
- Audience Targeting

**Mobile**
- Mobile Tracking
- In-App Ads
- Mobile Rich Media Capabilities

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications
- Budget Management
- Display Ad Management
- Campaign Management
- Ad Inventory Management
- Alerts/Notifications
- Document Management
- File Management
- Workflow Management
- Email Management
- Display Ad Management
- Calendar Management
- Task Management
- Campaign Management
- Deadline Management
- Client Management
- Project Management

## Top Luna from Unity Alternatives
  - [Skai](https://www.g2.com/products/skai/reviews) - 4.0/5.0 (281 reviews)
  - [Smartly](https://www.g2.com/products/smartly/reviews) - 4.4/5.0 (433 reviews)
  - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) - 4.0/5.0 (426 reviews)

