I’ve tested numerous website visitor identification software platforms over the past few years, and I still haven’t found a B2B visitor identification solution that builds trust the way Leadlander has for my agency and our clients. As marketers representing sales-driven companies that invest premium dollars in Google Ads, social campaigns, and account-based marketing strategies, we’ve found Leadlander delivers daily value. It helps us and our clients verify website visitors and continue conversations with warm leads that didn’t convert through our landing pages or main website strategies.

The solution is priced fairly, and the backend is intuitive while still being simple to use. Its built-in AI functionality has also been helpful when cold emailing. On top of that, the company provides above-average support and customer service, and I consider our partnership with Leadlander beneficial for our brand as well as our B2B clients. I highly recommend this software. Review collected by and hosted on G2.com.

Nothing. Leadlander gets the job done and performs up to our expectations. It's a very small investment that has proven to be the foundation of our marketing strategy. Review collected by and hosted on G2.com.

I really appreciate being able to see which companies are visiting our site even if they don't fill out a form. It turns traffic into real opportunities instead of just numbers. I love that instead of waiting for inbound leads, we can actually go out and start conversations with companies already showing interest. This feature makes us feel a lot less cold since they're already looking at the website, so we know what they're interested in. Also, LeadLander gives us new leads we didn't have before, allowing us to act on interest instead of guessing, which helps us focus on warmer prospects. It makes our outreach more relevant and timely, tapping into existing interest that was already happening on our website. The initial setup of LeadLander was super easy as it was just about having some code pasted to the website, and we started tracking immediately. Review collected by and hosted on G2.com.

You know, if you don't have Salesforce, it might be a little bit limited on CRM integration. Sometimes you're not able to see the exact person, so you have to do some digging, but that's not a huge issue because you often know who you're selling to, so you can look for those people. Review collected by and hosted on G2.com.

Leadlander provides daily insight into how effective our sales and marketing activities are in terms of creating the initial action of interest in our medical programs. Review collected by and hosted on G2.com.

In terms of what we use it for, I don't dislike anything. Review collected by and hosted on G2.com.

Ease of use. Relevant reports are delivered automatically based on my territory and ICP, so I can quickly identify qualified leads and engaged clients. Review collected by and hosted on G2.com.

I don’t always know exactly which individual is visiting. Review collected by and hosted on G2.com.

Leadlander is very intuitive in the layout for showing who is searching and reviewing your company. The detail of the web searches and page hits is key in sending the right prospecting information as a sales executive. The interface is very easy to jump to company information, profiles and lead list. 1-stop shopping to Leads!! Review collected by and hosted on G2.com.

Nothing, it fits the need exactly what I need. Review collected by and hosted on G2.com.

What I like most about LeadLander is that all people within our company can receive daily reports showing who has visited our website. This gets our teams excited about potential leads and companies that we could work with. I also love that we can use the contact search feature to uncover contacts within companies we'd like to sell to. Review collected by and hosted on G2.com.

The only thing I dislike about LeadLander is that you have to search within a company you can't just search contacts by position. Review collected by and hosted on G2.com.

So we use Leadlander to track hits and traffic on our website. As you can imagine, there's sometimes too much traffic to gain value and at other times not enough traffic to quantify. LeadLander does a great job at organizing and making relevant the "big" data and also helps with categorizing the small data, if you will. I can create custom reports via vertical and/or my specific accounts and patch which in turn maximizes my time while searching for a lead or researching a potential prospect. Review collected by and hosted on G2.com.

What I disliked originally about LeadLander was the fact that I had trouble synthesizing and analyzing the data within our reports in order to make it relevant to my patch. I got on with our AM, Ahmed E., and he helped me create reports and showed me how to best navigate the data to find value. He was absolutely fantastic. Sales reps are often impatient and love to talk over folks; which makes me at best self-aware and Ahmed was perfectly patient and got me to the data I needed in short order. He also helped me save some searches and watch/track certain key prospects. Now what I disliked is moot. Thanks Ahmed. Review collected by and hosted on G2.com.

As a Leadlander customer, I value the insights generated that facilitate our proactively reaching current and prospective customers. In our seventh textbook on "The Business of Golf," we advise golf course owners that subscription to this value service will help them enhance their customer loyalty, identify groups that might be interested in hosting tournaments, and engage and entice golfers to visit their course. We are using Leadlander to differentiate visitors to our website who are interested in purchasing our just-released book or are consultative services. We find the ROI very attractive, supporting our monthly licensing fee. Review collected by and hosted on G2.com.

The toggle switches should be turned "off" to generate the most information regarding visitors to your site. I would have thought the reverse - turn them on. My mistake. Review collected by and hosted on G2.com.

Instant notifications, personalized reporting and great customer service. Review collected by and hosted on G2.com.

I have had challenges with the Hubspot integration Review collected by and hosted on G2.com.

It is great receiving external feedback showing how our marketing spend effectively reaches our ideal clients in the regions we want to target. It's like having a real-time feedback loop for your advertising investment. Review collected by and hosted on G2.com.

It can be frustrating to see hits from awesome potential clients on our site, but the data falls short of providing a specific contact name or actionable intelligence. To be honest, however, any more might be a little too "Big Brother" ish. Review collected by and hosted on G2.com.