[
HubSpot... Reviews
](https://www.g2.com/products/hubspot-content-hub/reviews)

[
HubSpot... Reviews
](https://www.g2.com/products/hubspot-content-hub/reviews)

# HubSpot Content Hub Features

##### ## Content (26)

Content Authoring

Drafting and publishing content is intuitive and non-technical.

Rich Text Editor

Formatting content is straight-forward and painless.

Versioning

Keep track of incrementally changing versions of the same content.

Plug-ins/Widgets/Apps

Available gadgets and modules suit the needs of your site and are easily incorperated onto the page.

Content Scheduling

Easily schedule content to be published at a certain time and in a certain order.

Asset Management

System allows the storage and management of rich media files.

Internal Search

Able to search your content based on keyword, metadata, tags, etc.

Content Repository

Content--both published and yet-to-be published--can be intuitively managed, edited, tagged, approved, and stored.

SEO Management

Optimize and manage the search engine optimization efforts for a website or digital content

eCommerce Management

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Forms Management

Store, manage and track all forms in a centralized location

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Media Management

Planning, organizing, and controlling the distribution of information or videos, images, audio, and other content

Drag & Drop Editor

Editing tool that allows users to drag and drop images, icons, widgets, or other components

Audio Editor

Visual GUI that allows users to manage audio tracks, instruments, filters, etc.

Email Integrations

Provides an email for users to field communication within their website builder too.

Content Management

Manages content such as blogs, marketing tools, newsletters, etc.

Permissions

Allows administrators to create role or password-based permissions to ensure users see only what they should see.

WordPress Tool

Website Builder

Design Management

Collaborate on creating a product by sharing and adjusting designs through a shared portal

Website Management

Built-in website builder or integration with third-party site

eCommerce Management

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

SEO Management

Optimize and manage the search engine optimization efforts for a website or digital content

Website Integration

Seamlessly integrates with 3rd party websites

Social Media Integration

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

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##### ## Design (4)

Breadth of Pre-Built Templates

The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your webpages' needs.

Mobile

Effective mobile templates are available and easily customizable.

Branding/Themes

Consistent design elements across sites (including personalized brand components) unites webpages into a coherent online presence.

Customization

The visual appearance of webpages can be easily customized to fit your site’s needs.

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##### ## Platform (8)

User Community

The system has a large and interactive community of users.

SEO

Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO.

Flexible Navigation Structures

Able to build out different and multiple taxonomies to store and index content.

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Enterprise Scalability

Provides features to allow scaling for large organizations or an expansive web presence.

Internationalization

Enables users to view and interact with the same content in multiple languages.

Dashboards and Reports

Access pre-built and custom reports and dashboards.

API

Application programming interface that allows for integration with other systems/databases

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##### ## Customizations (8)

Templates

Provides ready-made templates for simplified website creation.

Drag and Drop

Allows users to drag and drop items and content to customize their site's look.

HTML Input

Permits HTML-savvy administrators to input code to uniquely customize their website.

Domain Name

Offers customers the option to purchase a unique domain name.

Custom Domains

Create branded link campaigns or short links with one or multiple custom domains.

Customizable Forms

Customize contracts and forms to collect specific information

Customizable Branding

Add customized logos and colors to align with company branding

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

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##### ## Growth (7)

SEO

Provides insight into words that would increase search engine optimization.

Site Analytics

Gives users insight into unique pageviews, subscribers, location of viewers, etc.

Marketing Tools

Provides tools that aid in user marketing efforts.

E-Commerce

Allows users to turn their website into an online store by offering e-commerce capabilities.

Hosting

Hosts domains within the tool.

Online Booking Tools

Add tools to web pages to handle online bookings

Website Analytics

Track and analyze information regarding website visitors

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##### ## Functionality (2)

Developer Tools

Provide developer-focused tools for website creation and maintenance.

Website Staging

Offer staging and other pre-production environments for web development.

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##### ## Support (3)

Multi-CMS Support

Support several CMS through a single platform.

Compliance

Offer or foster security compliance capabilities, e.g., SOC 2.

Customer Support

Customer Support

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##### ## Management (3)

Web Content Dedication

Provide web-dedicated content management capabilities.

Website Hosting

Provides website hosting capabilities.

Role-Based Permissions

Dictate user access and permissions based on organizational role.

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##### ## Agentic AI - Web Content Management (1)

Social Media Integration

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

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##### ## Additional Functionality (41)

AI/Machine Learning

Software program that continuously adjusts its behavior based on observed data

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Image Editing

Edit, touch up, and convert images for publishing

Website Publishing Options

Options for publishing a website/landing page online, whether through a publishing site plugin, the user's site, or a subdomain

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Content Publishing Options

Facilitates online authoring and publishing of the content

Text Editing

Edit text as needed

Access Control

Regulate who can view information within the system

Website Accessibility Tools

Tools that fix/remediate issues or optimize site elements to improve accessibility for visitors with disabilities or unique needs

Content Delivery

Distributing content through various platforms or channels

Content Personalization

Personalize delivered content based on characteristics, preferences, behavior or other data across the network

Configurable Workflow

Configure existing workflows to meet your organization's needs

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Video Editing

Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Performance Testing

Allows developers to check if their applications/web browsers are running as expected.

Activity Monitoring

Track and report on everything that happens within the system or network

Multi-Channel Distribution

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Shopping Cart

Checkout of online store

Online Store Builder

Includes functionalities for creating custom eCommerce websites

Real Time Editing

Preview and make real-time changes in the web content

Multi-Language

Manage and support multiple languages

Landing Pages/Web Forms

Create landing pages or online forms designed to capture new leads and prospects

CRM

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

API

Application programming interface that allows for integration with other systems/databases

Activity Tracking

Track and document all activities across devices, networks, and other systems

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Visitor Tracking

Track visitors and purpose of visits

Survey Builder

Create and manage surveys

Auto Update

Automatic update of information / software

Widgets

An extended application or connector that enables users to perform additional services with their current set of tools

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

SSL Security

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Data Import/Export

Import and export data to and from software applications

Customizable Fields

Customize data fields to support various needs and use cases

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Media Library

Collection of images, videos and other digital content that can be used

WYSIWYG Editor

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

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HubSpot Content Hub Comparisons

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4.4/5(995)

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WordPress.org

4.4/5(9,546)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c1309f9c31f9c3bd6f946d5e864cffca/wix.png "Product Avatar Image")

Wix

4.2/5(1,889)

[
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