--- title: Front Reviews meta_title: 'Front Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 2515 reviews by the users' company size, role or industry to find out how Front works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 2515 scale: '5' date_modified: '2026-10-07' parent_category: name: Customer Service url: https://www.g2.com/categories/customer-service ---

Front Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the ease of use of Front, enjoying its intuitive design and efficient email management features. (165 mentions)
Users love Front for its seamless team collaboration, ensuring organized communication and efficient workflow across departments. (145 mentions)
Users appreciate Front's clean interface and seamless collaboration features, enhancing team coordination and efficiency in managing inboxes. (128 mentions)
Users appreciate the effective communication in Front, which seamlessly integrates email management and team collaboration. (127 mentions)
Users find Front's smart commenting feature and organization tools essential for efficient communication and management. (97 mentions)
Users face challenges due to missing features like improved search functionality and better folder organization in Front. (67 mentions)
Users struggle with email tagging issues, finding it cumbersome to manage emails in their 'assigned to me' inbox. (58 mentions)
Users find email searching and management confusing, often resulting in stress and difficulty locating important messages. (54 mentions)
Users struggle with email management issues, including limited organization options and occasional system performance problems. (37 mentions)
Users find the limited features of Front disappointing, especially in relation to its high pricing for small businesses. (35 mentions)

5 Pros or Advantages of Front

5 Cons or Disadvantages of Front

Reed P.
RP
Reed P.
Small-Business (50 or fewer emp.)
"Streamlined Collaboration, Needs AI Tweaks"
5/5
What do you like best about Front?

I appreciate how Front makes collaboration on support tasks very easy and visible to the whole team. I like being able to tag other members of my team, which is especially helpful when I'm stuck on a support email and can @ someone who might know the answer to take a look. Assigning a conversation to someone is also a useful feature for our support team, and it has really improved our workflow. When I was set up with Front, I found it easy to comprehend. Review collected by and hosted on G2.com.

What do you dislike about Front?

Sometimes the AI responses don't make much sense or are inaccurate. It suggests solutions that we don't support. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thank you for sharing your experience! We’re glad to hear that Front is making collaboration easier for your support team, especially with features like tagging teammates and assigning conversations. It’s great to know these tools are helping improve visibility and streamline your workflow.

We also appreciate your feedback on AI responses. Ensuring accuracy and relevance is a key focus for us, and insights like yours help us continue improving the experience.

Thanks again for taking the time to leave a review—we’re happy Front is helping your team work more efficiently together!

Amber J.
AJ
Amber J.
Customer Service Department Manager
Mid-Market (51-1000 emp.)
"Front remains the best!"
5/5
What do you like best about Front?

Nothing new. Front is still one of my favorite programs to use. It's easy to work with and look at. I love it! Review collected by and hosted on G2.com.

What do you dislike about Front?

The only thing I wish is that when I look at my Gmail inbox, the emails that I've archived are still there. The deleted emails are deleted in both places, but I would like the archived to match as well. Review collected by and hosted on G2.com.

Response from Otto B of Front

Hi Amber, thank you for updating your review and for the continued love for Front! It's awesome to hear you and your team tackled a 40,000+ email backlog in just a month. That's seriously impressive.

On the archive sync with Gmail, that's a fair point and something we've heard from other users too. We'll make sure this feedback gets to our product team. In the meantime, we appreciate you sticking with us!

Thanks for being such a great advocate for Front.

AP
Angie P.
Carrier Sales Northeast & Canada
Mid-Market (51-1000 emp.)
"Colaborative and easy to understand"
4.5/5
What do you like best about Front?

I like that everyone has a lot of visibility. Tags, notes and the rules are the parts I find the most useful Review collected by and hosted on G2.com.

What do you dislike about Front?

Several things:

1. If someone from a different thing archives an email, then even if you add an email from a team member, they will never get to see the email... We have lost orders from customers because of this kind of human mistakes.

2. Sometimes, when the teams are returning emails to the first person involved, Front is not so good at actually showing it.

3. If someone is out of the office, as it is distributed randomly, the other members are not aware unless they open that partner inbox. (maybe it's because of the rules) Review collected by and hosted on G2.com.

Karl Devoe G.
KG
Karl Devoe G.
Senior Customer Support
Mid-Market (51-1000 emp.)
"Front’s Intuitive, Easy-to-Use Interface"
4.5/5
What do you like best about Front?

I really like Front’s interface and how easy it is to use. It feels intuitive and straightforward. Review collected by and hosted on G2.com.

What do you dislike about Front?

I don’t like the contrast changes they made to dark mode a few months ago. It feels like it strains my eyes a bit more now, and it’s less comfortable to use for longer periods. Review collected by and hosted on G2.com.

Response from Otto B of Front

We're glad to hear that you find Front's interface intuitive and easy to use overall. We appreciate your feedback about the contrast changes in dark mode, and we'll take it into consideration for future updates!

Verified User in Health, Wellness and Fitness
AH
Verified User in Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Transparent Collaboration and Seamless Client Work Linking"
5/5
What do you like best about Front?

Ability to add colleagues into your work at any stage for feedback/assistance. Transparency when sharing work. All stages of work for a client linked. Review collected by and hosted on G2.com.

What do you dislike about Front?

There's not a lot I dislike. When new to Front (and a little old school in my use of newer tech and software), it took a minute to learn, but it wasn't hard. Especially with the use of Front Academy. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thanks for the kind words! You're right that Front can take a little effort to get accustomed to, but I'm glad to hear that the available resources helped you in your journey.

Heather N.
HN
Heather N.
Mid-Market (51-1000 emp.)
"Efficient Email Management with Minor Glitches"
4.5/5
What do you like best about Front?

I like that Front is easy to use and makes searching through old emails simple. I find the feature to merge emails into one thread very helpful. It really boosts my efficiency and helps me locate things in a timely manner. Review collected by and hosted on G2.com.

What do you dislike about Front?

We have issues with the 'reply to' button in certain mailboxes not populating the sender's information, which slows things down. It's only affecting one mailbox, and we have not been able to determine why it does not auto-populate the customer's email address when we reply to their email. So we have to copy and paste their email address each time when sending an email, which impacts performance. Review collected by and hosted on G2.com.

Response from Otto B of Front

Hi Heather, thanks so much for sharing your experience with Front! It's great to hear that email search and thread merging are helping you stay efficient and organized.

Really sorry to hear about the reply-to issue in that one mailbox. That's definitely not the experience we want you to have. Since it's isolated to a single mailbox, our support team should be able to take a closer look at the configuration and help sort it out. If you haven't already, feel free to reach out to us at support@front.com and we'll dig into it with you.

Thanks again for the feedback, we really appreciate it!

Verified User
G
Verified User
Mid-Market (51-1000 emp.)
"Great for Team Collaboration and Client Context"
5/5
What do you like best about Front?

I like that Front gives our team visibility across client conversations, past campaigns and inboxes. We can tag coworkers into threads and resolve issues in realtime, quickly understanding context without digging through separate channels or old email chains. It's been especially helpful for client management; access to past convos help us understand how a client operates, what communication style works best, and whether a new opportunity is worth re-engaging. Reminders and snooze help keep projects moving. Front works well for our team because it lets us collaborate across functions, move faster on responses, and apply learnings from past clients to current work. Review collected by and hosted on G2.com.

What do you dislike about Front?

Front works well overall, but it took some time to learn how to use it effectively. It probably took a month before I felt confident with its full capabilities. At scale, the volume of threads/inboxes can feel overwhelming. Would be helpful to have stronger ways to organize/surface/prioritize high-volume conversations. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thanks for sharing how Front is helping you and your team connect and collaborate to help your customers! The app does take a bit of time to get used to all the various features and to build your workflows, we do our best to streamline things, but we know there are always improvements to make! If you have any particular ideas on how we can help your team surface those urgent situations better, we'd love to hear them in our Product Ideas Portal: https://front.ideas.aha.io/

Verified User in Leisure, Travel & Tourism
CL
Verified User in Leisure, Travel & Tourism
Enterprise (> 1000 emp.)
"Collaborative Email Made Easy with Front"
4.5/5
What do you like best about Front?

What I like best about Front is how it makes communication collaborative without losing the familiarity of email. Instead of messages sitting in individual inboxes, teams get shared visibility, clear ownership, internal comments, and workflows that help them respond faster and more thoughtfully. Review collected by and hosted on G2.com.

What do you dislike about Front?

One downside of Front is that it can take some time to set up properly and get the whole team using it consistently. If your workflows aren’t clearly defined from the start, shared inboxes can quickly become noisy, cluttered, or confusing. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thank you for such a thoughtful and well-articulated review, we really appreciate you taking the time!

It's brilliant to hear that Front's shared visibility, internal comments, and clear ownership have made collaboration feel natural without losing the familiarity of email. And the benefits you've described, faster response times, better visibility, and a more consistent customer experience, are exactly what we set out to deliver.

We also take your point on setup seriously. You're absolutely right that Front works best when workflows are clearly defined from the start, and we know that getting a whole team aligned takes effort. If you haven't already, our onboarding resources and support team are there to help make that process as smooth as possible, feel free to reach out at support@front.com.

Thanks again for being a Front customer!

Víctor Daniel A.
VA
Víctor Daniel A.
Support Engineer
Mid-Market (51-1000 emp.)
"Front Makes Multichannel Support and Team Collaboration Effortless"
5/5
What do you like best about Front?

Front makes it easy to manage conversations across different channels without losing context. The shared inbox setup works well for team collaboration, and internal comments help keep communication aligned without spamming the client. It’s also pretty intuitive to use once you get used to it, which helps a lot in fast-paced support environments. Review collected by and hosted on G2.com.

What do you dislike about Front?

Some workflows can feel a bit limited or rigid, especially when handling more complex cases or high volumes. Search and filtering could be more reliable, and performance can slow down when handling large threads or multiple inboxes. Also, certain features feel a bit hidden or not as flexible as they could be. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thanks so much for your feedback! We're constantly striving to be better, so your suggestions are invaluable!

Julio C.
JC
Julio C.
Mid-Market (51-1000 emp.)
"Intuitive and Efficient for Customer Support"
5/5
What do you like best about Front?

I like that the Front is very intuitive and allows me to leave notes and assign cases to my colleagues. It also allows me to see a client's information when they call or send an email, which helps me a lot to perform my job well. The Front is very comprehensive and allows integration with other software, making the work easier for those who work in customer support. Review collected by and hosted on G2.com.

What do you dislike about Front?

I think what could be improved in the Front is when I receive calls, somehow the Front could do the closed caption of the call and save it, because often clients speak quickly and it would be nice to have the call recorded in note form for support purposes. Review collected by and hosted on G2.com.

Response from Otto B of Front

Thanks for your review, Julio!