FormAssembly Features
User Interface Design (4)
WYSIWYG Editor
As reported in 22 FormAssembly reviews. Provides the ability to drag-and-drop elements into the application to customize interface.
Customized Branding
As reported in 23 FormAssembly reviews. Provides tools for inserting brand logos, colors, quotes, and other proprietary content.
App Templates
As reported in 21 FormAssembly reviews. Provides base-level application templates to build atop and customize for specifc users and actions.
Workflow Management
Allows the creation ofpage sequences, forms, and libraries for users navigating the application. 18 reviewers of FormAssembly have provided feedback on this feature.
Data Control (6)
Data Migration
Lets users add data from existing sources when creating the initial application or changing data sources. 17 reviewers of FormAssembly have provided feedback on this feature.
Data Synchronization
Based on 19 FormAssembly reviews. Continuously updates data as users or external data sources are edited.
Data Security
As reported in 20 FormAssembly reviews. Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data.
Data Migration
As reported in 14 FormAssembly reviews. Lets users add data from existing sources when creating the initial application or changing data sources.
Data Synchronization
Continuously updates data as users or external data sources are edited. 20 reviewers of FormAssembly have provided feedback on this feature.
Data Security
Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data. This feature was mentioned in 20 FormAssembly reviews.
Publishing (3)
Application Deployment
Based on 20 FormAssembly reviews. Releases the application for access on desktop or mobile devices.
Platform Compatibility
Lets users build cross-platform applications or provide specific templates for different device types. This feature was mentioned in 23 FormAssembly reviews.
Lifecycle Management
Based on 18 FormAssembly reviews. Provides ability to manage application and maintenance from build, throughout the release, and until it's deactivation.
Lead Monitoring (2)
Features
Based on 34 FormAssembly reviews and verified by the G2 Product R&D team. Provides features to create and manage lists of potential customers
Performance
Based on 33 FormAssembly reviews and verified by the G2 Product R&D team. Monitors form’s performance and contribution to the sales pipeline
Data Capture (4)
Mobile
Based on 30 FormAssembly reviews and verified by the G2 Product R&D team. Records leads using different types of devices
Websites
Based on 38 FormAssembly reviews and verified by the G2 Product R&D team. Captures form submissions from existing forms on websites or landing pages
Social Media
Based on 17 FormAssembly reviews and verified by the G2 Product R&D team. Captures leads across social media channels
Data
Based on 35 FormAssembly reviews and verified by the G2 Product R&D team. Captures measurable, real customer data gathered directly from a website
Analytics (2)
Export/Import
Based on 34 FormAssembly reviews and verified by the G2 Product R&D team. Exports and imports lead data to and from various formats like plain text, spreadsheets, etc.
Reporting
Based on 31 FormAssembly reviews and verified by the G2 Product R&D team. Supports basic data reporting which includes user engagement analysis, entry and exit statistics, referrer information, etc.
Customization (8)
Forms
Based on 43 FormAssembly reviews and verified by the G2 Product R&D team. Creates custom lead capture forms for specific uses, such as an e-book download or email newsletter
Personalization
Based on 43 FormAssembly reviews and verified by the G2 Product R&D team. Changes colors, calls to action, or form length to personalize lead capture
Templates
Based on 37 FormAssembly reviews and verified by the G2 Product R&D team. Provides pre-configured templates that can be customized by users
Integration
Based on 41 FormAssembly reviews and verified by the G2 Product R&D team. Integrates with sales and marketing software solutions to transfer lead data between them
Custom Fields
Allows users to add custom fields to forms that aren't already on the templates This feature was mentioned in 89 FormAssembly reviews.
Conditional Logic
Enables forms to hide or show certain fields based on respondents' answers 92 reviewers of FormAssembly have provided feedback on this feature.
Multi-page Forms
As reported in 85 FormAssembly reviews. Allows users to create forms with more than one page
Design
Based on 91 FormAssembly reviews. Gives users the ability to customize the design of forms (e.g. logo, brand colors, fonts, etc.)
Survey Management (4)
Survey Builder
As reported in 55 FormAssembly reviews. Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor
Question Types
Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings This feature was mentioned in 61 FormAssembly reviews.
Templates
As reported in 47 FormAssembly reviews. Offers pre-built templates for creating surveys with different audiences or use cases
Survey Distribution
As reported in 49 FormAssembly reviews. Provides tools for distributing surveys through email, SMS, social media, etc.
Survey Customization (4)
Branching/Skip Logic
Helps create more intelligent surveys based on respondent's actions and answers This feature was mentioned in 57 FormAssembly reviews.
Branding
Allows users to customize survey colors, logos, and URLs to match company branding This feature was mentioned in 58 FormAssembly reviews.
Multimedia Support
As reported in 43 FormAssembly reviews. Ability to embed videos, photos, or other rich media
Multilingual Surveys
Based on 27 FormAssembly reviews. Allows for creation of surveys in different languages and advanced survey translation
Survey Insights (4)
Reporting & Analytics
As reported in 48 FormAssembly reviews. Provides tools to visualize and analyze data
BI Tools Integration
Allows integration with third -party reporting and business intelligence applications This feature was mentioned in 25 FormAssembly reviews.
Data Exporting
Allows users to export reports from the product into an .xsl, .csv, or .pdf file This feature was mentioned in 56 FormAssembly reviews.
Permissions
Allows administrators to set permissions on viewing, filtering, or sharing survey results 41 reviewers of FormAssembly have provided feedback on this feature.
Functionality (2)
Customized Branding
As reported in 25 FormAssembly reviews. Provides tools for inserting brand logos, colors, quotes, and other proprietary content.
Application Templates
Provides base-level application templates to build atop and customize for specifc users and actions. This feature was mentioned in 23 FormAssembly reviews.
Additional Functionality (4)
Embedded Forms
Based on 76 FormAssembly reviews. Enables forms to be embedded onto a website without having to create code from scratch
Offline Capability
As reported in 44 FormAssembly reviews. Can used without an internet connection
Notifications
Sends notifications when a completed form is recieved This feature was mentioned in 83 FormAssembly reviews.
Payments
As reported in 52 FormAssembly reviews. Contains integrations with payment processors, enabling users to accept payments through forms
Agentic AI - Drag and Drop App Builder (3)
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Lead Capture (2)
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - No-Code Development Platforms (3)
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Salesforce AppExchange Apps (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Survey (3)
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





