The certainty of properly complying with the GDPR and user consent. Unlike our in-house CMP, finally some figures on the opt-in and opt-out rates of our sites. Interesting to be able to customize the CMP. Review collected by and hosted on G2.com.
The implementation was complicated to manage: it required a lot of time and there was data loss due to a conflict between the consent mode and the IAB model. Some elements of the back office are complex to handle, requiring checking or unchecking certain items in multiple places. Review collected by and hosted on G2.com.



