
I really like how self serve the platform is, and how simple it is. Whether it's building campaigns, uploading creative, or building segments in their Data Studio, the customer support articles, and information bubbles along the way tell you everything you need to know. I often find that I don't even need them beacuse the platform is pretty intuitive. I use Terminus about monthly to launch new 1:1 campaigns, and it's been very easy to implement. Review collected by and hosted on G2.com.
I wish that the creative upload requirements weren't so persnickety. There's a lot of specific requirements even for just file names that feel unnecessary and can trip me up in the process. I also feel like the reporting is not as intuitive as it could be. Review collected by and hosted on G2.com.
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