Cloudinary Reviews (221)

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Cloudinary Reviews (221)

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4.4
221 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and dynamic image transformations, which streamline media management and enhance workflow efficiency. The platform's ability to optimize images automatically and provide quick access to assets is highly valued, making it a reliable choice for teams. However, some users note that the UI can be clunky, which may hinder navigation and overall user experience.

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Cody S.
CS
Cody S.
Store Manager / Marketing Lead
Mid-Market (51-1000 emp.)
"Powerful Search, A Single Source for Content"
4/5
What do you like best about Cloudinary?

I like how easy it is to search for files in Cloudinary. I can use it not only as a data resource, but also as a source of inspiration when using more generic terms. It does a great job at searching not only specific search terms, but parts or phrases that are similar. I appreciate the creation date filters, as I can see exactly what the teams are working on day-to-day. I also use the file type filter often to make sure I am getting the highest possible quality resources for the type of content I am creating that day. I appreciate the ability to quickly preview hundreds of files and view the full-size files quickly. Other platforms did not allow us to have such a macro and micro scope of content. It solves the problem of needing multiple programs and resources to host files, and our creative, marketing, design, and all of our teams use it as a single source of content. After we switched from our internal file server, it was much easier to see the content as a thumbnail size, and users could stay logged in instead of constantly re-logging into our system. The initial setup was quite easy. The login system is straightforward and easy to set up new employees and new teams with the content on day one. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

One area Cloudinary could improve is previewing videos from the site itself. To preview long videos, it can't be done quickly. I recently tried to watch a video made by the marketing team that was about 14 minutes, and it took time to load the preview. It was actually faster to download it than it was to wait for the preview to prepare. I did not cause any massive delays, but it did take a few extra steps. I think lower-res previews would be very helpful when browsing for videos and quickly being able to understand if the video can be useful to the business. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"Smooth, User-Friendly Asset Management with Helpful AI Features"
4/5
What do you like best about Cloudinary?

I find Cloudinary's user-friendly interface extremely helpful when attempting to find and organize a SKU. It allows my organization to neatly organize files in a structure that makes sense. I don't handle accounts for my business and therefore don't deal with pricing, so I cannot speak on the subject. Cloudinary integrates perfectly into my organizations workflow, letting us easily add images to the website. I was onboarded by my organization, but Cloudinary was easy to pick up and understand. I have experienced nothing but smooth performance and accurate search results. Cloudinary's AI features are also helpful for workflow. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

I have not experienced many issues other than slight search accuracy problems, but this is due to a SKU not being available in my organizations specific cloudinary structure. Review collected by and hosted on G2.com.

Sagar K.
SK
Sagar K.
SEO Analyst
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Effortless Image & Video Optimization with Flexible URL Transformations"
4/5
What do you like best about Cloudinary?

What I like most about Cloudinary is how it removes a lot of the messy work around images and videos without feeling heavy. Upload once, and resizing, compression, and format changes just happen through simple URLs, which feels surprisingly flexible. It also handles edge cases well, like optimizing for slow networks or different devices. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

Pricing can become confusing once you move beyond basic usage. From my personal experience, transformations and bandwidth are harder to predict than expected. Review collected by and hosted on G2.com.

Response from Eugene Musebe of Cloudinary

We're glad to hear that you find Cloudinary's URL transformations flexible and easy to use for optimizing images and videos. We strive to provide a seamless experience for our users.

Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Reliable Asset Management: Update Images Without Developers, Strong 3D File Support"
5/5
What do you like best about Cloudinary?

I love that we can structure and upload files in a way that aligns with our needs. We can reliably update assets so our apps remain dynamic when fetching images, and our team can change images without involving a developer. We also appreciate the support for multiple files, which has been valuable while working with 3D models. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

The UI for configuring transformations could be a bit cleaner; it feels overwhelming at first. Review collected by and hosted on G2.com.

Verified User in Fund-Raising
AF
Verified User in Fund-Raising
Enterprise (> 1000 emp.)
"Well-Documented, User-Friendly API with the Image Storage Features We Need"
4/5
What do you like best about Cloudinary?

The API is well documented and user friendly, and the capabilities it provides are what I'd want from an image cloud storage provider. It's also reliable and performant, working really well even at a high scale. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

I feel like the UI is a little janky; it sometimes feels not entirely clear what's happening behind the scenes, and navigating a large collection can be a little bit clunky, but overall it's still quite usable. Review collected by and hosted on G2.com.

Danielle P.
DP
Danielle P.
Content Manager
Leisure, Travel & Tourism
Mid-Market (51-1000 emp.)
"Efficient asset management, but a lot of add-on subscriptions required"
4/5
What do you like best about Cloudinary?

I like that Cloudinary provides a central storage point for all our assets, making it easier for everyone to access them at all times. I appreciate the various upload transformations available, ensuring a consistent look, feel, and size for our hotel images. The interface is really easy to use, and the folder search functionality makes finding things straightforward - we use it all day every day.

I enjoy the additional features, including media flows that streamline image processing, and the video player, which delivers video assets in a more aesthetically pleasing manner than the previous YouTube player, and uses smart technology to reduce the time it takes for pages with video on to load. The initial setup was very easy, with a team member assigned to help us get the best out of the product. The client support team have also worked with us closely to unlock new ways of working. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

A lot of the fantastic features available aren't included in the plan we have, meaning you can incur extra costs that make it more difficult to get a return on your investment in the product. Review collected by and hosted on G2.com.

Response from Eugene Musebe of Cloudinary

We're glad to hear that you find Cloudinary efficient for asset management and that it has helped streamline your image processing and video delivery. We understand your concern about add-on subscriptions, and we continuously review our plans and features to provide the best value for our customers.

Verified User in Graphic Design
UG
Verified User in Graphic Design
Mid-Market (51-1000 emp.)
"Organized, Effortless File Management with Cloudinary"
5/5
What do you like best about Cloudinary?

I really like how organized Cloudinary is. It makes managing files straightforward and helps keep content consistent, which is especially useful when you’re working with a large team. Additionally, uploading files is easy and takes no time. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

I think the search bar could use some improvement. Whenever I’m trying to find an image, it only shows up if I type the exact file name. Review collected by and hosted on G2.com.

Natalie H.
NH
Natalie H.
Client Support Representative
Mid-Market (51-1000 emp.)
"Effortless Media Management, Lightning-Fast Performance"
5/5
What do you like best about Cloudinary?

I truthfully just love the product and the functionality. I think that it truly helps my day to day life so much. I love that you can do so much with it besides just uploading the files. I've uploaded so many, and every single one has just loaded so smoothly. I really appreciate what it has to offer. I like using the embedded URL link because sometimes we are required to embed elements on our user's website. So having that directly integrated where it provides the embed code for you is super helpful. The initial setup was super easy, very straightforward, and very simple. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

I think sometimes the drop downs could be a tiny, tiny bit confusing whenever you're going to share or export a photo or video. I think maybe just concise the list a little bit, would help. Review collected by and hosted on G2.com.

Response from Eugene Musebe of Cloudinary

Thank you for sharing your positive experience with Cloudinary! We're glad to hear that our platform has been easy to use and has provided smooth uploading and embedding capabilities. We appreciate your feedback and look forward to continuing to support your media management needs.

Verified User
G
Verified User
Enterprise (> 1000 emp.)
"AI Tagging Boosts Image Search, Video Delivery Needs Work"
4/5
What do you like best about Cloudinary?

I like the way we can use AI to search for images with the automatic tagging. The automatic tagging is the one that really helps us, because we used to work with SharePoint folders where we could only search for the file name, and now we can actually search for what is in the image. So it makes sure that our marketing teams can find images quicker than before. I also like the automations where we can edit metadata fields that flow into our PIM system, to link images to products, for example. And I like the easy edit mode, and the standard compress modes make sure that images are delivered correctly across all platforms. For us, Cloudinary solves the problem of consistency and brand consistency, but also quality, because we work with a lot of marketing people in a lot of different regions. It makes sure that all the images and videos we use are delivered in a qualitative way, and that they're all consistent and on brand. The setup was good too, they managed to take care of the migration of all our SharePoint libraries for us. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

{"I think delivering videos to a digital platform is more difficult.","Creating our own video player and making sure that it plays correctly is more challenging for us.","The only thing that would have helped us more is if we could have a better view of what the end product would have looked like. It was all very technical from the start, which was more difficult for us."} Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
"Intuitive and efficient, images are quickly brought into the appropriate format"
4/5
What do you like best about Cloudinary?

I mainly use Cloudinary for product images that I need to upload, and I find it easier to find the images because they are already available in the appropriate format. I like the interface and I am very satisfied with the Visual Search function. Additionally, the initial setup of Cloudinary was very easy and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Cloudinary?

There are many functions that I actually don't use at all. You have to read up and get into it first, because it seems a bit complicated at the beginning and can therefore be rather off-putting. Review collected by and hosted on G2.com.