Circles is an advanced golf performance platform designed to help players of all levels achieve their goals more efficiently. By leveraging artificial intelligence and machine learning, Circles analyzes on-course data to provide personalized insights, training plans, and course strategies. Trusted by numerous Tour players worldwide, Circles offers a comprehensive suite of tools to enhance every aspect of a golfer's game. Key Features and Functionality: - Auto Shot Collection: Automatically records and stores every shot played using the Apple Watch app, ensuring accurate data collection with minimal effort. - Performance Insights: Curates vast amounts of on-course data to outline strengths, areas for improvement, and development opportunities. - Coach Connect: Provides automatic round and practice reports, facilitating seamless communication and collaboration between players and their coaching teams. - Optimized Training: Identifies key focus areas and offers personalized practice goals, ensuring that every practice session contributes effectively to performance improvement. - Course Strategy: Utilizes mathematical modeling to create bespoke plans, enabling players to navigate courses in the most statistically optimal way. Primary Value and Solutions Provided: Circles addresses the challenge of identifying and focusing on the most impactful areas for improvement in a golfer's game. By delivering clear, actionable insights and tailored training plans, it empowers players to optimize their practice sessions and on-course strategies. This targeted approach leads to accelerated skill development and lower scores, helping golfers achieve their performance goals more effectively.