Cello Reviews & Product Details

Getting the referral widget live inside our product took less time than I expected; a few lines of code and users could start sharing right from within the app. I love that it catches them at the right moment, when they’re already getting value. Payouts go straight to their PayPal or Venmo without me doing anything; it just runs. Review collected by and hosted on G2.com.

Honestly, I wish there were more reward options available right now. My users would respond really well to gift cards or discount-based rewards, but those are still listed as coming soon. I’m working around it for now, but it’s something I’m looking forward to seeing added. Review collected by and hosted on G2.com.

I've been using Cello for the past few months, and I like how it makes referral management easier. Earlier, tracking who referred a customer, monitoring conversions, and keeping reward records organized took extra effort. Cello brings these activities together and gives me a clearer picture of how referrals contribute to customer growth. The analytics are also helpful for understanding how the program is performing. Review collected by and hosted on G2.com.

The initial setup and integrations can take some time to understand, especially when connecting Cello with an existing product. I'd also like more flexibility when customizing the referral experience to match our product and branding. Review collected by and hosted on G2.com.

We’ve used Cello for more than a year to run our partner referral program at Salesforge. Before that, we tracked referrals and handled payouts manually. What I like most is that the busywork is automated now. Referrals are attributed to customers through our Stripe and Chargebee integration, and rewards are calculated and paid out without anyone on our team chasing them. Review collected by and hosted on G2.com.

Some customization still depends on Cello’s team. When we want to change certain setup or campaign settings, we go through them rather than adjusting it ourselves. It’s not a dealbreaker, but more self-serve control would make day-to-day changes faster. Review collected by and hosted on G2.com.

I like how Cello makes referral management easier by keeping referrers, conversions, and rewards organized in one place. It takes less effort to keep track of them, and I can see directly how referrals contribute to customer growth instead of piecing it together myself. Review collected by and hosted on G2.com.

I find Cello’s pricing a bit steep for a smaller team, especially when we’re just getting started. A lighter, more flexible entry plan for teams starting their first referral program would make it easier for me to recommend. Review collected by and hosted on G2.com.

As a head of marketing, finding efficient tools that streamline our operations and enhance our marketing strategies is crucial. Cello has been significantly reducing customer acquisition costs through its referral platform. The implementation was fast, and the platform required almost zero maintenance, allowing us to focus more on strategy and less on technical details.

Cello's platform has substantially impacted our marketing efforts. It has made our referral process more effective, turning our users into a robust growth channel.

Moreover, Cello's support has been nothing short of human and caring. They are continuously helping us optimize our referral programs and improve performance metrics. Review collected by and hosted on G2.com.

While Cello’s dashboards could use some enhancements for an even smoother user experience, e.g. by allowing customer filters and more customisation, based on our interaction of far, I am confident that their dedicated team will address these improvements. Review collected by and hosted on G2.com.

We and our users absolutely love how simple and easy it is to use Cello. All they have to do is hop into their Shore account, grab the referral widget, and share the link with their colleagues on social media or mobile platforms. The rewards just flow smoothly afterward. It's really a breeze for everyone involved, making it super user-friendly. Review collected by and hosted on G2.com.

Adding more ways to cash out would be super helpful. Offering users more rewards to choose from would make the program even cooler. Review collected by and hosted on G2.com.

Easy to use and intuitive platform, customer support is excellent, fast and reliable. I cannot say anything about the "ease of implementation" as I am on the business side, but what I heard from the tech team, it seemed very smooth and straightforward.

PLUS Side: Added service for Partners/Affiliates due to monitoring and dashboard capabilities. Review collected by and hosted on G2.com.

SSO sometimes seems buggy as clients struggle signing in with it, however the team is always fast in providing alternatives.

Invoicing: It is only possible to receive an invoice a day, not a collected invoice for the whole month. This makes life tough for finance departments, but I was assured that the team is updating this right now. Review collected by and hosted on G2.com.

super fast implementation and not a lot of development resources needed. Easy to handle interface. Product just WORKS and helps us grow our business organically. We now roll out the second big function (affiliate) with them. Review collected by and hosted on G2.com.

Nothing. We collaborate great and provide feedback to shape potential new functionalities. hats off. Review collected by and hosted on G2.com.

Cello's onboarding process and support is top-notch. They are highly responsive, professional, and innovative, and truly partner with their clients. Their success-based pricing model has allowed us to scale our referral program while maintaining efficient metrics, which has been a major benefit to our business. We appreciate their commitment to our success and the high level of service they provide. Review collected by and hosted on G2.com.

While Cello currently only allows for private payouts as a reward option, we would love to see additional reward choices such as donations or in-product discounts in the future. These options would provide added flexibility and allow us to tailor our referral program to the needs and preferences of our users. Review collected by and hosted on G2.com.

It provides a simple solution for exactly what we need. The team are also very responsive to new feature requests Review collected by and hosted on G2.com.

Because it is relatively new some of the behind the scenes processes are still manual vs all automated in the software itself Review collected by and hosted on G2.com.