# Cello vs Get The Referral Comparison

| | Cello | Get The Referral | 
|---|---|---|
| **Star Rating** | 4.9 out of 5 | 4.0 out of 5 | 
| **Total Reviews** | 32 | 12 | 
| **Largest Market Segment** | Small-Business (62.5% of reviews) | Small-Business (75.0% of reviews) | 
| **Entry Level Price** | $200.00 Per Month | No pricing available | 


---
## Ratings Comparison
| Rating | Cello | Get The Referral | 
|---|---|---|
  | **Meets Requirements** | 9.0 (27 reviews) | 7.5 (6 reviews) | 
  | **Ease of Use** | 9.4 (29 reviews) | 6.9 (7 reviews) | 
  | **Ease of Setup** | 9.2 (18 reviews) | 7.2 (6 reviews) | 
  | **Ease of Admin** | 9.0 (14 reviews) | 8.7 (5 reviews) | 
  | **Quality of Support** | 10.0 (27 reviews) | 7.2 (6 reviews) | 
  | **Has the product been a good partner in doing business?** | 10.0 (14 reviews) | 8.7 (5 reviews) | 
  | **Product Direction (% positive)** | 10.0 (28 reviews) | 5.3 (5 reviews) | 

---
## Pricing

### Cello

#### Entry-Level Pricing

Plan: User Referrals - Grow

Price: $200.00 Per Month

Description: Test and grow the channel


Key Features:
- Up to 50k referral ARR
- All features
- All integrations

[Browse all 7 editions](https://www.g2.com/products/cello/pricing)

#### Free Trial

No

### Get The Referral

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Loyalty Management

| Product | Score | Reviews |
|---|---|---|
| **Cello** | 9.1/10 | 9 |
| **Get The Referral** | N/A | N/A |

#### Loyalty Experience

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Loyalty Engine** | 9.6 (8 reviews) | Not enough data | 
| **Rewards** | 9.8 (8 reviews) | Not enough data | 
| **Membership** | 9.0 (7 reviews) | Not enough data | 
| **Personalization** | 8.8 (8 reviews) | Not enough data | 
| **Gamification** | 9.0 (8 reviews) | Not enough data | 
| **Loyalty Cards** | 9.3 (7 reviews) | Not enough data | 

#### Loyalty Platform

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Communication Tools** | 9.2 (6 reviews) | Not enough data | 
| **Customer Relationship Management (CRM)** | 8.3 (6 reviews) | Not enough data | 
| **Loyalty Analytics** | 8.6 (7 reviews) | Not enough data | 
| **Localization** | 10.0 (6 reviews) | Not enough data | 
| **Integrations** | 8.3 (6 reviews) | Not enough data | 
| **Gift Card Management** | Not enough data | Not enough data | 
| **Membership Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Rewards Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 

#### Agentic AI - Loyalty Management

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Customizable Templates** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Transaction History** | Not enough data | Not enough data | 
| **SMS Marketing** | Not enough data | Not enough data | 
| **Referral Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Customer Surveys** | Not enough data | Not enough data | 
| **Member Portal** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Client Portal** | Not enough data | Not enough data | 
| **Loyalty Program** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Customer History** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Point of Sale (POS)** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Customer Activity Tracking** | Not enough data | Not enough data | 

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Cello** | N/A | N/A |
| **Get The Referral** | N/A | N/A |

#### Agentic AI - Customer Advocacy

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cello | Get The Referral | 
|---|---|---|
| **AI Copilot** | Not enough data | Not enough data | 
| **Email Alerts** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Widgets** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Pre-Approved Content Library** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Customer Advocacy** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Employee Advocacy** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Email Distribution** | Not enough data | Not enough data | 
| **Nonprofit Advocacy** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **Customer Engagement** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Incentive Management** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customer Accounts** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Community Management** | Not enough data | Not enough data | 
| **Rewards Management** | Not enough data | Not enough data | 
| **Gift Card Management** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Social Engagement** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Loyalty Program** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Rewards Program** | Not enough data | Not enough data | 
| **Advocate Management** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Referral Tracking** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | 
| **Reference Request Automation** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Nomination Tracking** | Not enough data | Not enough data | 
| **Task Scheduling** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Reference Usage Tracking** | Not enough data | Not enough data | 
| **Audio References** | Not enough data | Not enough data | 
| **For Sales/Marketing** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Video References** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 
| **Program Notices** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Customer Activity Tracking** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Referral Templates** | Not enough data | Not enough data | 
| **For Customer Referrals** | Not enough data | Not enough data | 
| **For Employee Referrals** | Not enough data | Not enough data | 
| **Lead Engagement** | Not enough data | Not enough data | 
| **Fraud Detection** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Cello** | N/A | N/A |
| **Get The Referral** | N/A | N/A |

#### Analysis

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Application Attribution** | Not enough data | Not enough data | 
| **Campaign Analysis** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 

#### Campaigns

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Proximity Marketing** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Email Campaigns** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Location-Based Marketing** | Not enough data | Not enough data | 
| **SMS Marketing** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Mobile Alerts** | Not enough data | Not enough data | 

#### Engagement

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Coupons and Promotions** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 

#### Platform

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Optimization** | Not enough data | Not enough data | 
| **Integrations - Mobile Marketing** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Visual Analytics** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Landing Pages/Web Forms** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Text-to-Win** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Coupons** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Cello** | N/A | N/A |
| **Get The Referral** | N/A | N/A |

#### Discovery

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Cello | Get The Referral | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy)

**Unique to Cello (1):** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management)

**Unique to Get The Referral (1):** [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | Cello | Get The Referral | 
|---|---|---|
| **Small-Business** | 62.5% | 75.0% | 
| **Mid-Market** | 37.5% | 25.0% | 
| **Enterprise** | 0% | 0% | 

### By Industry

#### Cello

- **Computer Software:** 53.1%
- **Internet:** 12.5%
- **Venture Capital & Private Equity:** 6.3%
- **Leisure, Travel & Tourism:** 6.3%
- **Information Technology and Services:** 6.3%
- **Financial Services:** 6.3%
- **Consumer Goods:** 3.1%
- **Automotive:** 3.1%
- **Accounting:** 3.1%

#### Get The Referral

- **Construction:** 33.3%
- **Renewables & Environment:** 25.0%
- **Oil & Energy:** 16.7%
- **Publishing:** 8.3%
- **Logistics and Supply Chain:** 8.3%
- **Accounting:** 8.3%

---
## Alternatives

### Alternatives to Cello

- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2404 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4205 reviews)
- [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) — 4.6/5 stars (1577 reviews)
- [NiceJob](https://www.g2.com/products/nicejob/reviews) — 4.8/5 stars (419 reviews)
- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (646 reviews)
- [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (612 reviews)
- [Smile.io](https://www.g2.com/products/smile-io/reviews) — 4.6/5 stars (456 reviews)
- [Okendo](https://www.g2.com/products/okendo/reviews) — 4.7/5 stars (436 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4629 reviews)

### Alternatives to Get The Referral

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4205 reviews)
- [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) — 4.4/5 stars (396 reviews)
- [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) — 4.1/5 stars (3149 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4629 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2404 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1689 reviews)
- [Attentive](https://www.g2.com/products/attentive/reviews) — 4.5/5 stars (1483 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1415 reviews)
- [Textedly](https://www.g2.com/products/textedly/reviews) — 4.6/5 stars (1404 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1237 reviews)

---
## Top Discussions

### Cello

No discussions available for this product.

### Get The Referral

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/cello-vs-get-the-referral)