Butter CMS Features
Content (9)
Content Authoring
As reported in 57 Butter CMS reviews. Drafting and publishing content is intuitive and non-technical.
Rich Text Editor
Formatting content is straight-forward and painless. This feature was mentioned in 56 Butter CMS reviews.
Versioning
Keep track of incrementally changing versions of the same content. 50 reviewers of Butter CMS have provided feedback on this feature.
Plug-ins/Widgets/Apps
As reported in 41 Butter CMS reviews. Available gadgets and modules suit the needs of your site and are easily incorperated onto the page.
Approval Process
Can easily institute an approval routing process between authors and editors. 40 reviewers of Butter CMS have provided feedback on this feature.
Content Scheduling
Based on 47 Butter CMS reviews. Easily schedule content to be published at a certain time and in a certain order.
Asset Management
System allows the storage and management of rich media files. This feature was mentioned in 55 Butter CMS reviews.
Internal Search
Able to search your content based on keyword, metadata, tags, etc. 56 reviewers of Butter CMS have provided feedback on this feature.
Content Repository
Based on 55 Butter CMS reviews. Content--both published and yet-to-be published--can be intuitively managed, edited, tagged, approved, and stored.
Design (4)
Breadth of Pre-Built Templates
Based on 47 Butter CMS reviews. The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your webpages' needs.
Mobile
Effective mobile templates are available and easily customizable. 49 reviewers of Butter CMS have provided feedback on this feature.
Branding/Themes
As reported in 46 Butter CMS reviews. Consistent design elements across sites (including personalized brand components) unites webpages into a coherent online presence.
Customization
Based on 54 Butter CMS reviews. The visual appearance of webpages can be easily customized to fit your site’s needs.
Platform (8)
User Community
As reported in 45 Butter CMS reviews. The system has a large and interactive community of users.
SEO
Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO. 51 reviewers of Butter CMS have provided feedback on this feature.
Flexible Navigation Structures
Able to build out different and multiple taxonomies to store and index content. 52 reviewers of Butter CMS have provided feedback on this feature.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 51 Butter CMS reviews.
Enterprise Scalability
Provides features to allow scaling for large organizations or an expansive web presence. This feature was mentioned in 44 Butter CMS reviews.
Internationalization
Enables users to view and interact with the same content in multiple languages. This feature was mentioned in 39 Butter CMS reviews.
Dashboards and Reports
As reported in 38 Butter CMS reviews. Access pre-built and custom reports and dashboards.
API / Integrations
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. 52 reviewers of Butter CMS have provided feedback on this feature.
Analytics (8)
Web Analytics
Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence.
Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best.
Audience Insights
Helps users understand audience demographics and evaluate visitor behavior.
Reports & Dashboards
Create reports and dashboards to analyze results of campaigns.
Personalization
Streamlines personalization by integrating customer data repositories into systems that deliver content.
Marketing Automation
Handles broad-reaching marketing orchestration by pulling customer data from CRMs and other data repositories to deliver content across multiple channels.
Personalization
As reported in 42 Butter CMS reviews. Offers built-in personalization tools to tailor content to users.
Content Performance
Offers content performance analytics. This feature was mentioned in 46 Butter CMS reviews.
Content Management (3)
Customizable Templated Workflows
Suggested workflows that can be adopted as is or adapted to fit business needs.
Asset Management
System allows the storage and management of rich media files.
Portals and Sites
Able to create user portals and sites.
Design & Development (2)
Low-Code App Development
Provides development environments to allow users to develop applications which automate workflows and business processes with minimal coding.
Self-Service Capabilities
Customers have a route to update account details, payments and information themselves.
Publishing (3)
Automated Publishing
Based on 47 Butter CMS reviews and verified by the G2 Product R&D team. Automatically publishes content at a time set by users.
Multi-language
Based on 38 Butter CMS reviews and verified by the G2 Product R&D team. Can support content being viewed in multiple languages.
AR/VR Capability
Capable of deploying content to AR and/or VR platforms. 23 reviewers of Butter CMS have provided feedback on this feature.
Development (4)
Image Management
Based on 59 Butter CMS reviews and verified by the G2 Product R&D team. Provides limited digital asset management.
Reuseable Content
Based on 51 Butter CMS reviews and verified by the G2 Product R&D team. Uses XML-based content structuring to support reuse of content pieces.
Unlimited Environments
Based on 42 Butter CMS reviews and verified by the G2 Product R&D team. Provides unlimited environments to develop projects.
Form Builder
Provides a built-in form builder. 25 reviewers of Butter CMS have provided feedback on this feature.
Agentic AI - Web Content Management (2)
Cross-system Integration
Works across multiple software systems or databases
Natural Language Interaction
Engages in human-like conversation for task delegation
Agentic AI - Headless CMS (1)
Cross-system Integration
Works across multiple software systems or databases
Agentic AI - Digital Experience Platforms (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





