BrightTALK (Informa TechTarget) Reviews & Product Details

The structure, moderator(s) and networking. Review collected by and hosted on G2.com.

Nothing, I am a speaker for Bright Talk, not using their products per se. Review collected by and hosted on G2.com.

BrightTALK includes everything you need to create a successful webinar and integrates another tool to register new contacts and have the right access to the webinar, for instance using Hubspot. Then your contacts won't miss the links and the right announcements on time to be able to access the webinar. Review collected by and hosted on G2.com.

I think the BrightTALK interface could have an UX update, to look more modern. Review collected by and hosted on G2.com.

BrighTALK allows you to host webinars right from their platform. You have multiple options when choosing to upload media which makes the integration process seamless. Review collected by and hosted on G2.com.

Sometimes BrightTALK can be hard to navigate, but the website has everything you would need. Review collected by and hosted on G2.com.

My events coordinator said it was easy to use with excellent connectivity. Review collected by and hosted on G2.com.

It took us a while to understand the product, but it was worth it. Review collected by and hosted on G2.com.

The interface is super easy to use and the campaigns have driven additional leads to our webinars. Review collected by and hosted on G2.com.

The embed the channel into the website could use some ui/ux work Review collected by and hosted on G2.com.

The ease to get leads is very impressive Review collected by and hosted on G2.com.

It's not possible to create your own campaigns. That's flexibility that could be added Review collected by and hosted on G2.com.

Webinars are promoted to a larger audience through the BrightTalk community. Review collected by and hosted on G2.com.

The lead form is very long and may hurt conversion rates. Review collected by and hosted on G2.com.

I've presented on the BrightTALK platform for many years. The audience reach is excellent and their summits provide a good focus for particular subjects. Their support service is also very helpful. Review collected by and hosted on G2.com.

There isn't much to dislike. Since they updated their platform, it has resolved some of the usability issues I had in the past. Review collected by and hosted on G2.com.

Once I got the hang of posting content and producing talks, I find the platform very intuitive and reliable. I create little 2-week project plans with my clients to produce, promote, analyze, and follow up on talks. Review collected by and hosted on G2.com.

Sometimes I'm concerned that audiences aren't engaged enough- could be my content's fault! But also the fatigue of too many online events / promotions from BrightTALK. Review collected by and hosted on G2.com.

Our marketing team has used BrightTalk as a central part of our inbound and nurturing strategy for 2 years. BrightTalk's interface has been dead simple for our subject matter experts to use, and their team has consistently added new features and capabilities. When we've needed support, their team has also responded rapidly.

The difference between BrightTalk and other webinar platforms is that BrightTalk has worked to build a community around the people who present on its platforms. They want to be the "YouTube of webinars," so they offer recommendation tools designed to bring in newcomers interested in your topic. Review collected by and hosted on G2.com.

The audience-facing interface is kind of ugly. Ditto for their automated email reminders. (Though you do have the ability of turning those off and sending your own messages.)

While we like the recommendation tools, it does bring a lot of randos into our registration lists. If you're using BrightTalk as a lead generation tool, that's not great. BrightTalk does offer vetting / segmentation tools, but those are another (expensive, I'd argue) upcharge. Review collected by and hosted on G2.com.