--- title: Smily (ex BookingSync) Reviews meta_title: 'Smily (ex BookingSync) Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 13 reviews by the users' company size, role or industry to find out how Smily (ex BookingSync) works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 13 scale: '5' date_modified: '2026-07-07' parent_category: name: Real Estate url: https://www.g2.com/categories/real-estate --- # Smily (ex BookingSync) Reviews **Vendor:** Smily, formerly BookingSync **Category:** [Vacation Rental Software](https://www.g2.com/categories/vacation-rental) **Average Rating:** 4.2/5.0 **Total Reviews:** 13 ## About Smily (ex BookingSync) Smily helps vacation rental managers save time and book more. Smily is the all-in-one, AI-reimagined vacation rental software that runs your entire short-term rental business from a single login. Advertise your properties on more than 1,000 websites, including Airbnb, Booking.com, Expedia and Vrbo, then manage every booking, payment, message and task in one place. No more juggling tools. No more double bookings. Smily is the number one PMS and channel manager in France. Over 1,000 managers worldwide run 23,000 properties on Smily, which has facilitated more than €2 billion in bookings for 12 million travelers. On average, managers grow revenue by 40%. Everything you need in one platform: ✅ Property Management System (PMS) ✅ Channel Manager across 1,000+ sites ✅ Direct Booking Website ✅ Unified Inbox ✅ Payment Solutions with automatic, lawyer-reviewed split payouts to owners ✅ Smily AI ✅ Revenue Management ✅ Task Management and Automations ✅ Performance Dashboard and Financial Reports ✅ Dedicated Account Management What makes Smily unique Robust, scalable, and accurate. Smily is engineered to scale from a handful of rentals to thousands without breaking, and it is built on data quality managers can actually trust. As a portfolio grows, small data errors compound and quietly poison reporting and revenue decisions. Smily keeps the numbers right: accurate, consistent across every channel, and reliable at any size. Claire Ripoche, Head of Data at J'affiche Complet, says it best: "No missing data, no incorrect data, no overbookings. It's the only channel manager today where that's the case." Reliable data is the foundation everything else is built on. Open API and MCP access. On top of that unmatched data quality, Smily offers one of the most extensive APIs in the industry, plus native MCP (Model Context Protocol) access. That unlocks deep integrations, custom workflows, and AI agents that can act on clean, trustworthy data. In a world moving to AI, accurate data plus open access is what turns automation into real leverage. Smily Reconciliation. Centralize your payments from Airbnb, Booking.com and direct bookings, then see every cent clearly allocated, from the booking level all the way up to your financial reports. No scattered sources, no manual matching, no end-of-month guesswork. This is the robust financial clarity that lets you scale peacefully, because you always know exactly where every euro came from and where it went. Smily Cancellation Protection. A breakthrough built for property managers. Offer guests a refundable rate, win the demand that filters for flexibility (flexible listings get up to 3 times more bookings on Vrbo), and still keep over 70% net even when a guest cancels up to 24 hours before arrival. On top of that, you earn 2% margin on every eligible flexible booking, whether it is cancelled or completed, so flexibility becomes a new profit stream. It runs inside a fully compliant legal framework with a licensed partner, activates in one click with SmilyPay, and pays eligible claims within 7 business days. You no longer choose between more bookings and protected revenue. You get both. Smily Protect. Turn protection into profit. Smily Protect bundles an AI listing audit, added guarantees, and accidental damage protection of up to €50,000 per year per property. Buy it from Smily, offer it to your owners at your own price, and keep the margin. You strengthen your owner value proposition and open a new recurring revenue stream at the same time. Smily AI Photo Improvement. Guests spend up to 70% of their decision time looking at photos. Smily AI automatically fixes brightness, color, contrast and vertical alignment across every listing photo in one pass, so your property looks bright, clean and professional everywhere it is published. It stays faithful to reality, stays compliant with Airbnb, Booking.com and Vrbo, and keeps your originals. Better photos, more clicks, higher perceived value, no editing skills required. Smily AI Listing Videos. Travel discovery is moving to video. Smily turns your existing photos into a cinematic 30-second video with music, delivered in 24 hours, with no shoot, no actors and no production. You own the rights fully and forever. Publish it on your direct booking website, social media, ads and owner pitches. Most operators still post static listings. You show the experience. More Smily AI: Listing Audit, Listing Optimization, Smart Replies, Emergency Detection, Seasonal Listings and Personalized Listings. Built-in FinTech. Payments, payouts and protection live inside Smily, not in a patchwork of tools. SmilyPay processes cards securely, owners are paid automatically with lawyer-reviewed split payouts, and Damage Protection covers your properties. See clearly. Pay correctly. Scale safely. Trusted across the industry. Smily is an official Airbnb Preferred Partner, Booking.com Premier Plus Connectivity Partner and Expedia Preferred Partner, and connects with Vrbo, Abritel, Google Vacation Rentals, HomeToGo and Marriott Homes & Villas. Over the last 12 months, Smily support earned a 99 out of 100 customer satisfaction score. Who Smily is for. Professional vacation rental managers, agencies and conciergeries that want to grow their portfolio without growing their workload. Smily scales from a handful of rentals to thousands. FAQ What is Smily? Smily is all-in-one vacation rental software, formerly BookingSync, for professional short-term rental managers. It combines a PMS, channel manager, direct booking website, payments, FinTech and AI. What makes Smily different? Unmatched data quality and scalability, an extensive API with MCP access, and market-leading innovations: Cancellation Protection that keeps over 70% net when guests cancel, AI Photo Improvement, and AI Listing Videos. Which channels does Smily support? Airbnb, Booking.com, Expedia, Vrbo, Abritel, Google Vacation Rentals, HomeToGo, Marriott Homes & Villas and more than 1,000 websites. How does Smily pricing work? You pay as you grow, with onboarding from €690. What you get back matters more than what you pay: managers grow revenue by an average of 40%, save hours every week, and lose the daily stress. The risk is low too, with onboarding refunded if you go live in 20 working days and a 90-day money-back guarantee. Book a demo for a quote. Is there a money-back guarantee? Yes. Your onboarding fee is fully refunded if you go live within 20 working days, and after onboarding you get a 90-day money-back guarantee on the subscription fees paid during that period. Can Smily pay for itself? Yes, often several times over. Resell Smily Protect to your owners for your own margin, and earn 2% on flexible bookings with Cancellation Protection. Those add-ons alone can cover the cost, and the average 40% revenue lift does the rest. If it does not work out, you have a 90-day money-back guarantee. Does Smily have an API? Yes. Smily offers one of the most extensive APIs in the industry, plus native MCP access, for deep integrations, custom workflows and AI automation. Can Smily handle large portfolios? Yes. Smily is built to scale to thousands of properties while keeping data accurate, so reporting and payouts stay reliable as you grow. Save time. Book more. Book a demo at smily.com and see what Smily can do for your business. ## Smily (ex BookingSync) Pros & Cons **What users like:** - Users find Smily's interface **very easy to understand** , contributing to significant revenue improvement for their agencies. (1 reviews) - Users highlight the **significant revenue improvement** achieved with Smily, praising its user-friendly features and ease of use. (1 reviews) **What users dislike:** - Users report a **lack of functions** in the mobile app, which took too long to develop and affects usability. (1 reviews) ## Smily (ex BookingSync) Reviews ### 1. Connectivity and Optimized Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Raphael C. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2026 **What do you like best about Smily (ex BookingSync)?** I appreciate Smily mainly for its connectivity. It allows me to connect different services and tools and create numerous automations, especially for bookings and customer contact. I like that it is a manager that allows me to centralize my listings in one place and broadcast everything easily, which saves me a lot of time. It is very connectable and I can update my work easily thanks to the automations, whether natively or with external tools. Additionally, the configuration is generally easy, which makes the tool pleasant to use. **What do you dislike about Smily (ex BookingSync)?** I think we can still push connectivity and data access further. There are things I do outside of Smily, and if I could have everything on Smily, it would be ideal. But then, it's not a deal-breaker for me. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** I use Smily to centralize my ads and broadcast them, saving a lot of time. It allows connecting to multiple tools and services, automating and updating my work. ### 2. Smily simplifies the synchronization of OTA calendars for our 150 apartments **Rating:** 5.0/5.0 stars **Reviewed by:** Frédéric B. | Directeur artistique de ma propre vie, Small-Business (50 or fewer emp.) **Reviewed Date:** June 13, 2026 **What do you like best about Smily (ex BookingSync)?** We use Smily to manage our 150 apartments mainly to synchronize our booking calendars on the OTAs. **What do you dislike about Smily (ex BookingSync)?** With the growth of our business to over 100 apartments, some advanced automations still require the use of the API and external tools. We would like to see more automation and reporting features natively integrated into the platform. That said, the openness of the API allows us to build the solutions we need. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Smily's gain is at the heart of our activity and allows us to efficiently manage over 100 seasonal rentals from a single platform. The main problem it solves is the centralization of bookings, calendars, communications with travelers, payments, and the distribution of listings across multiple channels, including Booking.com as well as our own booking site. Without a PMS, managing such a volume manually would be extremely time-consuming and prone to numerous errors, if not impossible as far as I'm concerned. ### 3. Best-in-Class OTA API Connection, Very User-Friendly **Rating:** 4.0/5.0 stars **Reviewed by:** pierre d. | Director, Mid-Market (51-1000 emp.) **Reviewed Date:** July 05, 2026 **What do you like best about Smily (ex BookingSync)?** Actually, this is the best API connection with the main OTA. It’s also very user-friendly. **What do you dislike about Smily (ex BookingSync)?** It needs some improvement regarding owner access and the accounting reports. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Simplicity in connecting all channels, and an easy way to manage many third-party applications through their App Center. The user support team is also very good. ### 4. BookingSync, the tool that transformed my management **Rating:** 4.5/5.0 stars **Reviewed by:** Marine S. | 66000, Small-Business (50 or fewer emp.) **Reviewed Date:** September 23, 2025 **What do you like best about Smily (ex BookingSync)?** What I appreciated most about BookingSync is the ease of use, facilitated by the onboarding teams. The centralization of listings is a real asset: no more need to recreate a listing on Booking and then on Airbnb, everything is automatically distributed. The management of bookings and payments is also optimized, and the support is always responsive. Result: a considerable time saving and a more professional image of my business. **What do you dislike about Smily (ex BookingSync)?** At first, I had some concerns about getting started and the cost might have seemed like a barrier, but in the end, learning it turned out to be simple, and the software's efficiency more than makes up for the investment. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Smily solved the tedious problem of recreating my ads on each platform: I publish them once and they are broadcast everywhere. The integrated payment system is a real time and money saver, the integrations are simple, and the extensive catalog makes management smooth and comprehensive. ### 5. A user friendly UI and a very dedicated team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2025 **What do you like best about Smily (ex BookingSync)?** The software is very easy to get to understand and its features allowed a major improvement in revenue for our real estate agency over the past 5 years we be been using it **What do you dislike about Smily (ex BookingSync)?** Only one drawback: The mobile app took a long time to be developed and still lacks some functions **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Smily helped us a lot in the automation process in our industry ### 6. I tried it first time and find it good but yet most of development required **Rating:** 4.0/5.0 stars **Reviewed by:** Dharmdeep s. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2023 **What do you like best about Smily (ex BookingSync)?** I have two properties in two different cities and I started using booking sync to manage my properties whether giving them on rent or daily like the air bnb. It is a very good software available in the market for the rental vacation industry. Another good thing is its comprehensive documentation which helps user to integrate this easily with their systems. **What do you dislike about Smily (ex BookingSync)?** The system is not super fast in a way when we compare it to other marker competitors. Previously I was an active user of AirBnB. Also, the support system is very slow. Last but not least I find the user journey who visits for the first time on the platform is not easy, with too many tabs and clicks involved. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** I managed my two properties and guests coming to it using this portal. It was a smooth setup and I am happy using it. Again it is a good system for the rental business and for those who are willing to manage their multiple properties at one place. ### 7. BookingSync Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Michel M. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2022 **What do you like best about Smily (ex BookingSync)?** Using BookingSync software : Ease and comprehensiveness of software functions **What do you dislike about Smily (ex BookingSync)?** Nothing to dislike. All was working well. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** BookingSync was the perfect tool for us to manage our seasonal rental business. ### 8. Amazing **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** January 31, 2022 **What do you like best about Smily (ex BookingSync)?** It is interesting in the easy that is to use the platform, as well is very interactive. **What do you dislike about Smily (ex BookingSync)?** As of the moment, nothing, it was my first time, and so far it was good, even though, I do not have an account yet. **Recommendations to others considering Smily (ex BookingSync):** It is good to give it a try. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** It could help me on managing one of my uncles vacation business ### 9. Very good software and strong partner **Rating:** 5.0/5.0 stars **Reviewed by:** François L. | Chief Technology Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2019 **What do you like best about Smily (ex BookingSync)?** Very good and easy to integrate software in the vacation rental industry. The team is also very helpful and responsive. One of the most exhaustive PMS available on the market. **What do you dislike about Smily (ex BookingSync)?** Performance slowness after several hundreds of properties on one account. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** We are using BookingSync through an integration as a channel manager and as a base to generate website for our clients. We also use it for the pricing rules and content synchronisation with channels. ### 10. good software but to slow of a support -cant fix a big problem for over 3 weeks. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2019 **What do you like best about Smily (ex BookingSync)?** fast respond in support issues available in documentations, The software works well, it integrates with main portals. very good open API **What do you dislike about Smily (ex BookingSync)?** we have over 100 apartments in bookingsync and support is bigger problems takes way too long to fix things. it's very hard to run a professional business with the support that cant fix something for over 3 weeks. There is no phone number, you can only open a ticket. **Recommendations to others considering Smily (ex BookingSync):** overall if they improve to support it is a good choice. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** one calendar for all portals, good API - our own clint Panel. ### 11. You get what you pay for **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2018 **What do you like best about Smily (ex BookingSync)?** We are able to organize ourselves by customer and property. Finding the information you need is easy. **What do you dislike about Smily (ex BookingSync)?** What I really dislike is how unintuitive this product is. The didn't build it in a way where all the information you add to it connects together so you're constantly switching tabs to get what you need. All the time you spend switching tabs constantly is a waste of valuable time and overcomplicates simple tasks. **Recommendations to others considering Smily (ex BookingSync):** Consider how the process works and if the time using it meets you needs. **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** We manage our properties and guests on it and it does a decent job. We are able to receive a call or email and all the info we need is in bookingsync and we get by just using BookibgSync. ### 12. BookingSync was a lifesaver **Rating:** 4.5/5.0 stars **Reviewed by:** André L. | Partner & Manager, Hospitality, Small-Business (50 or fewer emp.) **Reviewed Date:** September 02, 2015 **What do you like best about Smily (ex BookingSync)?** BookingSync was a lifesaver for my small business and for me especially as the one responsible for the reservations. We searched endlessly for a way to automate our procedures with two goals in mind: do not break the bank and keep it simple. Well... That's BookingSync in a nutshell! It does what we need it to do while keeping it simple to use and effective! **What do you dislike about Smily (ex BookingSync)?** Still some features missing but I say this carefully because one of the things I like the most about this product is they only advance with certainty and a focus on stability, and that's great! **Recommendations to others considering Smily (ex BookingSync):** If you're looking for an easy to implement (and affordable) solution for you vacation rental business, BookingSync is the way to go. They provide the basic features necessary and grow up with more needs steadily. Great support too! **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Many! It is essential for our business to have the synchronization and agility that BookingSync provides. ### 13. Reliable tool characterized for its simplicity **Rating:** 4.5/5.0 stars **Reviewed by:** Antonio H. | Co Founder & CEO, Leisure, Travel & Tourism, Small-Business (50 or fewer emp.) **Reviewed Date:** September 23, 2015 **What do you like best about Smily (ex BookingSync)?** After many trials we decided to collaborate with BookingSync. A reliable tool characterized for its simplicity, usability and efficiency, supported by a dedicated customer care. A main pillar that helped us to jump from 60 to 150 properties in 2 years. **What do you dislike about Smily (ex BookingSync)?** Any big issues, Possibilities to develope as other competitors owners directories and trouble system. Any of them has it **What problems is Smily (ex BookingSync) solving and how is that benefiting you?** Control of reservations, accounting control, data exports - [View Smily (ex BookingSync) pricing details and edition comparison](https://www.g2.com/products/smily-ex-bookingsync/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-08+07%3A58%3A56+-0500&secure%5Bsession_id%5D=d4df987e-fa5d-490a-a23a-ce4adf8def84&secure%5Btoken%5D=748bafc5139cc00f9f3615fc361ef90ca17944393310850e630afcd80b36c130&format=llm_user) ## Smily (ex BookingSync) Integrations - [Beyond](https://www.g2.com/products/beyond-beyond/reviews) - [ChatGPT](https://www.g2.com/products/chatgpt/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [Claude Code](https://www.g2.com/products/anthropic-claude-code/reviews) - [Enso Connect](https://www.g2.com/products/enso-connect/reviews) - [PriceLabs](https://www.g2.com/products/pricelabs/reviews) - [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Smily (ex BookingSync) Features **Administration** - Integrations - Inventory Management - Automation - Calendar - Reporting & Analytics **Booking Management** - Booking Aggregation - Booking Engine - Rate Setting **Agentic AI - Vacation Rental** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Booking Management** - Booking Aggregation - Booking Engine - Rate Setting **Administration** - Inventory Management - Integrations - Automation - Reporting & Analytics - Calendar **Marketing** - Marketing Tools - Online Reputation Management **Marketing** - Online Reputation Management - Marketing Tools ## Top Smily (ex BookingSync) Alternatives - [Hostaway](https://www.g2.com/products/hostaway/reviews) - 4.8/5.0 (411 reviews) - [Rent Manager](https://www.g2.com/products/rent-manager/reviews) - 4.6/5.0 (272 reviews) - [Hospitable.com](https://www.g2.com/products/hospitable-com/reviews) - 4.8/5.0 (247 reviews)