Appodeal Reviews & Product Details

Name: Appodeal
Rating: 4.7 (16 reviews)

Appodeal is a growth platform that empowers app creators to launch and scale their mobile businesses. Transparent and 100% unbiased since 2014. Appodeal provides Monetization, Growth Intelligence, Bid & Creative Management services paired with the Accelerator-funding program. A single SDK integration to gain access to 70+ Ad Demand Sources that compete against each other in a real-time auction. Moreover, you will also receive useful tools and resources such as In-app Bidding, Automatic UA Optimization, User Segmentation & A/B Testing, Cross-Promotion and Direct Deals, Instant Payouts, and much more. 150,000+ creators rely on the Appodeal services, provided by a united team of more than 100 professionals worldwide, with HQ in Austin and offices in Barcelona and Warsaw.

Seller

Appodeal

Discussions

Appodeal Community

Languages Supported

German, English, French, Russian, Spanish

Overview by

.Pavel Golubev (Founder & CEO of Appodeal)

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User Insights

Average based on 16 real user reviews.

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Appodeal Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Appodeal, and what problem is it built to solve?

Appodeal is an ad mediation platform for mobile app developers, built to help maximize ad revenue through real-time bidding and optimized mediation across ad networks.

What languages does Appodeal support?

Appodeal supports 5 languages: English, French, German, Russian, and Spanish.

What company sizes and industries is Appodeal the best fit for?

Appodeal appears most relevant to smaller organizations, particularly those developing games. The strongest company-size and industry clusters are:

Company size: Small businesses with 50 or fewer employees.
Industry: Computer Games.

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VS

Vladislav S.

CEO & Co-founder

Computer Games

Small-Business (50 or fewer emp.)

10/21/2017

"Very good ad mediation platform."

5/5

What do you like best about Appodeal?

Very easy to implement and stable. Their support is great and fast. We basically doubled our revenue after we implemented Appodeal. Review collected by and hosted on G2.com.

What do you dislike about Appodeal?

Blackbox mediation algorithm. We don't have report how their algorithm choose ads, so we can't control what is happening. But even like that, eCPM are strong, so we don't find this as some big problem. Review collected by and hosted on G2.com.

Recommendations to others considering Appodeal:

I would recommend everyone to try it and compare with other mediation platforms and see how are results. For us, Appodeal works the best, they pay in time, easy to implement, great support and strong eCPM. Review collected by and hosted on G2.com.

What problems is Appodeal solving and how is that benefiting you?

We using Appodeal for monetisation through reward video ads. With Appodeal, we were able to double our ads income! This is great and their support is fast. They had some problems in past with stability, but they improved it a lot lately and we are happy with it now. We tried many mediations and it was very heavy, unstable and time consuming to implement. Only Appodeal proved to be very simple, fast with good eCPM. So far, we are most happy with Appodeal and there is no reason to change. Review collected by and hosted on G2.com.

JF

Joe F.

iPhone Software Design and development

Construction

Small-Business (50 or fewer emp.)

11/23/2015

"Up and coming solution for content publishers"

4/5

What do you like best about Appodeal?

As a Mobile app developer I love creating apps. I don't like trying to figure out how to find advertisers or determine what advertising solutions have the best track record or pay the most. That's where Appodeal steps in. They figure out that stuff so I can create apps. Review collected by and hosted on G2.com.

What do you dislike about Appodeal?

As a new solution the implementation is still rough around the edges. (they haven't made it to version 1.0 yet) I've found some compatibility issues with 3rd party SDK's I use. What impresses me is the help I receive from the folks at Appodeal. Additionally I continuously receive emails from the founder himself. I cannot even name another situation that I even knew the name of the organizational head - let alone receive regular emails from him to check on my satisfaction using his product. Review collected by and hosted on G2.com.

Recommendations to others considering Appodeal:

Appodeal is a great concept. Understand this is not yet version 1.0 yet so there may be some compatibility issues. However, if you are trying to generate advertising income from your mobile app it's really nice to find a company in my corner. Review collected by and hosted on G2.com.

What problems is Appodeal solving and how is that benefiting you?

So far I've found the epm (earning per thousand) I've been getting through Appodeal is about double what I've seen using Apple's iAd. Review collected by and hosted on G2.com.

EK

Eugene K.

CEO

Computer Games

Small-Business (50 or fewer emp.)

11/26/2015

"Great monetization service!"

5/5

What do you like best about Appodeal?

First of all it is great service itself. It using automatic mediation, so it works more effectively that our own waterfall. I like, that i do not need to switch off my own solution to use this one. And last but not least it is great support, they help me with integration and solve all my questions in online. Review collected by and hosted on G2.com.

What do you dislike about Appodeal?

Sometimes i can see some bugs, but i must say, that appodeal release new updates very fast and all known bugs will be closed very fast. Review collected by and hosted on G2.com.

VV

Vasiliy V.

Android Game Developer

Small-Business (50 or fewer emp.)

11/30/2015

"Great service and support team"

5/5

What do you like best about Appodeal?

Working with appodeal from May 2015. And only great impressions:

- high eCPM (about avg. $2.5 for Android);

- easy integration with troubleshooting section, where I found how to avoid "Dex 65536" problem;

- best support team;

- no need to register on many different ad networks;

- possibility to request immediate payout (2% fee). Review collected by and hosted on G2.com.

What do you dislike about Appodeal?

Bugs with 3rd party libraries. But in last update bugs going to minimum. Review collected by and hosted on G2.com.

AV

Alexey V.

COO & Co-founder

Information Technology and Services

Small-Business (50 or fewer emp.)

11/27/2015

Business partner of the seller or seller's competitor, not included in G2 scores.

"Very great ad monetization service!"

4/5

What do you like best about Appodeal?

- guys are excellent to work with it is a pleasure. I know them personally;

- support 24/7;

- very flexible system of payments. Review collected by and hosted on G2.com.

What do you dislike about Appodeal?

Sometimes there are problems with SDK, but it is solved fairly quickly Review collected by and hosted on G2.com.

Recommendations to others considering Appodeal:

Show your app to Pavel (CEO of AppoDeal) to get some advice. Review collected by and hosted on G2.com.

What problems is Appodeal solving and how is that benefiting you?

They closed the issue of advertising monetization of mobile apps globally. Profit has increased 3 times in comparison with the Google Admob. Review collected by and hosted on G2.com.