--- title: Altify Reviews meta\_title: 'Altify Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 76 reviews by the users' company size, role or industry to find out how Altify works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 76 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- ### Altify Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **responsive customer support** of Altify, praising their quick and effective assistance when needed. [(3 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765728&qs=pros-and-cons#reviews) Users find Altify's **account management capabilities** valuable for enhancing salesforce adoption and streamlining account planning. [(2 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766313&qs=pros-and-cons#reviews) Users highlight the **ease of use** of Altify, appreciating its user-friendly interface and responsive support. [(2 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765397&qs=pros-and-cons#reviews) Users appreciate the **efficiency** of Altify, finding it user-friendly and excellent for optimizing sales processes. [(2 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765250&qs=pros-and-cons#reviews) Users value the **AI-driven insights** of Altify, enhancing decision-making and deal management for their teams. [(2 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765898&qs=pros-and-cons#reviews) Users find the **interface not intuitive** , with complex navigation and hidden key details affecting usability. [(3 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766175&qs=pros-and-cons#reviews) Users find the **UI/UX too complex** , suggesting that navigation could be much simpler for a better experience. [(1 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765032&qs=pros-and-cons#reviews) Users find the **cost structure steep** for small companies, making it a less viable option for them. [(1 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=2031786&qs=pros-and-cons#reviews) Users find the **learning curve challenging** , with limited functionality making it harder to navigate Altify effectively. [(1 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766221&qs=pros-and-cons#reviews) Users find the **learning difficulty** of Altify challenging due to its limited functionality and complex interface. [(1 mentions)](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=2031791&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Altify ##### 1. Customer Support Users value the **responsive customer support** of Altify, praising their quick and effective assistance when needed. [ See 3 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765728&qs=pros-and-cons#reviews) See Related User Reviews ![Orlando G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orlando G.") OG Orlando G. Enterprise (\> 1000 emp.) 4.5/5 "UPLAND ALTIFY" What do you like about Altify? - The AI driven Insights,salesforce interagtion, deal management support ![Matteo B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matteo B.") MB Matteo B. Small-Business (50 or fewer emp.) 4.0/5 "Helped collaboration between project stakeholders" What do you like about Altify? Upland Altify helped our team take more informed decisons and map out key decision makers in our business deals ##### 2. Account Management Users find Altify's **account management capabilities** valuable for enhancing salesforce adoption and streamlining account planning. [ See 2 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766313&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 2.5/5 "Useful" What do you like about Altify? Helpful to boost salesforce adoption, helps streamline account planning ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Enterprise (\> 1000 emp.) 2.5/5 "Decent - Could be better" What do you like about Altify? Good account mapping cabailities. Similair to other providers such as Clari which we use now. ##### 3. Ease of Use Users highlight the **ease of use** of Altify, appreciating its user-friendly interface and responsive support. [ See 2 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765397&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") T Verified User Small-Business (50 or fewer emp.) 4.0/5 "One of the most seamless softwares Ive used!" What do you like about Altify? The ease of use. The software interface is user friendly and optimizes everything that is necessary for tracking CRO. I have tried multiple different ![Arturo G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Arturo G.") AG Arturo G. Small-Business (50 or fewer emp.) 4.0/5 "Upland altify helped with our sales process" What do you like about Altify? It's very straightforward and easy to use, the customer support is great and they're quick to respond ##### 4. Efficiency Users appreciate the **efficiency** of Altify, finding it user-friendly and excellent for optimizing sales processes. [ See 2 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765250&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") T Verified User Small-Business (50 or fewer emp.) 4.0/5 "One of the most seamless softwares Ive used!" What do you like about Altify? The ease of use. The software interface is user friendly and optimizes everything that is necessary for tracking CRO. I have tried multiple different ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 2.5/5 "Useful" What do you like about Altify? Helpful to boost salesforce adoption, helps streamline account planning ##### 5. Insights Users value the **AI-driven insights** of Altify, enhancing decision-making and deal management for their teams. [ See 2 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765898&qs=pros-and-cons#reviews) See Related User Reviews ![Orlando G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orlando G.") OG Orlando G. Enterprise (\> 1000 emp.) 4.5/5 "UPLAND ALTIFY" What do you like about Altify? - The AI driven Insights,salesforce interagtion, deal management support ![Matteo B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matteo B.") MB Matteo B. Small-Business (50 or fewer emp.) 4.0/5 "Helped collaboration between project stakeholders" What do you like about Altify? Upland Altify helped our team take more informed decisons and map out key decision makers in our business deals ### 5 Cons or Disadvantages of Altify ##### 1. Not Intuitive Users find the **interface not intuitive** , with complex navigation and hidden key details affecting usability. [ See 3 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766175&qs=pros-and-cons#reviews) See Related User Reviews ![Orlando G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orlando G.") OG Orlando G. Enterprise (\> 1000 emp.) 4.5/5 "UPLAND ALTIFY" What do you dislike about Altify? Limited functionality alongside the interface being a bit difficult to learn ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") I Verified User Enterprise (\> 1000 emp.) 2.5/5 "Upland Altify Review" What do you dislike about Altify? Somtimes the key details are hidden in ways that are a bit unintuitive ##### 2. Complexity Users find the **UI/UX too complex** , suggesting that navigation could be much simpler for a better experience. [ See 1 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1765032&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Enterprise (\> 1000 emp.) 2.5/5 "Decent - Could be better" What do you dislike about Altify? UI/UX is rather complex. Could be easier to navigate. ##### 3. Expensive Users find the **cost structure steep** for small companies, making it a less viable option for them. [ See 1 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=2031786&qs=pros-and-cons#reviews) See Related User Reviews ![Matteo B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matteo B.") MB Matteo B. Small-Business (50 or fewer emp.) 4.0/5 "Helped collaboration between project stakeholders" What do you dislike about Altify? The cost structure is quite steep for small companies ##### 4. Learning Curve Users find the **learning curve challenging** , with limited functionality making it harder to navigate Altify effectively. [ See 1 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=1766221&qs=pros-and-cons#reviews) See Related User Reviews ![Orlando G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orlando G.") OG Orlando G. Enterprise (\> 1000 emp.) 4.5/5 "UPLAND ALTIFY" What do you dislike about Altify? Limited functionality alongside the interface being a bit difficult to learn ##### 5. Learning Difficulty Users find the **learning difficulty** of Altify challenging due to its limited functionality and complex interface. [ See 1 mentions ](https://www.g2.com/products/altify/reviews?filters%5Bsentiment_snippet%5D=2031791&qs=pros-and-cons#reviews) See Related User Reviews ![Orlando G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Orlando G.") OG Orlando G. Enterprise (\> 1000 emp.) 4.5/5 "UPLAND ALTIFY" What do you dislike about Altify? Limited functionality alongside the interface being a bit difficult to learn ## Top-Rated Alternatives [ ![Revegy](https://images.g2crowd.com/uploads/product/hd_favicon/15987118b1c0beaf98f50c1d83f5ab7b/revegy.svg "Revegy") Revegy 4.3/5(40) ](https://www.g2.com/products/revegy/reviews) [ ![Backstory](https://images.g2crowd.com/uploads/product/hd_favicon/90e0f690edf1e1ee38a93d1ea2688c4d/people-ai-backstory.svg "Backstory") Backstory 4.5/5(630) ](https://www.g2.com/products/people-ai-backstory/reviews) [ ![DemandFarm](https://images.g2crowd.com/uploads/product/hd_favicon/d10912d00b2149aeed98aeadf2cb70a2/demandfarm.svg "DemandFarm") DemandFarm 4.4/5(45) ](https://www.g2.com/products/demandfarm/reviews) [ View All Alternatives ](https://www.g2.com/products/altify/competitors/alternatives) PP Parth P. Mid-Market (51-1000 emp.) 2/28/2024 "Streamlined Experience for Account Planning and is Focused on Outcomes" 4/5 What do you like best about Altify? Intuitive approach for mapping insights and relationships. Excellent collaboration to bring the team together and find solutions on the perceived problems at hand. The support is excellent too. Review collected by and hosted on G2.com. What do you dislike about Altify? Integrations with LinkedIn, Sales Navigator, MS Outlook, and MS Teams would be helpful. Adoption and implementation takes a while to get used to in the most appropriate manner. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Using Altify on Salesforce helps to capture information which is imperative to plan accounts. It helps us understand the current state of our accounts and provides a outcome oriented approach to enhance our sales process. Review collected by and hosted on G2.com. Show More Response from Tim Wulf of Altify [Editedit](https://www.g2.com/survey_responses/altify-review-9355878/official_response/edit) Hi Parth, Thank you for sharing your review and experience. We love hearing how Altify helps drive better relationships, collaboration, and insights across your sales organization! Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF Verified User in Financial Services Mid-Market (51-1000 emp.) 3/1/2024 "Enlightening, Strategic & Colloborative" 4/5 What do you like best about Altify? A unified tool that can be used to review strategic opportunities and customers. I like the framework the tool provides and that it allows for cross colloboration between teams and departments. It challenges you to think big and broad and to have a 3rd party view. Review collected by and hosted on G2.com. What do you dislike about Altify? It doesnt sit absolutely native for what we need. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? To take a strategic view on key deals and customers. To help drive better conversations with the right stakeholders. To identify blind spots and help optimise customer and commercial value. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Defense & Space](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Defense & Space") ID Verified User in Defense & Space Enterprise (\> 1000 emp.) 2/20/2024 "Great Experience with Relationship and Insight Mapping" 5/5 What do you like best about Altify? Altify is easy to use and intuitive, meaning that users can quickly get to the crux of the Relationship and Insight Mapping activities without getting bogged down by the tool and methodology. While it is simple on the surface, the tool is actually taking users through a trusted and effective methodology. For me, the biggest benefit is how the tool promotes transparency and digital collaboration within teams. Review collected by and hosted on G2.com. What do you dislike about Altify? The tools is pretty slick, but I think there are additional features that could take the tool even further especially in a collaborative, multiuser account and opportunity planning. Export of Relationship Maps is not ideal - would be great to be able to produce a .png file. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Account and Opportunity management. Collaborative stakeholder engagement and planning. Review collected by and hosted on G2.com. Show More 2/21/2025 Validated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 2/21/2024 "Excellent methodology, could use with more connectivity to outside apps (Outlook, LinkedIn, etc.)" 4/5 What do you like best about Altify? I like the intuitive prompts that you receive as you complete the deal map. I like the Team View which will be a good place to start my opportunity reviews. Review collected by and hosted on G2.com. What do you dislike about Altify? Tighter integration with Outlook and LinkedIn would be much more helpful. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Organizing my thoughts around a deal and collaborating with other users to gain insight and intelligence from my colleagues. I think the Test and Improve option is perfect for deal reviews and collaborative sessions. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consulting") UC Verified User in Consulting Enterprise (\> 1000 emp.) 2/23/2024 "Essential tool for client success and relationship management." 4.5/5 What do you like best about Altify? Single source of information to drive actions focused on client success. Review collected by and hosted on G2.com. What do you dislike about Altify? Limited access for some members of teams and exporting of information limitations and formating. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Provides a single platform and associated process to deliver on client goals and objective. I appreciate the simplicity of the relationship mapping, opportunity worksheet and decisioning grid which help drive outcomes and deliver solutions that have the desired impact. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") EI Verified User in Insurance Enterprise (\> 1000 emp.) 2/16/2024 "Implementation of Altify for Account Plans and Enterprise Cross-Selling Approach" 3.5/5 What do you like best about Altify? Ability to customize the intake and commentary features for the Account Plan, as well as the visual Relationship Map. Review collected by and hosted on G2.com. What do you dislike about Altify? Limitations to how we can customize the Opportunity Map. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Our Account Management team was producing its own Account Plans on Word documents that were not standardized, nor shared with Sales and other key leaders of our business. These plans for our top-20+ clients enforce our Enterprise Cross-Selling initiative. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite EA ellis A. Enterprise (\> 1000 emp.) 2/9/2024 "Ops Manager" 4.5/5 What do you like best about Altify? You are able to tailor ops manager to your own company and experience. it has seemed easy to use for our sales teams and easy to implement Review collected by and hosted on G2.com. What do you dislike about Altify? reporting capabilities in salesforce is not great in my organisation Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? It is giving us one opportunity method that can be reported on Review collected by and hosted on G2.com. Show More Response from Tim Wulf of Altify [Editedit](https://www.g2.com/survey_responses/altify-review-9215275/official_response/edit) Hi Ellis, Thank you very much for your review. We appreciate you sharing your experience and support for Altify! Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Hospital & Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospital & Health Care") UH Verified User in Hospital & Health Care Mid-Market (51-1000 emp.) 2/16/2024 "Altify Roadmap review" 4.5/5 What do you like best about Altify? Altify is designed to create a vision for the client; build a high quality pipeline; deepen, strengthen, and expand relationships; and achieve measurable client business success. Review collected by and hosted on G2.com. What do you dislike about Altify? The export functionaility is a little clunky and not valuable. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Better understand what is important to our clients. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Alison G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alison G.") AG Alison G. Vice President National Sales - Cloud, Tech, Media & Entertainment Mid-Market (51-1000 emp.) 2/6/2024 "Outstanding support, customized approach, outcome focused!" 4.5/5 What do you like best about Altify? Great use of good questions to drive quality input. Support is outstanding. Review collected by and hosted on G2.com. What do you dislike about Altify? Digital tools are always difficult to transform to a presentation, this still seems to be a work in progress for Altify as well. Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? Relationship Map and Insight Map, both help the account teams stay focused. Review collected by and hosted on G2.com. Show More Response from Tim Wulf of Altify [Editedit](https://www.g2.com/survey_responses/altify-review-9201794/official_response/edit) Hi Alison, Thank you very much for your review. We appreciate you sharing your experience and support for Altify! Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 2/27/2024 "Old process thinking wrapped up in technology" 3.5/5 What do you like best about Altify? The TAs process of old is well known to me and so i like to think its second nature - however even those with lots of experince can become complacent so this drives the right qestions and allows team and management discussions to be taken with an open and honest window on the deals Review collected by and hosted on G2.com. What do you dislike about Altify? Sometimes the most important thing isnt filling in data for management Review collected by and hosted on G2.com. What problems is Altify solving and how is that benefiting you? process checking and forecasting analysis Review collected by and hosted on G2.com. 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