# Best Multi-level Marketing (MLM) Software for Small Business *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)* Products classified in the overall Multi-level Marketing (MLM) category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Multi-level Marketing (MLM) to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Multi-level Marketing (MLM) category. In addition to qualifying for inclusion in the Multi-level Marketing (MLM) Software category, to qualify for inclusion in the Small Business Multi-level Marketing (MLM) Software category, a product must have at least 10 reviews left by a reviewer from a small business. ## How Many Multi-level Marketing (MLM) Software Products Does G2 Track? **Total Products under this Category:** 90 ### Category Stats (May 2026) - **Average Rating**: 4.4/5 - **New Reviews This Quarter**: 6 - **Buyer Segments**: Small-Business 64% │ Mid-Market 36% *Last updated: May 18, 2026* ## How Does G2 Rank Multi-level Marketing (MLM) Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 200+ Authentic Reviews - 90+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. --- **Sponsored** ### Global MLM Software Global MLM Software, developed by Global MLM Solution, is a powerful tool that caters to the needs of direct sales, network marketing, and multi-level marketing companies. It offers a comprehensive platform for sales, marketing, and customer management processes, empowering businesses to streamline their operations and drive success in the MLM industry. This software is designed to facilitate lead generation, marketing, customer management, inventory management, and distribution. It provides an easy and efficient engagement and onboarding platform, making it effortless for companies to set up and start their MLM business. The software also excels as an onboarding and training platform, offering extensive tutorials, videos, and demo sessions to ensure user proficiency in a remote digital world. Global MLM Software integrates seamlessly with other platforms, enabling businesses to leverage existing tools and systems for enhanced productivity. It is available on various platforms, including desktops, laptops, and mobile devices, and is compatible with MacOS, Windows, Android, and iOS. With Global MLM Software, companies can expect increased recruitment, revenue, and retention. Its all-inclusive features support onboarding, training, and communication with field members, creating a cohesive and thriving network. The software also focuses on security, with SSL certification, access control, and data encryption, ensuring the protection and confidentiality of critical business information. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=872&secure%5Bdisplayable_resource_id%5D=872&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=872&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=153065&secure%5Bresource_id%5D=872&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmulti-level-marketing-mlm%2Fsmall-business&secure%5Btoken%5D=0367b0ff14e482530f4970f3b673ee9420250a25b15c60cee146aeca08bad21b&secure%5Burl%5D=https%3A%2F%2Fwww.globalmlmsolution.com&secure%5Burl_type%5D=company_website) --- ## What Are the Top-Rated Multi-level Marketing (MLM) Software Products in 2026? ### 1. [VentaForce - Best Direct Selling Software](https://www.g2.com/products/ventaforce-best-direct-selling-software/reviews) Ventaforce offers a fully customizable MLM software for network marketing businesses of all sizes – from startups to large enterprises. Ventaforce is designed to automate, secure, and scale global MLM operations simplifying distributor onboarding, commission payouts, e-commerce management, logistics coordination, and real-time analytics. With built-in multi-currency support, compliance-ready tools, gamification and over 900 powerful features. Direct Selling, Affiliate, Referral, or MLM — Whatever Your Model, Ventaforce Is the Solution. ✅ 5500+ Clients across 65+ countries ✅ 75+ MLM experts, including 25 with 12+ years of experience ✅ 300+ successful software migrations ✅ Rated 4.8+ stars on leading review platforms ✅ Customer Choice Award winner for 5 consecutive years Features of Ventaforce: AI Chatbot for Support Whatsapp integration Has feature Multi-Currency Has feature Replicated Website Has feature Compliance Management Has feature E-commerce & Logistics Enabled Has feature Auto Commission Calculation Has feature Inventory Management Has feature Franchise Management Has feature Compatible With Any Plan Has feature Business Intelligent Reporting Has feature Multiple Payment Mode Acceptance Has feature E-wallet Recharge & Using Of E-wallet For Purchase Has feature Product Management Has feature Blog, News, Poll, Event Management Has feature Grievance Management Has feature Various Email & SMS Notifications Has feature Payment Gateways Integrations Has feature Security Management With Numerous In-build Security Features Has feature CMS Based Website Has feature MLM Mobile App Has feature Data Import/Export Has feature Shipping Management Has feature Third-Party Integrations Has feature User Management Has feature Order Management Has feature Two-factor Authentication Has feature and more.. **Average Rating:** 4.8/5.0 **Total Reviews:** 15 **How Do G2 Users Rate VentaForce - Best Direct Selling Software?** - **Ease of Admin:** 10.0/10 (Category avg: 8.7/10) - **Ease of Setup:** 9.8/10 (Category avg: 8.8/10) - **Ease of Use:** 9.8/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind VentaForce - Best Direct Selling Software?** - **Seller:** [Sankalp Computer & Syatems Pvt Ltd](https://www.g2.com/sellers/sankalp-computer-syatems-pvt-ltd) - **Year Founded:** 2001 - **HQ Location:** pune, Maharashtra - **Twitter:** @ventaforce (408 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/sankalp-technologies/ (207 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Health, Wellness and Fitness - **Company Size:** 67% Small-Business, 27% Mid-Market ### 2. [Integrated MLM Software](https://www.g2.com/products/integrated-mlm-software/reviews) Integrated MLM Software is a powerful cloud-based platform developed by Codexoro Technologies LLP, tailored for modern multi-level marketing, network marketing, and direct selling businesses. It supports diverse MLM compensation plans such as Binary, Matrix, Unilevel, Generation, Hybrid, and Party Plan — all configurable to match your business model. Built for scalability and global reach, it combines automation, analytics, and real-time commission tracking in one centralized system. Its intuitive admin dashboard, mobile access, and integration-ready design make it ideal for startups and enterprises alike. A standout innovation is the MLM Super App, which brings CRM, ecommerce, team tracking, and payouts into one mobile-friendly experience — helping distributors manage their business on the go. Key Features: Multi-Plan Support: Binary, Matrix, Unilevel, Generation, Party Plan & more MLM Super App: Mobile-first platform with CRM, ecommerce, and analytics Ecommerce Integration: Compatible with Shopify, WooCommerce, etc. CRM Connectivity: Works with Salesforce, GoHighLevel, Zoho, and more Automated Commissions: Real-time calculations with secure payouts eWallet & Payment Gateway Support: Includes PayPal, Stripe, and global options Replicated Websites: Personalized links for each distributor Multi-Currency & Language:Ideal for international MLM operations Admin Panel & Reports: Full control with real-time business insights ePin Management: Streamlined and secure ePin tracking Training Modules: Onboard distributors with built-in learning tools 100+ Integrations: REST API support for third-party platforms AI-Powered Analytics: Forecast trends and optimize performance Enterprise-Grade Security: Robust, scalable, and compliant architecture **Average Rating:** 5.0/5.0 **Total Reviews:** 14 **How Do G2 Users Rate Integrated MLM Software?** - **Ease of Admin:** 10.0/10 (Category avg: 8.7/10) - **Ease of Setup:** 9.8/10 (Category avg: 8.8/10) - **Ease of Use:** 10.0/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind Integrated MLM Software?** - **Seller:** [Codexoro Technologies](https://www.g2.com/sellers/codexoro-technologies) - **HQ Location:** , - **LinkedIn® Page:** https://www.linkedin.com/company/codexoro-technologies-llp/about/ (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 93% Small-Business, 7% Enterprise ### 3. [Cloud MLM](https://www.g2.com/products/cloud-mlm/reviews) Cloud MLM Software is an AI-powered MLM software platform built to help network marketing and direct selling businesses to automate, manage, and scale their operations with ease. It supports all major MLM compensation plans including binary, unilevel, matrix, and hybrid models, ensuring accurate commission calculations and seamless distributor management across large networks. The platform combines powerful features like e-commerce integration, secure e-wallet and payout systems, genealogy tracking, and real-time analytics in one centralized dashboard. With advanced capabilities such as KYC verification, multi-currency and crypto payment support, and customizable workflows, Cloud MLM Software enables businesses to operate efficiently, maintain compliance, and grow globally with confidence. **Average Rating:** 4.8/5.0 **Total Reviews:** 19 **How Do G2 Users Rate Cloud MLM?** - **Ease of Admin:** 9.2/10 (Category avg: 8.7/10) - **Ease of Setup:** 9.7/10 (Category avg: 8.8/10) - **Ease of Use:** 9.6/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10) **Who Is the Company Behind Cloud MLM?** - **Seller:** [Bpract Software Solutions](https://www.g2.com/sellers/bpract-software-solutions) - **Year Founded:** 2015 - **HQ Location:** N/A - **Twitter:** @cloudmlmsoft (158 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/bpract-software-solutions-llp/?originalSubdomain=in (43 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Computer Software - **Company Size:** 62% Small-Business, 19% Enterprise ### 4. [Global MLM Software](https://www.g2.com/products/global-mlm-software/reviews) Global MLM Software, developed by Global MLM Solution, is a powerful tool that caters to the needs of direct sales, network marketing, and multi-level marketing companies. It offers a comprehensive platform for sales, marketing, and customer management processes, empowering businesses to streamline their operations and drive success in the MLM industry. This software is designed to facilitate lead generation, marketing, customer management, inventory management, and distribution. It provides an easy and efficient engagement and onboarding platform, making it effortless for companies to set up and start their MLM business. The software also excels as an onboarding and training platform, offering extensive tutorials, videos, and demo sessions to ensure user proficiency in a remote digital world. Global MLM Software integrates seamlessly with other platforms, enabling businesses to leverage existing tools and systems for enhanced productivity. It is available on various platforms, including desktops, laptops, and mobile devices, and is compatible with MacOS, Windows, Android, and iOS. With Global MLM Software, companies can expect increased recruitment, revenue, and retention. Its all-inclusive features support onboarding, training, and communication with field members, creating a cohesive and thriving network. The software also focuses on security, with SSL certification, access control, and data encryption, ensuring the protection and confidentiality of critical business information. **Average Rating:** 4.8/5.0 **Total Reviews:** 29 **How Do G2 Users Rate Global MLM Software?** - **Ease of Admin:** 9.8/10 (Category avg: 8.7/10) - **Ease of Setup:** 10.0/10 (Category avg: 8.8/10) - **Ease of Use:** 10.0/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10) **Who Is the Company Behind Global MLM Software?** - **Seller:** [Global MLM Software](https://www.g2.com/sellers/global-mlm-software) - **Year Founded:** 2018 - **HQ Location:** Miami, Florida - **LinkedIn® Page:** https://www.linkedin.com/company/global-mlm-software (4 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Financial Services - **Company Size:** 48% Mid-Market, 38% Small-Business ### 5. [Infinite MLM Software](https://www.g2.com/products/infinite-mlm-software/reviews) Infinite MLM Software is a powerful, customizable platform designed for multi-level marketing (MLM) businesses. Developed by Infinite Open Source Solutions LLP in 2009, it has become a trusted tool worldwide for managing MLM business operations, offering flexibility, security, and ease of use. The software supports a wide range of compensation plans, including Binary, Matrix, Unilevel, Hybrid, Stair Step, and custom models, making it suitable for businesses of all types and sizes. Key features include multi-language and multi-currency support, allowing businesses to operate globally with ease. Its user-friendly interface ensures better user experience for both administrators and users. The software also offers customizable compensation plans, enabling businesses to change their model to specific needs. With secure payment processing, businesses can accept payments through gateways like RazorPay, Stripe, e-wallets, and credit/debit cards, ensuring safe transactions. The platform integrates easily with e-commerce platforms like open cart, increasing online sales and supporting marketing efforts via social media integration. It provides powerful administrative tools for defining user access, tracking performance, and generating detailed reports. The genealogy tree view offers a clear visual representation of downline structures, simplifying team management and tracking growth. Infinite MLM Software’s scalability makes it ideal for businesses looking to grow. With support for Mac, Windows, Android, and iOS, it’s accessible on any device. Pricing starts at $699, and a free demo is available to explore its features. For MLM businesses seeking a reliable, all-in-one solution, Infinite MLM Software provides the tools needed to manage compensation, payments, marketing, and team growth efficiently. **Average Rating:** 4.5/5.0 **Total Reviews:** 19 **How Do G2 Users Rate Infinite MLM Software?** - **Ease of Admin:** 8.8/10 (Category avg: 8.7/10) - **Ease of Setup:** 9.1/10 (Category avg: 8.8/10) - **Ease of Use:** 9.2/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10) **Who Is the Company Behind Infinite MLM Software?** - **Seller:** [Infinite Open Source Solutions](https://www.g2.com/sellers/infinite-open-source-solutions-6f058d79-0569-4ba2-a812-32bfb1753b99) - **Year Founded:** 2009 - **HQ Location:** Calicut, IN - **Twitter:** @hashioss (608 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/212982/ (94 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 82% Small-Business, 18% Mid-Market ### 6. [MultiSoft MLM Software](https://www.g2.com/products/multisoft-mlm-software/reviews) MarketPowerPRO is a cloud-based Software as a Service (SaaS) MLM Software system with all of the essential features you need to take your new or existing Network Marketing company and grow it to the next level. Why MarketPowerPRO? MarketPowerPRO puts you in control to dominate your market instead of just competing in it. Sponsor More Distributors Everything your distributors require to hit the ground running today and build a future for tomorrow with MarketPowerPRO. MarketPowerPRO is the preferred choice for hundreds of businesses throughout the U.S.A., Canada, South America, Europe, and Asia. Our month-to-month hosted MLM Software solution is selected for its low costs, powerful features, knowledgeable customer support, and ability to grow with your business. Distributor Ready Replicated distributor websites, real-time back offices, genealogies, and much more Every distributor receives a replicated website which can be customized with their contact details, photos, social media details, and biography. Their real-time back office includes distributors, customers, sales, drill-down genealogy viewers, commission history, and much more. Customer Ready Shopping Cart, AutoShip, 85+ Payment Gateways, Preferred Customer Discount, and more Discover the simple 3-step purchase process, unlimited role-based categories, products, and SKUs. You can sell physical or digital products and build kits from multiple products/services. Coupon templates, gift certificates, and .pre-paid / gift cards are just the beginning. Compensation / Commission Ready Binary, Matrix, Uni-level, or Hybrid with Daily, Weekly, or Monthy Pay. Over 30 Bonuses There’s a saying that “you never get a second chance at a first impression” and it’s never been more true than when it comes to accurate commission calculations and paying your distributors on time, every time, all the time. Trust your commissions to a company with our years of experience. 3rd Party API Integration Ready Do you work with a diverse set of providers as we do? Do you need custom APIs built? Integrations with shippers, payment gateways, sales tax, commission payments, lead capture, SMS, and more. MarketPowerPRO was built on .NET web services and comes with over 30 ready-to-use APIs your developers can use. Custom API integration is also available. Social Media, Mobile & SMS Ready Sign-up / Log-in with Facebook and Twitter, sharing made simple with SMS broadcast included It’s not just for the younger generations, it’s not just a fad, and it’s not going away. If your MLM Software is not geared for the social media phenomena, integrated with SMS, and built for your users to share, then you are living in the dark ages. Ready for you today Personalized help beyond fanatical support when you need it with 5 offices in 4 countries We don’t control you, we put YOU in control. MarketPowerPRO empowers you to make changes when you want and need to, not just when we are available. But when you do need us we’re here 24 hours a day, 5 days a week, and on weekends if there’s ever an emergency. **Average Rating:** 4.8/5.0 **Total Reviews:** 29 **How Do G2 Users Rate MultiSoft MLM Software?** - **Ease of Admin:** 8.9/10 (Category avg: 8.7/10) - **Ease of Setup:** 8.8/10 (Category avg: 8.8/10) - **Ease of Use:** 8.8/10 (Category avg: 8.9/10) - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10) **Who Is the Company Behind MultiSoft MLM Software?** - **Seller:** [MultiSoft](https://www.g2.com/sellers/multisoft) - **Year Founded:** 1987 - **HQ Location:** Cape Coral, US - **Twitter:** @multisoft (3 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/699580/ (38 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** CEO - **Top Industries:** Health, Wellness and Fitness - **Company Size:** 65% Small-Business, 13% Mid-Market ## What Is Multi-level Marketing (MLM) Software? [Marketing Software](https://www.g2.com/categories/marketing) --- ## How Do You Choose the Right Multi-level Marketing (MLM) Software? ### What You Should Know About Multi-Level Marketing (MLM) Software ### What is Multi-level Marketing (MLM) Software? Multi-level marketing (MLM) software, also known as direct selling software or party plan software, aids direct sales companies and their distributors through the sales and marketing processes. Multi-level marketing is a type of [network marketing](https://learn.g2.com/network-marketing) in which independent distributors are paid to sell a company’s products or services directly to consumers. Products commonly sold through MLMs include cosmetics, health foods, and household goods. In an MLM structure, distributors are encouraged to recruit new distributors from their personal network. This new group of salespeople is referred to as the distributor’s “downline." Distributors are compensated for their own direct sales and also receive commissions for the sales generated by their downline. While multi-level marketing is legal, some MLM companies have been classified as [pyramid schemes](https://www.consumer.ftc.gov/articles/0065-multi-level-marketing-businesses-and-pyramid-schemes). Pyramid schemes are illegal in many countries, including the United States, Canada, the United Kingdom, India, and Australia. MLM software provides features specifically designed to support the MLM business model. Solutions commonly provide tools for [lead generation](https://www.g2.com/categories/lead-generation), email marketing, customer management, inventory, and distribution. Since direct sales companies vary in size, structure, and industry, MLM software can often be customized to suit the unique needs of a company’s strategy. It is important to find an MLM software that supports the success of both the individual distributors and the company as a whole. Key Benefits of Multi-level Marketing (MLM) Software - Track all aspects of an MLM structured strategy - Onboard, train, and manage distributors - Increase distributor engagement - Effectively market and prospect potential customers - Customize plans based on specific company initiatives - Help recruit people that fit the company’s mission ### Why Use Multi-level Marketing (MLM) Software? There are many different types of software solutions that can be used to [manage sales performance](https://www.g2.com/categories/sales-performance-management), [build e-commerce websites](https://www.g2.com/categories/e-commerce-platforms), and [track sales](https://www.g2.com/categories/sales-analytics). However, MLM software provides a unique combination of tools necessary for a multi-level marketing business to meet their goals. **Genealogy and commission tracking —** The organizational structure of an MLM can quickly become convoluted as distributors recruit new salespeople to their downline, and those new recruits enlist people from their own network, and so on. To keep their teams organized, MLMs use a hierarchical system referred to as a genealogy. MLM software helps distributors, team leads, and company directors understand how each representative is “related" to the rest of the team. This information is then used to compensate representatives, since distributors earn commission from the sales generated by the distributors below them. **E-commerce tools —** In a multi-level marketing business, each distributor needs to have their own website which can be used to recruit new representatives and sell product. MLM software helps in this regard by enabling users to create or replicate microsites, ensuring that each distributor’s page is on brand and associated with the MLM platform. Some MLM solutions offer native e-commerce features while others integrate with popular e-commerce platforms. **Analytics —** MLM software offers a variety of different reporting tools. Distributors leverage analytics features to track and measure their sales performance as well as the performance of their downline. MLM executives use reports to gain insight into the health of their business, identify trends and top performers, and make data-driven decisions about the company. ### Who Uses Multi-level Marketing (MLM) Software? The decision about which multi-level marketing platform to purchase typically lies with the CEO or another high-level administrator within the organization, depending on the size of the company. While business leaders are often involved in the implementation and administration of the product, it is the individual distributors who use the platform on a daily basis and depend on its functionality to earn their commissions. **Administrators —** Corporate administrators at a direct selling company use MLM software to establish key performance indicators (KPIs) for their distributors, manage their sales force, process commissions, track recruitment efforts, and view sales reports. Administrators also control the MLM website’s branding and facilitate the development of e-commerce websites for each distributor. **Distributors —** MLM software offers the biggest benefit to individual distributors. It provides each distributor with their own virtual back office, where they can manage their inventory, track orders, and see how their downline is performing. Marketing tools enable distributors to manage and generate leads by integrating with email services and social media. Training features, such as video tutorials and presentations, help them onboard new recruits. Communication tools increase engagement and retention as distributors are recognized for their achievements and newly enrolled recruits are encouraged to learn from more experienced distributors. ### Multi-level Marketing (MLM) Software Features **Integrations —** Due to the fact that MLM software assists with the entire sales and marketing processes, integrations with [content management systems (CMS)](https://www.g2.com/categories/content-management), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), and other software types help streamline MLM strategies. These integrations allow executives to connect their websites, product data, and distributor information to create a holistic view of their business performance. **Device compatibility —** As independent contractors, distributors may wish to have the flexibility to report sales, check inventory, and manage their business on the go. In addition, consumers spend much of their time on their phones, and mobile commerce sales increase every year. To meet these needs, MLM software provides various mobile features, including mobile apps, SMS marketing, mobile-first websites, and mobile order management. **Internationalization —** When growing a network, extending international is a massive opportunity. MLM software provides tools that help with language translation and deal in multiple currencies. Additionally, these solutions allow users to set products, enrollment options, pricing, designs, and content on a country by country basis, all from a central location. **Analytics and reporting —** An MLM strategy focuses on a plan where profit is derived from two sources: direct sales generated by individuals, and commission granted to individuals based on sales by others they recruited. As a result, tracking, reporting, and analytics are important when evaluating salespeople and forecasting for the future. Many MLM tools have these features, along with compensation plans and bonus structuring. **Social —** Social networks and social marketing play a huge role in MLM strategy, helping build a larger community of customers. More customers means more referrals, ultimately leading to more sales and revenue. As sales reps recruit people, they automatically build their circle of friends. Many MLM tools provide features that help businesses build a network of people through community-building tools, techniques, and strategies. Some of these features include custom news feeds, messaging, and live web chat. ### Trends Related to Multi-level Marketing (MLM) Software **Mobile apps —** An increasing number of MLM platforms are beginning to offer mobile applications. Mobile apps can provide MLMs with a number of different benefits, primarily the ability for distributors to work on-the-go. With a mobile platform, representatives can process payments, track sales, view commissions, engage in company initiatives, and message fellow distributors even when they aren’t in front of a computer. ### Software and Services Related to Multi-level Marketing (MLM) Software [**Affiliate marketing programs**](https://www.g2.com/categories/affiliate-marketing-programs) **—** Affiliate marketing is another type of referral marketing. Affiliate marketing programs connect merchants with groups of “affiliates" who are then paid to promote the merchant’s products or services on their own website. The merchant pays the affiliate for the amount of traffic or sales generated by the advertisement. Affiliates are typically bloggers, influencers, or publishers with a large online network. [**E-commerce platforms**](https://www.g2.com/categories/e-commerce-platforms) **—** E-commerce platforms enable merchants to build and manage a digital storefront for selling products or services. MLM software often integrates with popular e-commerce platforms or provides native features for building an e-commerce store, allowing distributors to sell products directly to customers.