XTM is a leading agentic-first localization platform. XTM IQ, its unified AI engine, runs every stage of localization (connect, orchestrate, translate, verify, and deliver) with governance built into each step, so global organizations reach every market faster without losing control of quality or brand.
More than 1,300 global brands and 170,000 users in over 160 countries use XTM across 800+ languages to cut time to market, reduce costs, and keep brand experiences consistent worldwide.
The XTM Platform is modular. It brings together XTM Cloud for enterprise translation management, XTM Transifex for continuous software and website localization, XTM Rigi for in-context software translation , XTM Video Creation Cloud for video creation and localization, XTM Connect for integration, and XTM FlowFit and XTM XTRF for translation business and operations management. Marketing, product, and customer experience teams manage everything from campaigns and websites to apps, video, support content, and technical documentation in one place.
With XTM, enterprises retain full control over how they use AI. They can choose XTM's native AI features powered by XTM-managed LLMs, connect their own models through BYOK and BYOM, or disable XTM's AI features altogether.
XTM Connect is XTM's native orchestration platform, eliminating the need for third-party middleware. It connects content systems to XTM through webhooks, scheduled workflows, and ready-made connectors, automating the flow of content into localization without manual file handoffs.
Core capabilities of the XTM Platform include:
-AI-powered translation workflows with AI Translate, which grounds output in the organization's own translation memory, terminology, and style guides
-AI Post-Edit for automatic corrections against rules, locale standards, tone, and terminology
-Translation Quality Index (TQI) for automated quality scoring, with TQI Routing automatically sending high-scoring content straight through while putting reviewers' effort on high-risk segments
-XTM LLM Gateway for policy-based routing, audit, and governed access to the customer's own or commercial LLMs
-An MCP Server that lets AI assistants and agents work with XTM data and run tasks
-A broad integration ecosystem of 60+ connectors, including Adobe Experience Manager, Contentful, Sitecore, Drupal, WordPress, Shopify, Salesforce, Zendesk, HubSpot, Braze, Figma, Jira, and Slack
-Native integrations with repositories including GitHub, GitLab, and Bitbucket
-In-context software and website localization with XTM Transifex and Rigi
-Video creation and localization such as global subtitling and voiceover generation with Video Creation Cloud
-Centralized translation memory and terminology management to keep language and brand consistent across business units
-Support for 80+ file types out of the box, plus custom parsers with round-trip fidelity
-Configurable workflow automation with dynamic routing by locale and content type, featuring integrated linguistic and stakeholder review
-A vendor-agnostic setup that works with any language service provider, MT engine, or AI provider
-Translation business and operations management for enterprise teams and language service providers with XTRF and FlowFit
-Open API, webhooks, and SDK for extensibility and automation
-Reporting and analytics on cost savings, quality, AI token use, and model performance, which can be streamed into Power BI or other BI tools
Global teams across technology, retail, manufacturing, automotive, travel, gaming, and life sciences use XTM to localize product, marketing, and support under one set of rules, quality standards, and brand assets.
XTM is ISO 27001 certified, GDPR compliant, and HIPAA-ready. Its security and governance features include role-based permissions, granular access controls, controls for confidential content and downloads, full audit trails, encryption at rest and in transit, and an optional single-tenant private cloud.
Leading global brands including Amazon, Cisco, Honda, Volvo, Expedia, and HubSpot run localization on XTM.
Learn more at xtm.ai.
Average Rating: 4.2/5.0
Total Reviews: 752
How Do G2 Users Rate XTM AI?
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Ease of Use: 8.2/10 (Category avg: 8.9/10)
Who Is the Company Behind XTM AI?
Who Uses This Product?
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Who Uses This: Software Engineer, Localization Manager
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Top Industries: Computer Software, Information Technology and Services
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Company Size: 45% Medium, 34% Small
What Do G2 Reviewers Say About XTM AI?
AI-generated summary from verified user reviews
Pros
- Users value the ease of use of Transifex, enhancing their experience and streamlining the integration process.
- Users appreciate the flexibility and ease of use of Transifex, enabling smooth and efficient translation processes.
- Users value Transifex for its flexibility and ease of use, enhancing the translation process and overall productivity.
- Users value the seamless integration of Transifex that automates workflows and minimizes manual tasks, enhancing efficiency.
- Users love the easy integrations of XTM Transifex, significantly reducing development time and enhancing user experience.
Cons
- Users find the complexity of the interface challenging, particularly when managing larger projects or collaborating with others.
- Users feel that the tool is expensive, especially for small teams and automated tasks that add to costs.
- Users encounter translation issues with flexibility and intuitive design, affecting collaboration and overall experience.
- Users experience bulky user management that complicates collaboration and may encourage higher payments for additional seats.
- Users experience slow performance on mobile, leading to frustration with overall usability and efficiency of the platform.
What Are G2 Users Discussing About XTM AI?