Slate somehow pulls off the one-size-fits-all approach for higher ed CRM needs. Especially for those in admission work, this platform can fill a wide variety of functions, including outreach, metrics, event management, and more. It has made connecting with prospective students far easier, and also helps us stay organized across different departments. We've begun expanding to use within our current student population as well, which opens up many new avenues for implementation. There is also a wide array of other users, so if you have a question, it's likely been answered in a forum already.

Slate has the ability to merge and consolidate records. The upload process is super easy. The batch acquire function allows the materials to be put right into the record. All the information I need can be put on the dashboard so I don't need to view multiple screens.

I use Slate mostly to create emails for drip campaigns. I appreciate that it's fairly easy to use and that you can easily see performance stats for each email. I love how content blocks make it give you the ability to streamline emails and make edits without stopping anything. The ability to use liquid mark-up in emails to point different audiences to different CTAs is also awesome...once you get the hang of it, it can do almost anything you need it to. It's a really powerful tool and it can do so much more than emails (and we use it for much more). Setting calendar events and sign-ups, letting students reply to an email and having that message go directly to admissions, creating portal pages for students at various stages of the funnel. It's kind of sprawling in all the things it can do so we have different people focusing on different things.. I'm almost impressed by what we are able to do with it.