I really appreciate StackAdapt as it's our primary and preferred DSP for programmatic media planning and buying. It allows us to tap into a wide range of channels with precise targeting. The support from the team is exceptional, and the new Ivy AI function is one of the best AI services I've used on advertising platforms. I love the ability to quickly create audiences using Ivy or produce client-ready reports in a quick deck with relevant branding. With the managed services team supporting it, the initial setup is incredibly easy. I haven't felt the need to switch from StackAdapt since they entered the UK market, despite trialing other DSPs.

The variety of channels it covers, the hands-on team support, the added value of ad creation and the quality of the inventory.

I like that StackAdapt doesn't have the delays in Facebook/Google client verification process and we haven't run into any random, erroneous ad approval issues. Client onboarding is super easy and doesn't require repetitive document uploads like Google. Targeting based on lists is crucial, especially in the political space, where we often need to target voters based on party or issue interest. We can upload our own list or use StackAdapt's preloaded L2 data, which is head and shoulders above Google. StackAdapt's audience targeting and inventory management are superior, making my tasks quicker and easier and our digital strategies more sophisticated. I also appreciate the customer service, as Luke Hartman is incredibly responsive to our needs. It feels like StackAdapt wants to be as helpful as possible, unlike Google or Facebook, where getting any timely response is rare and we don't have a dedicated team who knows us and our company. The platform itself does have a small learning curve, but it's not as steep as I anticipated.