I use Adjust to analyze data from multiple paid channels, and I find the Subscription feature the most impressive. It helps me track users as they convert from trial to purchase and provides a better understanding of my customer's profile. The setup was quite easy for me with detailed documentation available, making it straightforward to get started with Adjust.
Clear cross-channel attribution for mobile apps, especially across paid ads and organic installs.
Strong fraud detection tools, which matter a lot for performance marketing budgets.
Good integrations with major ad networks and analytics stacks.
I like that Adjust help us track mobile campaign performance more clearly. It is useful to see where users come from and how they behave after install our platform, so we can understand more about the quality of each channel better.