I greatly appreciate Adjust for its robust ability to track mobile app downloads and retention from a variety of different channels, including those outside our domain. This feature is crucial because it helps us understand which marketing channels are truly impactful and contributing to our success, particularly in the contexts of the App Store and Google Play. Being able to track outside of our domain addresses a significant challenge we face in understanding channel effectiveness. Additionally, I found the setup process relatively straightforward, even from a non-engineering perspective, allowing us to easily plan what items we want to track. This ease of use enhances our ability to implement and utilize Adjust effectively.

I appreciate the robust and detailed raw data export, especially when paired with their dependable attribution model. Together, these features provide us with the flexibility to thoroughly analyze user journeys and precisely calculate LTV and ROAS outside of the Adjust dashboard.

I genuinely appreciate the easy-to-use interface of Adjust, which simplifies navigation across its functions, making the tool highly accessible and efficient for our needs. I also value its robust anti-fraud features, which play a critical role in ensuring the profitability of our campaigns by filtering out fake data and maintaining the integrity of our results. The initial setup process was notably easy and professional, with account managers and the technical team efficiently resolving any issues that arose, further enhancing my user experience. These features collectively make Adjust a very helpful and reliable tool for tracking in-app activities and analyzing profitability, leading me to confidently recommend it to others.