Articles

What is call routing? Call routing is a business management process in which incoming customer calls are automatically routed and placed in a queue based on pre-determined criteria. Some phone call routing systems are also referred to as automatic call distribution (ACD) systems. 

Profitable businesses invest in the marketing mix to get the best bang for their buck.

Humans are predictable. Sometimes, so are their passwords.

Event marketing is all about the details.

Magical products through masterful words.

We’re known by the company we keep, and this is true for brands as well. 

Time is a precious commodity.

App marketing shouldn’t be an afterthought.

Nonprofits? Charities? What’s the difference?

Whether you’re expanding your current presence or starting from scratch, advertising on Twitter can be a game-changing addition to your social strategy.