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How to Bring Your Virtual Presentation to Life

How to Bring Your Virtual Presentation to Life

No matter how many presentations you’ve led, it’s normal to have butterflies.
by Mara Calvello
Instant Messaging

Instant Messaging

What is instant messaging? Instant messaging, in the business context, serves as a communication system within businesses via a text-messaging application. Business instant messaging software provides the ability to send one-on-one messages to others within the organization and communicate within groups or teams. These tools eliminate the need to go back and forth through email applications for short questions, long statements, sharing images, and so on. Instant messaging allows for discreet internal communication among employees as they don’t have to reveal personal information such as personal email or phone numbers. 
by Marina Schlosser
What is Media Buying? Importance, Process, and How It Works

What is Media Buying? Importance, Process, and How It Works

Poster ads on the train, Twitter ads on your feed, and Spotify ads while you listen to your playlist.
by Daniella Alscher
2021 Trends in Self-Service and All-Service Analytics

2021 Trends in Self-Service and All-Service Analytics

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Matthew Miller
7 Common Professional Email Mistakes and How to Avoid Them

7 Common Professional Email Mistakes and How to Avoid Them

Each day, the average office worker receives 121 emails in their inbox.
by Rob Browne
9 Ways to Spot a Fake Review (+How Amazon is Fighting Back)

9 Ways to Spot a Fake Review (+How Amazon is Fighting Back)

From the FTC to Amazon, and even Jimmy Fallon, everyone’s talking about fake reviews.
by Kristen McCabe
How Crowdfunding Changed the Fundraising Landscape

How Crowdfunding Changed the Fundraising Landscape

Here’s a fun fact: Modern crowdfunding was pioneered by a British progressive-rock band.
by Dominick Duda
What Is Martech? Learn 5 Ways to Use AI in Marketing

What Is Martech? Learn 5 Ways to Use AI in Marketing

Marketers never have only one task to focus on at a given time.
by Rebecca Reynoso
What Is an Appeal Letter? How to Write One in 6 Steps

What Is an Appeal Letter? How to Write One in 6 Steps

Decisions aren’t always set in stone. 
by Deirdre O'Donoghue
10 Professional Development Tips to Take Your Career to the Next Level

10 Professional Development Tips to Take Your Career to the Next Level

They say practice makes perfect, so why should your career be the exception?
by Lauren Pope