Articles

For marketers, one of the greatest benefits of social media is the opportunity to interact with customers. A successful social media strategy includes both telling customers about a brand and leveraging social listening to truly connect with customers.

Machine learning is taking almost every industry by storm.

Understanding the contents of your data, being able to visualize it, and eventually analyze is easier said than done.

Imagine a world where your business anticipates market trends before they emerge; healthcare predicts diseases before symptoms, and your personalized assistant handles your daily schedule.

Artificial Intelligence (AI) and Machine Learning (ML) are leading edge technologies that involve using algorithms to make predictions based on large datasets, much in the way humans take action based on experience, but with far greater efficiency and at a much greater scale. Because of these qualities, AI/ML has an enormous perceived potential ttot automate a range of processes across the organization. But are IT executives adopting this innovative technology? And are their efforts coming to fruition? {{cta('f283c054-26e9-4600-9f71-650608051894')}}

The story of the first business computer could not be more British if it tried.

Last year, G2 introduced predictions for 2018’s major digital trends, but this year the focus is on trends in specific industries and how digital transformation will affect them in 2019. 

Each day, the average office worker receives 121 emails in their inbox.

In the data-driven world, automation is not limited to automating manual tasks. 

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.