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Content Marketing 101: Reach Your Audience in Many Ways

Content Marketing 101: Reach Your Audience in Many Ways

From massive corporations to small startups, the most important thing any company can bring to its audience is value.
by Mara Calvello
Dashboard

Dashboard

What is a dashboard? Dashboards, especially those with real-time data, are a central feature of analytics platforms. Even less full-featured data visualization software products often include dashboards that users can interact with to explore business data. Users can program their analytics software to display metrics of their choice and create multiple dashboards that show analytics related to specific teams or initiatives. From predictive analytics of website traffic to customer conversion rates over a specified period of time, users can pick and choose their preferred metrics to feature in dashboards and create as many dashboards as necessary. 
by Matthew Miller
Sales Dashboard: Examples and Tips to Help You Build One

Sales Dashboard: Examples and Tips to Help You Build One

Coming across an image in a sea of data is an overwhelming relief.
by Mary Clare Novak
What Is Wholesale? Understanding Its Value in Supply Chain

What Is Wholesale? Understanding Its Value in Supply Chain

Ever wondered how the products you find on store shelves make their way from factories to your local supermarket?
by Alexandra Vazquez
How to Create Scroll-Stopping Twitter Ads

How to Create Scroll-Stopping Twitter Ads

Whether you’re expanding your current presence or starting from scratch, advertising on Twitter can be a game-changing addition to your social strategy.
by Bridget Poetker
11 Expert Email Newsletter Strategies to Boost Engagement

11 Expert Email Newsletter Strategies to Boost Engagement

How many of the emails that come into your inbox do you actually engage with?
by Rob Browne
How FIDO Standards Make Authentication Simple and Secure

How FIDO Standards Make Authentication Simple and Secure

Fast identity online (FIDO) standards are authentication protocols where security and user experience meet.
by Sagar Joshi
The G2 on Diversity: Software’s Impact on Diversity

The G2 on Diversity: Software’s Impact on Diversity

By the year 2044, more than half of all Americans will belong to a minority group, currently classified as any racial or ethnic group besides non-Hispanic white. According to Cyberstates, the technology sector represents over 10% of the U.S. economy and employs 7.6% of the U.S. workforce, making the tech industry one of the largest employers in the country. Although the United States’ population is rapidly diversifying, and the workforce is expanding, the push for racial and gender diversity across tech is moving at a snail’s pace.
by Courtney Moran
An Amazonian Challenge: The Year of Cloud Partnerships

An Amazonian Challenge: The Year of Cloud Partnerships

No one should be surprised that Amazon owns the lion’s share of the cloud computing market.
by Zack Busch
Benefits and Risks of Artificial Intelligence (+4 Industry Examples)

Benefits and Risks of Artificial Intelligence (+4 Industry Examples)

Instead of giving credence to fear-mongering books and films about artificially intelligent beings taking over the world and turning on humans (The Terminator, anyone?), it’s time we took a hard look at the proven benefits and potential risks of some real-world applications of artificial intelligence. 
by Rebecca Reynoso