Articles

How useful is it to throw an idea into the market and hope it sticks?

If you offer more than a single product, you have everything you need to start managing your product portfolio. Product portfolio management (PPM) is used to create a more detailed and specific plan for the product mix as a whole. The management of these products makes space for prioritizing market leads, demand planning, and allocating resources wisely.

It takes a well-rounded team full of talented individuals to complete a project. But even your most talented employees need direction to guide them toward success.

We can all list a small but consistent issue at work that throws off our groove.

Failure to plan guarantees failure to launch.

As if launching a new product isn’t stressful enough!

If you’re responsible for making strategic decisions and often find yourself asking, “What should we do next?”, the issue is most probably a lack of timely, market-level insight.

The only thing between you and a streamlined production process is effective operations management. 

Magical products through masterful words.

Business digital transformation is a buzzword that is misused and not completely clear. For instance, the Wikipedia definition is incomplete and vague: “Digital Transformation (DT) is the use of new, fast-changing digital technology to solve problems often utilizing cloud computing, reducing reliance on user-owned hardware but increasing reliance on subscription-based cloud services.”