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What is PaaS? A Beginner's Guide to Platform as a Service

What is PaaS? A Beginner's Guide to Platform as a Service

Companies use PaaS solutions to build, deploy, and maintain applications. These tools can be confused with infrastructure as a service (IaaS) offerings, but PaaS solutions offer a much wider range of development tools and prebuilt application components.
by Aaron Walker
How to Choose the Best Sales Technology for Your Industry

How to Choose the Best Sales Technology for Your Industry

Not all industries are the same, and their tech stacks shouldn’t be either. There are many vertical industry software products for most departments of a company, such as accounting, logistics, and HR, but industry-specific sales tech is often ignored.
by Gabriel Gheorghiu
What is CRM? How It Helps Boost Sales and Efficiency

What is CRM? How It Helps Boost Sales and Efficiency

Getting a customer to buy your solution is only half the battle. 
by Mary Clare Novak
4 Keys to Building a Successful Business Intelligence Strategy

4 Keys to Building a Successful Business Intelligence Strategy

If you’re a company with high-growth aspirations, I’m sure you’ve considered looking into business intelligence at least once or twice.
by Devin Pickell
What Is a Global Supply Chain? Tips to Manage a Supply Chain

What Is a Global Supply Chain? Tips to Manage a Supply Chain

For a long time, it was a point of pride to say your product was Made in America. But with the global economy shifting, that’s becoming less and less practical from a business standpoint.
by Lauren Pope
130+ Customer Retention Statistics to Check Out in 2025

130+ Customer Retention Statistics to Check Out in 2025

What makes a successful brand? Customers.
by Mara Calvello
10 Data Analytics Trends for 2020 and Beyond

10 Data Analytics Trends for 2020 and Beyond

More and more businesses today are looking to extract insight out of their systems using data analytics.
by Devin Pickell
5 Trends Impacting ERP and GRC in 2019

5 Trends Impacting ERP and GRC in 2019

Last year G2 Crowd introduced predictions for 2018’s major digital trends, but this year the focus is on trends in specific industries and how digital transformation will affect them in 2019. 
by Gabriel Gheorghiu
Understanding Artificial Intelligence and Machine Learning

Understanding Artificial Intelligence and Machine Learning

Artificial intelligence and machine learning are trending terms in the tech sphere that are often – and incorrectly – used interchangeably.
by Rebecca Reynoso
How to Make Sense of Complex Event Processing in Real-Time

How to Make Sense of Complex Event Processing in Real-Time

We live in a fast-paced world where we depend on speedy actions and timely responses.
by Mara Calvello