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A Brief History of Data and the Birth of Analytics Platforms

A Brief History of Data and the Birth of Analytics Platforms

The story of the first business computer could not be more British if it tried.
by Tom Pringle
What Is Business Intelligence? A Beginner's Guide in 2020

What Is Business Intelligence? A Beginner's Guide in 2020

Understanding the contents of your data, being able to visualize it, and eventually analyze is easier said than done.
by Devin Pickell
2021 Trends in Customer Engagement and Experience

2021 Trends in Customer Engagement and Experience

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.
by Stephanie Graham
Lead Scoring: What It Is, Models, Best Practices, and Top Tools

Lead Scoring: What It Is, Models, Best Practices, and Top Tools

The more leads, the better, right? Not necessarily.
by Lauren Pope
Big Data: Definition, Examples, and Types

Big Data: Definition, Examples, and Types

How big is really big?
by Devin Pickell
The Good, Bad, and Ugly of Data Replication

The Good, Bad, and Ugly of Data Replication

Every second of the day, the world accesses, changes, and relies on data.
by Alexa Drake
A Brief History of Communication and Innovations that Changed the Game

A Brief History of Communication and Innovations that Changed the Game

Communication has always been the most significant part of human expression and interaction. And unless we end up like the people from Wall-e who sit in front of a television all day, it always will be.
by Mary Clare Novak
What Is ITSM? A Guide to All of the Details, Simplified

What Is ITSM? A Guide to All of the Details, Simplified

Information technology is at the forefront of modern businesses.It’s the core element that enables day-to-day operations in organizations. ITSM, or IT service management, takes care of this core element and optimizes it for better outcomes while driving business value. It wraps around the IT infrastructure and streamlines processes in the service lifecycle, enabling teams to operate strategically. Furthermore, ITSM software available on the market facilitates it by enabling more efficient, standardized, and effective service delivery.  Let’s dive deeper into understanding ITSM and discover how it can help you optimize your IT infrastructure.
by Sagar Joshi
Cloud Migration: Why Adopt Cloud for On-Premise Applications?

Cloud Migration: Why Adopt Cloud for On-Premise Applications?

The cloud is here to stay.
by Sudipto Paul
What Is Media Relations? How to Control the Narrative Quickly

What Is Media Relations? How to Control the Narrative Quickly

It takes years to build a reputation, but only a few minutes to ruin it.
by Ninisha Pradhan