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Leveraging Data Governance Across Big Data Environments

Leveraging Data Governance Across Big Data Environments

Data is a critical asset to organizations today and the growing volume of diverse data generation is making data management and governance increasingly important and challenging. Managing the ever-increasing complexity in data sets has given rise to the concept of big data, but what exactly is big data, and why is it important for businesses?
by Isha Kaur
The G2 on Martech: Continued Growth of CDPs and How They Leverage AI

The G2 on Martech: Continued Growth of CDPs and How They Leverage AI

Have you ever thought “Wow, they get me,” when interacting with a brand? It could be as simple as Netflix recommending the perfect show to binge, or Amazon suggesting a product that complements what’s already in your cart. We now expect these personalized experiences from brands. However, with more content, brands, and purchasing channels out there, it becomes difficult to personalize at scale. Enter the customer data platform (CDP). 
by Emily Malis Greathouse
What Is an ATS? Why Hiring Managers Need One ASAP

What Is an ATS? Why Hiring Managers Need One ASAP

If you’ve found yourself asking what an ATS is, it’s time to learn more about how an applicant tracking system can streamline the hiring process and discover the right ATS for your company’s needs.
by Mara Calvello
Recruitment Marketing: How to Attract and Hire Top-Tier Candidates

Recruitment Marketing: How to Attract and Hire Top-Tier Candidates

Getting qualified candidates interested in applying to your company is a massive challenge.
by Mara Calvello
Three Trends in CAD in 2019

Three Trends in CAD in 2019

Computer-aided design (CAD) is one of the most significant pieces of technology influencing design in the industrial, architectural, and manufacturing industries today.
by Michael Gigante
How to Take Your eLearning Simulations to the Next Level

How to Take Your eLearning Simulations to the Next Level

Simulations have been around a lot longer than you think and with advances in fields like virtual reality, they’re becoming more lifelike by the day. 
by Lauren Pope
10 Professional Development Tips to Take Your Career to the Next Level

10 Professional Development Tips to Take Your Career to the Next Level

They say practice makes perfect, so why should your career be the exception?
by Lauren Pope
How Statistical Analysis Methods Take Data to a New Level in 2023

How Statistical Analysis Methods Take Data to a New Level in 2023

If your business isn’t taking a close look at its data, there’s a whole world of possibilities that you're missing.
by Mara Calvello
What Is an Auto Dialer? Why Are They Important for Businesses

What Is an Auto Dialer? Why Are They Important for Businesses

If you work in a customer-facing role, outbound calling is probably part of your daily routine. You pick up the phone, dial a number, wait to see if someone answers, and repeat the process over and over again.
by Mary Clare Novak
How to Run a Discovery Call Worth Everyone’s Time

How to Run a Discovery Call Worth Everyone’s Time

Round one of sales puts you and your prospect in the ring together with a discovery call. Amicably, of course. 
by Mary Clare Novak