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Email Segmentation

Email Segmentation

What is email segmentation? Email segmentation is the process of grouping contacts that share similar characteristics. It's an email marketing strategy that affects the architecture of a business' contact database. Before sending out email campaigns to the recipients, marketers must plan and set up contact lists. By segmenting the email list, businesses can launch successful email marketing campaigns with personalized content. Contacts receive the right message through targeted emails with this approach.
by Ninisha Pradhan
The Event Trends You Need to Know in 2020

The Event Trends You Need to Know in 2020

If one thing’s true about the event industry, it’s that what’s ‘in’ one day can be ‘out’ the next.
by Hannah Tow
Employee Training: 8 Tactics Your Company Can Put Into Action

Employee Training: 8 Tactics Your Company Can Put Into Action

Your employee training sessions are only as boring as you let them be.
by Lauren Pope
What Is a Case Study? How to Write, Examples, and Template

What Is a Case Study? How to Write, Examples, and Template

In today's marketplace, conveying your product's value through a compelling narrative is crucial to genuinely connecting with your customers.
by Kristen McCabe
Artificial Intelligence in Healthcare: Benefits, Myths, and Limitations

Artificial Intelligence in Healthcare: Benefits, Myths, and Limitations

Artificial intelligence (AI) is reinventing and reinvigorating the modern healthcare system by finding new links between genetic codes or driving robots that assist with surgery.
by Rachael Altman
Resource Database

Resource Database

What is resource database? Resource database, also known as resource DB or RDB, is a hidden, read-only database in SQL Server. Microsoft SQL Server is a relational database management system (RDBMS) created and marketed by Microsoft. Like other relational database software, SQL Server supports structured query language (SQL) for working with relational databases. The primary interface tool for SQL Server is SQL server management studio (SSMS), which works in both 32-bit and 64-bit systems.
by Keerthi Rangan
Brief History of Artificial Intelligence - From 1900 till Now

Brief History of Artificial Intelligence - From 1900 till Now

The history of artificial intelligence may feel like a dense and impenetrable subject for people who aren’t well-versed in computer science and its subsets. 
by Rebecca Reynoso
How to Empower Students With Free Remote Learning Software

How to Empower Students With Free Remote Learning Software

Both learning and teaching at a distance require a magic formula of educators, students, and the right tools.
by Deirdre O'Donoghue
Trademark vs. Copyright: Which One Is Right for Your Work?

Trademark vs. Copyright: Which One Is Right for Your Work?

You never know when the next big idea will strike.
by Mara Calvello
Telemedicine 101: History and Evolution

Telemedicine 101: History and Evolution

The animated cartoon The Jetsons, set in a technologically advanced future, briefly showcases the youngest son Elroy video conferencing with his doctor.
by Jasmine Lee