Articles

Last year G2 introduced predictions for 2018’s major digital trends, but this year the focus is on trends in specific industries and how digital transformation will affect them in 2019. 

With the power of math and hindsight, you no longer need to sell your soul to demonic forces in order to predict the future.

This post is part of G2's 2021 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Michael Fauscette, G2's chief research officer and Tom Pringle, VP, market research, and additional coverage on trends identified by G2’s analysts.

Any time I ask my boss if I can attend a marketing conference in Paris, he gives me the same reply: “Make a case for yourself, and if you can prove its value, maybe we can work it out.”

X marks the spot, well sort of.

Developing a content marketing strategy isn’t just a perk, it’s a necessity.

Let’s give them something to talk about.

Whether you’re expanding your current presence or starting from scratch, advertising on Twitter can be a game-changing addition to your social strategy.

There's plenty to think about when planning an event, whether it’s for 10 people or 1,000 people. From the venue and catering to the event speakers and schedule, your conference, trade show, workshop, or gala must be well organized.

When starting a new project, you need to get everyone on the same page.